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why are we using government money why
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are we shuttling 10 billion doar from
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the US Treasury to soda companies we
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have a metabolic disaster happening
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among
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kids my name is Cali means and this is
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my
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story I was born and raised right in
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Washington DC I grew up down the street
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from the White House my dad moved to DC
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in the 70s before I was born to be an
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economic adviser for the Nixon and Ford
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administrations and from as long as I
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can remember I was going to change
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public policy in the United States I was
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going to impact American competitiveness
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that was my obsession growing up you my
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sister went to Stanford Medical School I
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went to Stanford and Harvard Business
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School the plan was always to go back to
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DC after
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college what I quickly learned is that
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on both sides of the aisle when the
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campaigns are over everyone goes and
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works for public affairs lobbying firms
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and inevitably you are sitting across
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from the two largest Spenders in CC
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Pharma and big food and I found myself
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doing that very
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quickly I thought that big food and big
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Pharma were examples of American
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innovation examples of the free market
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and creating these leading Industries
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around the world so I was proud to go
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and and work for pharmaceutical
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companies and and help Advance the
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interest of food companies and people
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really convince themselves they're
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they're doing the right thing obviously
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they're also making a lot of
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money I was employed by a public affairs
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firm on K Street that was the lead
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consultant for the American Beverage
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Association so this is one of the
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interest groups that represents Coke and
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Pepsi and fights for their interests and
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it's very businesslike there was an
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objective on the table and that
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objective was to keep Government funding
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flowing from the food stamp program to
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soda companies so this might surprise
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you but the number one item that that
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those programs dollars are spent on is
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soda uh 10 % of all food stamps funding
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it's $15 billion program goes to sugar
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water to sugary drinks and obviously not
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surprisingly in 2011 some members of
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Congress asked should this be the case
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why are we using government money why
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are we shuttling 10 billion dollar from
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the US Treasury to soda companies and we
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have a metabolic disaster happening
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among kids so the objective from the
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American bever Association to the
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Consultants was very simple how do we
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argue that it is wrong to take away
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Government funding for soda we went to
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the NAACP and the Hispanic Federation to
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of the leading civil rights groups in
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the country who've done great work
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throughout American history these groups
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today are pay-to-play organizations and
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we had a meeting that shocked me it was
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transactional it was that coke uh
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funding is going to be taken away from
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lower income children of color this is
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wrong and you need to say it's racist uh
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to take away soda from from Port po
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children particularly children of color
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and that's exactly what happened and
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there was an allout carpet bombing of
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media both the national level the
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leaders of the NAACP and their local
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chapters uh state by state saying that
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it is an example of racism to take soda
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away from kids this sounds crazy and
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evil talking about it today but nobody
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in that room thought what they were
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doing was evil this is the pull of
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financial incentives I really thought at
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the time that we were protecting
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Coca-Cola from The Nanny State I really
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thought that there was you know bad
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interest trying to restrict
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Choice when it comes to money there's
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Coca-Cola Executives very chummy with
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left-wing groups it's very transactional
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very Clubby between K Street and the
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NAACP the NAACP took millions of dollars
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from Coke then they're taking millions
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of dollars from the maker of OIC the uh
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weight loss drug now that everyone is
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obese they're taking money from them
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today they're taking money from
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Pharma some of the largest funders in
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the country the number one is Healthcare
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and the top one is food and that's led
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to a situation where groups on the left
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are saying we shouldn't stigmatize any
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type of food and for some reason it's
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become a political virtue on the left to
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blindly trust pharmaceutical companies
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as everyone's getting sick and not dive
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into the causes of why we're getting
00:04:28
sick my my mom was the classic American
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story she was one of the 50% of
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Americans who had pre-diabetes or
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diabetes um she struggled with blood
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sugar her most of her adult life and she
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throughout her life was told this was
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normal oh high blood sugar take
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Metformin later high cholesterol Statin
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high blood pressure take a take a
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medication so she had all these Silo
00:04:53
conditions and it was normal but none of
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those things were seen as potential
00:04:57
warning signs and for my mom at 72 she
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was taking a hike with my dad perfectly
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healthy felt the pain in her stomach
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went in got a scan and uh it was stage
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four pancreatic
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cancer we rushed to her
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side had the most profound 12 days of my
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life but but she was dead 12 days after
00:05:18
the diagnosis and as she was dying uh
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the doctors at Stanford Hospital said
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this was bad luck the pancreatic cancer
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it wasn't bad luck pancreatic cancer
00:05:26
many forms of cancer are highly tied to
00:05:30
pre-diabetes and metabolic dysfunction
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and we are being lied to that cancer is
00:05:34
random that dementia is random that
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kidney disease is random that all these
00:05:38
issues that are killing us are random
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they're not they're all exploding and
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they're all tied essentially to
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food so this idea that my mom was let
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down like so many of us instead of
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saying these are normal things take a
00:05:52
pill you're fine I would have loved for
00:05:54
them to have curiosity about why her
00:05:58
body was giving warnings signs that it
00:06:00
wasn't processing energy correctly
00:06:03
literally all of those biomarkers are
00:06:05
signs that literally your cells are
00:06:08
dysfunctional it's not normal so my
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sister and I after my mom died literally
00:06:15
in the days following her death you know
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really solidified that we're going to
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devote Our Lives to to trying to change
00:06:22
this food is systematically making
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people
00:06:27
sicker 50% of americ and adults having
00:06:30
pre-diabetes or diabetes cancer heart
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disease autoimmune conditions allergies
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any condition you could possibly think
00:06:38
of is all going up as we're spending
00:06:40
more money to treat it Healthcare is the
00:06:41
largest and the fastest growing industry
00:06:43
in the United States largest and fastest
00:06:46
growing you can't even wrap your head
00:06:48
around that in healthcare the more money
00:06:49
we spend the sicker fatter more
00:06:52
depressed and more infertile we are
00:06:56
getting you would expect the
00:06:59
institutions of trust in the United
00:07:01
States on Healthcare to be ringing the
00:07:04
alarm about our metabolic Health crisis
00:07:07
tied to food but they're
00:07:10
[Music]
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not the Brilliance of the systemic
00:07:15
design of this Devil's bargain where
00:07:17
food companies are making cheap
00:07:19
addictive food that's making us sick
00:07:21
which is in their interest and
00:07:23
healthcare industry is profiting from
00:07:25
the fact that people are sick without
00:07:27
asking why people are getting sick is
00:07:29
that there's plot posible deniability
00:07:30
for every person in every institution uh
00:07:33
from asking why the Pharma company who
00:07:36
makes the St the doctor who helps the
00:07:41
person who is already morbidly obese the
00:07:44
medical school who's training doctors
00:07:46
they can all feel good in the moment
00:07:50
right they all feel like they're doing
00:07:51
something in that specific moment
00:07:53
they're not responsible for asking you
00:07:55
know why there's a large cardiovascular
00:07:59
Children's Center in every city now
00:08:01
they're curing that child on a micro
00:08:03
level who has a heart issue but there
00:08:05
nobody not one person is responsible for
00:08:07
asking why so many children are having
00:08:10
cardiovascular
00:08:12
issues I do think there has to be
00:08:14
systemic change because I think
00:08:15
Americans want to be healthy and I think
00:08:17
they are in trouble if the largest
00:08:19
Industries in the country are
00:08:20
incentivized for them to be
00:08:23
sick when we talk about how to fix this
00:08:26
what's so frustrating where the lack of
00:08:28
leadership really comes in is that the
00:08:30
solutions here are simple we literally
00:08:34
need to stop subsidizing poisonous food
00:08:37
and we need medical leaders to Simply
00:08:39
say clearly to not eat toxic
00:08:42
food I can tell you from being in the
00:08:44
rooms with the food companies and with
00:08:46
the healthcare leaders these are not
00:08:47
evil people but they are incentivized
00:08:50
for their industry to grow We As
00:08:53
Americans very understandably listen to
00:08:56
Medical experts and feel like we should
00:08:58
defer to them we we need to do our own
00:09:00
research we need to break free from the
00:09:01
incentives of a medical and food system
00:09:04
that is highly incentivized for us to be
00:09:07
addicted to cheap and dangerous food and
00:09:10
sicker for longer periods of time we
00:09:13
need to listen to ourselves do our own
00:09:15
research and not listen to The Experts
00:09:17
and until we change the trillions of
00:09:19
dollars of incentives that are slammed
00:09:21
against the American people we're not
00:09:22
going to fully get out of this
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mess thanks for watching this video to
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00:09:32
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00:09:34
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00:09:36
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