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[Music]
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I hate marketing but um I need to grow
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my business so I built these Twitter
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Bots 9 days ago and uh it already has
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700 followers and it grew the revenue by
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uh 56 56% so in this video we're going
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to talk about how I find this marketing
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tools idea so I can grow my business
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without having to ever do marketing I'm
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also going to show you how that Twitter
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bot thing work how I built it the text T
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and all the good stuff we're going to
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talk about the launch strategy and how I
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got the word out and finally we're going
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to talk about how that little thing is
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related to a real software business and
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how much revenue it has generated hey
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shut the
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up I built a software called Indie
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page it's a link in BIO tool for anyone
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who wants to Showcase their portfolio
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and it's mostly targeting entrepreneurs
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or anyone who is trying to make money on
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the internet users can connect their
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stripe account so that they can showcase
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their revenue and um this for instance
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is my Indie page those are the startups
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I built and the revenue is verified with
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stripe there are over 10,000 people
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registered on the app and uh the revenue
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has been doing well it's been making
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anywhere from $1,000 to $4,000 per month
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and um I believe they'll be much more
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solo entrepreneur so I want to grow that
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piece of software but I have a problem I
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hate marketing it feels like work so um
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I'm trying to find ways to do marketing
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without doing marketing it's basically
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building a tiny tool or a tiny feature
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that promotes your main application
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since I launched this leaderboard a
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couple months ago it's basically a web
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page that ranks entrepreneurs based on
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their revenue and he's been doing pretty
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well this is the spike of Revenue when I
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launched the leaderboard so um I'm just
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trying to reproduce the strategy and
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launch more free tools and I'm
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constantly looking for some small
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features that I can launch and
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potentially would go viral and I
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remember when I started the jour joury I
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was motivated by seeing other
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entrepreneurs making money and sharing
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it on Twitter and this is how I got this
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idea of creating a bot that's going to
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share entrepreneur revenue on Twitter in
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real time all right first let me show
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you how the product works so this is the
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Indie page Revenue bot and uh I think I
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just got reminded that I need to verify
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the page but Twitter makes it pretty
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tricky because I have to purchase a new
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phone number there are three actions
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that the Twitter bot is doing first it's
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going to tweet every time someone
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receives a payment it's also going to
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tag the maker of that startups and add a
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link to the startup the goal with this
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tweet is to give a little extra exposure
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to the project by adding a link to their
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website and hopefully the maker of the
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project could retweet that which would
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also give a little extra exposure for
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Indie page every Monday the revenue bot
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is going to Tweet the weekly leaderboard
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it's going to take all the payments data
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from last Monday to Sunday and he's
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going to aggregate all that and make a
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beautiful Le board just like this of
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course he's going to do the exact same
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thing at the end of the month and I
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cuted a little feature so that it pins
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that tweets at the top of the page and
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the goal here is again to give a little
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bit of extra exposure to some projects
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as well as gamifying the experience of
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working hard and trying to make money on
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the internet and uh just for the record
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I added this web page which has a
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history of all the tweets that have been
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made by the bot let's talk about the
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elephant in the room the text
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tack that's it that's all I'm using
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right joke aside here it is I'm using
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nextjs API or route whatever this is
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they call it I have three one for the
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daily tweets one for the weekly
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leaderboard and one for the monthly
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leaderboard and to trigger those API end
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points I'm using versal Chrome jobs
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feature which is super handy and super
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easy to use and since I am shipping fast
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I am not using typescript and I am using
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mongodb for the database I have a
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cluster that stores all the payments
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from stripe as well as the twiets and
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since there's a little bit of user
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interface for the content like the
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little board this is what I use Tailwind
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CSS and Daisy UI this is a simple UI
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component library that I use for all my
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project and I love it I never design any
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mockups or inigma I jump straight into
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the code and I keep iterating until it
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looks right should we talk about the
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code since the twitterbot needs to have
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access to some payments and strap
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accounts I added the code directly
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inside of the Indie page code the first
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thing I did was to create an account on
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EX developers and uh since I already had
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another account and Twitter will force
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you to pay $100 a month if you can
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create a second project then I recreated
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a new account and that's when things got
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complicated because your Twitter
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developer account is linked to your
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Twitter account and Twitter will not let
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you switch between developers accounts
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so I had to log out of my current
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Twitter account login to my Indie page
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accounts so that I can finally log to my
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Indie page Twitter developer account
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once I get once finally got my developer
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account set up I created a new project
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and I just went to keys and token and
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copy pasted all those uh secret and and
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bear tokens and and everything inside of
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the code so first I've created a library
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of helper functions for uh interacting
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with the Twitter API so I have my
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Twitter clients and I have a few
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function that will convert uh a big
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tweet into a thread for instance and
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then there are the three API endpoints
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so the first one is the daily tweets
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which is uh simply going to first check
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if the request is made by my uh Chrome
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job I only allow Verso to trigger the
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Chrome job so this is where my app is
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hosted and versal makes it super easy I
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just added this code inside of the
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versal DJs file it's going to trigger
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those three API end points the daily
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tweet every 3 hours the monthly theboard
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once a month and the weekly theboard
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once a week that's all I had to do to
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make this recurring all right now back
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to the Daily tweets so after this little
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checkup here it's going to start start
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executing the function first is going to
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find the most recent tweet the bot has
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been sharing he's going to find the user
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ID of the person who've been featured so
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that it does not retweet again the same
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person over and over because there are
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some guys who are making $1,000 a month
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and there are some guys who are making
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$100,000 a month and I want to make it
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fair for everyone so it's tweeting a
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little bit about everyone that's why
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here I'm fetching the most recent
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payment in stripe and I'm excluding the
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recent users who've been featured and
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and then he going to find information
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about that user the the name of the
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startup the name of the user the
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username and is going to create this
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line of text that will be the content of
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the Tweet to post to the Twitter API
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it's very simple with the client I just
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need to do Twitter client. v2. tweet
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with the text and if the Tweet went well
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I'm going to store that in the database
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so I'm not going to retweet that same
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person over and over and that's pretty
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much it for the daily tweet all right
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and now for the monthly and the weekly
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leaderboard those are two separate
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functions but the code is very similar
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it does the same uh background check to
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make sure that it's actually my server
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who's making the request then it's going
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to do this big aggregate function where
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it's going to fetch all the startups in
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the database who have strip verified
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payments it's going to calculate their
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revenue and is going to rank them based
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on who made the most money and uh I
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cannot really share what's inside of
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this big function because there's some
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like again some guys behind this camera
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who are trying to wreck my app and I
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don't want to make their life easier and
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then for each of the top 50 startups is
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going to create one line of text with
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the name of the person the name of the
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startups and how much revenue they made
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in the past couple days and since there
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are over 50 lines of text and Twitter
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only allow 280 characters per tweet I'm
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using this line of code to split this
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big chunk of text into a thread and just
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like before I'm using this function to
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post on Twitter save the Tweets in the
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database and if it's the monthly
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leaderboard I'm pinning it to the Indie
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page Revenue bot Twitter
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page let's talk about marketing and
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revenue but first I I have to start with
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this part I am lucky to have created an
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audience of over 100,000 people on
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Twitter so everything is a little easier
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for me and I am also a lazy person so
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all I did to promote this Twitter bot
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was to tweet one time and um it was
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enough to get around 300 followers on
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the tweet and at the moment it's getting
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around 10 to 20 extra followers per day
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so here is what I would do if I had to
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restart again with zero followers okay
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number one I would verify the Twitter
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page because it's about payments and
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building trust it's important to have
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the check mark badge and at the moment
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Twitter is pushing the content of
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verified accounts so it's also great to
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get more exposure second I would try to
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launch that bot everywhere hiker news
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Indie hicker Reddit Twitter product hunt
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I would give a shot for every single
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platform until hopefully one goes viral
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and I wrote tutorials about how to get
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the most out of those platforms in my
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blog if you want there must be a link
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somewhere below and finally I would
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partner with power users users of my
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software are already making money online
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but but who are not retired yet and I
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would just have a normal conversation
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with them show them the feature show
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them what are the benefits ask them if
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they have any feedback and hope that
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they will spread the word out all right
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and uh the final part will be about
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Revenue I guess all right so that's that
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is the the stripe account for this
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business here this is the revenue for
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this year in total there was a big spike
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around May because this is when I
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launched the the leaderboard this these
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things that people loved all right now I
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have zoomed in a little bit on the
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revenue these are the last N9 days of
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Revenue and this is the launch day and
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the the overall revenue is up by at
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least 50% and what I like to see here is
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there are less zero days so it means
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there is some ongoing flow some ongoing
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traffic new people discovering the app
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every day and I believe it's because
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well now Indie page is disable on
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Twitter and since it's tagging the
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makers of the startup that just made
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money it somehow brings a little bit of
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awareness so more people get to discover
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Indie page and it's slowly increasing
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the revenue but when this video comes
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out you can check my Indie page uh you
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will see my real time revenue for Indie
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page and see whether there was a spike
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or it was a total flop but I have
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noticed something never ship never know
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all right I hope you just ship it
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[Music]
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[Applause]
