00:00:00
Disney is no longer the magical
00:00:01
wonder-filled universe that it was when
00:00:04
we were growing up not only have they
00:00:06
been making uninspiring lackluster new
00:00:08
films but they have been going back and
00:00:09
changing old stories altering the
00:00:11
narratives of iconic Creations to make
00:00:14
things even worse they buy out
00:00:15
competitive film studios who are
00:00:17
actually making cinematic masterpieces
00:00:19
and drag them into the mud but the
00:00:21
people have had enough with Disney's
00:00:23
boring and Bleak vision for the future
00:00:25
they are losing hundreds of millions of
00:00:27
dollars bombing at the box office with
00:00:29
record low sales stock prices dropping
00:00:31
to the lowest in decades and while you
00:00:33
think this may be an indication they
00:00:34
need to change it is only going to get
00:00:37
worse the real reason Disney is refusing
00:00:39
to pay attention to their imminent Doom
00:00:41
is much deeper and darker than you could
00:00:43
ever imagine you are not just blinded by
00:00:45
Nostalgia Disney was actually at its
00:00:47
peak from 1989 to 1999. this was known
00:00:51
as the Disney Renaissance where some of
00:00:53
their best movies were created The
00:00:55
Little Mermaid Beauty and the Beast
00:00:57
Aladdin The Lion King Pocahontas her
00:00:59
Hercules Mulan Tarzan these eight
00:01:02
classics all received an overwhelmingly
00:01:04
positive critical reception but more
00:01:06
importantly the fans loved it each film
00:01:09
generated hundreds of millions of
00:01:10
dollars in the box office The Lion King
00:01:12
earned the most at nearly 1 billion
00:01:14
dollars making it the 57th most
00:01:17
successful film of all time these films
00:01:19
were so successful that even their
00:01:20
soundtracks were selling millions of
00:01:22
copies The Little Mermaid six times
00:01:24
Platinum Beauty and the Beast three
00:01:25
times Platinum Aladdin three times
00:01:27
Platinum Pocahontas three times Platinum
00:01:30
The Lion King reached Diamond status now
00:01:32
I did skip over possibly the most iconic
00:01:35
animated film of the 90s Toy Story and
00:01:38
that's because Disney did not actually
00:01:40
create this film in the 80s Pixar was
00:01:42
just an animation group making
00:01:44
commercials as a step towards their
00:01:46
ultimate goal of making an animated
00:01:48
feature film The Studio made shorts to
00:01:50
test their render man software and
00:01:52
produce animation challenges for the
00:01:54
team tin toy successfully garnered
00:01:56
attention from Disney who wanted to
00:01:57
expand the idea making a film from the
00:01:59
the perspective of a toy they developed
00:02:02
a relationship where Disney agreed to
00:02:03
distribute three films for Pixar as well
00:02:06
as provide connections and budget to
00:02:08
land Superstars Tom Hanks and Tim Allen
00:02:10
as lead roles but Pixar had never
00:02:12
written a movie luckily their co-founder
00:02:14
John Lasseter had previously been an
00:02:16
employee of Disney and worked on The Fox
00:02:18
and the Hound so Jon was tasked with
00:02:20
writing Pixar's first film he spent
00:02:22
nearly two years working on the first
00:02:24
version of Toy Story that depicted Woody
00:02:26
as a cynical jerk who said your job was
00:02:29
to think spring weiner I just thought
00:02:32
you was this vast reserve of brain power
00:02:34
to consider this for a moment if it
00:02:36
wasn't for me Andy wouldn't pay any
00:02:38
attention to you at all in fact my
00:02:40
stretchy friend you would have been
00:02:41
hauled away to Goodwill a long time ago
00:02:43
so shut your mouth and get them off the
00:02:45
bed when Pixar pitched this Disney
00:02:47
Executives hated it they thought the
00:02:49
characters were mean-spirited and would
00:02:51
send the wrong message to children so
00:02:53
they shut down production of the film
00:02:55
Jon was embarrassed and begged for
00:02:57
another chance Disney gave him two weeks
00:02:59
to develop another version the second
00:03:01
iteration of the film depicted a
00:03:03
perspective of toys who desperately want
00:03:05
to be played with because they love and
00:03:07
care about their owners deeply Disney
00:03:08
green lit the film and luckily it paid
00:03:11
off in 1995 Toy Story released and
00:03:14
earned 373 million dollars worldwide
00:03:17
becoming the second highest grossing
00:03:19
film of 1995 the first ever full-length
00:03:22
computer-generated film and a classic
00:03:24
that shaped the childhoods of millions
00:03:26
Pixar and Disney followed that up with A
00:03:28
Bug's Life and Toy Story 2 adding to the
00:03:31
catalog of amazing films but it wasn't
00:03:33
just these animated films that made
00:03:35
Disney so iconic during the Renaissance
00:03:37
you also had the Mighty Ducks Cool
00:03:39
Runnings Angels in the Outfield The
00:03:41
Jungle Book Hocus Pocus The Parent Trap
00:03:43
heavyweights let me know some of your
00:03:45
favorites it's also important to
00:03:47
understand that during the 90s Disney
00:03:49
also owned two major Production Studios
00:03:51
Touchstone and Hollywood pictures
00:03:53
Touchstone produced Armageddon Pretty
00:03:56
Woman Dead Poet Society Sister Act while
00:03:59
Hollywood pictures produced Tombstone
00:04:01
The Sixth Sense and a bunch of others I
00:04:03
don't personally recognize in short
00:04:05
Disney absolutely dominated the 90s they
00:04:08
created iconic moments of magic that
00:04:10
taught us valuable life lessons they
00:04:12
taught us right and wrong never pretend
00:04:13
to be something you are not listen to
00:04:15
your parents love and cherish your
00:04:17
family lessons that would make us
00:04:19
well-rounded human beings however they
00:04:21
did get their fair share of criticism
00:04:22
back then as well the Hunchback of Notre
00:04:25
Dame explores themes such as lust
00:04:26
Obsession and religious hypocrisy which
00:04:29
are more mature and intense than typical
00:04:31
Disney fare the character of Esmeralda
00:04:34
was critiqued for her sexualized design
00:04:36
objectifying and misrepresenting her
00:04:38
character the 1989 VHS cover of The
00:04:40
Little Mermaid was banned and later
00:04:42
changed when people noticed it contained
00:04:44
phallic imagery but these days many
00:04:46
people think we should have been harsher
00:04:48
on Disney films in the 90s which has
00:04:49
caused people to go back in the past and
00:04:51
become critical of what they thought
00:04:53
were great films and before we
00:04:55
absolutely dismantle your favorite
00:04:56
childhood films let me tell you about
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money Aladdin as a whole was criticized
00:06:04
for perpetuating negative stereotypes
00:06:06
and presenting a distorted and
00:06:08
one-dimensional view of the Arab world
00:06:10
they also thought that the casting of
00:06:12
white actor Robin Williams to voice the
00:06:14
genie who is a mystical being living in
00:06:16
a lamp was considered whitewashing since
00:06:18
the character had cultural connotations
00:06:19
associated with the Middle East Disney
00:06:22
also went back and changed controversial
00:06:24
lyrics in the song Arabian Nights a joke
00:06:26
from the bloopers reel in Toy Story 2
00:06:28
raised so much controversy in 2019 that
00:06:30
Disney decided to remove it you know I'm
00:06:33
sure I could get you a part into a story
00:06:34
three I'm sorry are we back oh all right
00:06:37
girls lovely talking with you
00:06:39
considering the sexual misconduct
00:06:41
allegations against Disney Executives
00:06:42
this joke didn't age well Pocahontas was
00:06:45
accused of appropriating and
00:06:47
commodifying Native American culture for
00:06:49
profit without showing proper respect or
00:06:50
understanding of the cultures and
00:06:52
traditions they were depicting while
00:06:54
also being too historically inaccurate
00:06:56
they also depicted a relationship that
00:06:58
falsely represented how natives fell
00:06:59
about European settlers their song
00:07:01
Savages is a war song in the film with
00:07:04
some questionable lyrics their whole
00:07:06
disgusting race is like a curse their
00:07:08
skins a hellish red they're only good
00:07:10
when dead they're different from us
00:07:11
which means they must be evil people
00:07:13
were angry that they made such an
00:07:14
abhorrent song into a catchy tune
00:07:16
however Defenders simply say that this
00:07:18
is an accurate way to depict how
00:07:19
horrifying and absurd their mindset was
00:07:21
Disney did go back and change some of
00:07:23
the lyrics from their whole disgusting
00:07:25
race is like a curse to here's what you
00:07:28
get when the races are diverse however
00:07:30
there is no argument that the
00:07:32
Renaissance Era was Disney's Peak and
00:07:34
the only reason they survived throughout
00:07:36
the 2000s was because of their ability
00:07:37
to buy the companies that were actually
00:07:39
making great art the 2000s is often
00:07:42
described as Disney's experimental era
00:07:44
because the company started trying
00:07:46
different Ventures to keep their
00:07:47
billions flowing in the Disney Channel
00:07:49
was their Venture into daytime
00:07:51
television and was the last original
00:07:52
creation before they kind of gave up
00:07:54
Even Stevens and Lizzie McGuire were
00:07:57
their first big successes in the
00:07:58
live-action sect which led to huge hits
00:08:01
like that's a raven Suite Life of Zack
00:08:03
and Cody Hannah Montana and Wizards of
00:08:05
Waverly Place these shows rooted our
00:08:07
problems as tweens into reality they
00:08:09
depicted fun adventures while also
00:08:11
tackling real problems like how to talk
00:08:13
to your first crush how to combat
00:08:15
bullies going through puberty among
00:08:17
other Growing Pains every single one of
00:08:19
their successful TV shows were turned
00:08:21
into movies which speaks to their
00:08:23
experimental nature but they also
00:08:24
produced original TV movies like Smart
00:08:26
House Cadet Kelly the Halloweentown
00:08:29
series and of course High School Musical
00:08:31
for the people that didn't grow up
00:08:32
during this era it's hard to describe
00:08:34
how much the Disney Channel impacted
00:08:36
children kids in the 50s through the 70s
00:08:38
pretty much only watched cartoons on
00:08:40
Saturday mornings 80s and 90s kids
00:08:42
watched before school and after school
00:08:44
but had less variety and autonomy over
00:08:46
what they were watching early 2000s kids
00:08:48
grew up with multiple TVs in the house
00:08:50
if parents wanted to control the
00:08:52
television they likely had a playroom TV
00:08:54
or bedroom TV where they could watch
00:08:55
whatever they want they had DVRs
00:08:57
playback software endless amounts of
00:08:59
reruns and even multiple channels that
00:09:01
aired the same shows Disney Channel
00:09:03
shows were averaging anywhere from 4 to
00:09:05
10 million viewers on the premieres
00:09:07
alone Hannah Montana and the Cheetah
00:09:09
Girls became International Superstars
00:09:11
doing Stadium tours with 10 000 plus
00:09:13
people singing songs that were based on
00:09:15
a Disney Channel TV show and while their
00:09:17
live-action TV thrived their animated TV
00:09:20
shows were much weaker than competitors
00:09:21
Nickelodeon and Cartoon Network but they
00:09:23
still had some solid new additions with
00:09:25
the proud family Kim Possible and
00:09:27
Phineas and Ferb all of those also got
00:09:29
there on TV movies but if it wasn't for
00:09:31
Pixar Disney's animated film presence
00:09:33
would have tanked they started the 2000s
00:09:35
with The Emperor's New Groove which fans
00:09:38
loved but it failed to meet the
00:09:39
financial success of the Renaissance Era
00:09:41
films only profiting about 70 million
00:09:43
dollars which isn't enough for Disney
00:09:45
from here hand-drawn animation was being
00:09:47
considered Obsolete and Disney had not
00:09:49
been working on computer-generated
00:09:51
animation to make things worse there was
00:09:53
new competition on the horizon
00:09:55
DreamWorks Disney created a competitor
00:09:57
to Pixar and DreamWorks called Secret
00:09:59
lab but the films they produce failed to
00:10:01
meet expectations dinosaur was their
00:10:03
2000 film that featured CGI prehistoric
00:10:06
creatures the movie was just all right
00:10:08
not impressive enough for their CGI
00:10:10
debut it secured over 300 million
00:10:12
dollars in the box office but they
00:10:13
expected more secret lab closed down
00:10:15
after one failure Pixar exploded again
00:10:18
with Monsters Inc and DreamWorks came
00:10:20
out of the gates hot with chicken run
00:10:21
and Shrek Shrek 2 secured 900 million
00:10:25
dollars in the box office Disney was
00:10:27
trembling the Lilo and Stitch movie was
00:10:29
the last original bona fide hit Disney
00:10:31
had since the 90s grossing 273 million
00:10:34
dollars but it still didn't even come
00:10:36
close to Pixar Finding Nemo grossed
00:10:38
nearly 1 billion dollars worldwide the
00:10:41
incredible 600 million dollars Monsters
00:10:43
Inc 500 million but it wasn't even just
00:10:45
the money Disney's animation was
00:10:46
outdated and their storylines were
00:10:48
almost exactly the same from 1989 now
00:10:50
until the 2000s they knew they could not
00:10:53
compete with the creativity of Pixar
00:10:54
DreamWorks so CEO Bob Iger decided to
00:10:57
acquire Pixar in 2006 for 7.4 billion
00:11:01
dollars every movie after 2006 by Pixar
00:11:04
could technically be considered a Disney
00:11:06
movie but John Lasseter at Pixar was not
00:11:09
going to let them ruin his films he
00:11:11
demanded that Disney Executives have
00:11:12
little power over the creative direction
00:11:14
of Pixar films and since Disney needed
00:11:17
Pixar they obliged and saw even more
00:11:20
success cars Ratatouille Wally Up Pixar
00:11:23
saved Disney but only for a little bit
00:11:26
to make matters worse for Disney they
00:11:28
were struggling to find big success in
00:11:29
live-action films there was really only
00:11:31
two films that carried this era Pirates
00:11:33
of the Caribbean which became a
00:11:35
multi-billion dollar series over the
00:11:37
next two decades and Chronicles of
00:11:39
Narnia which also grossed over a billion
00:11:41
dollars worldwide even though that was
00:11:43
technically a spin-off from a book
00:11:44
series written in the 50s other than
00:11:46
that we got some cult classics like The
00:11:48
Princess Diaries Freaky Friday Bridge to
00:11:50
Terabithia and Remember the Titans
00:11:52
however as we went into the 2010s Disney
00:11:54
Channel ratings started to dwindle the
00:11:56
only show still gaining viewership was
00:11:58
Wizards of Waverly place by that point
00:12:00
kids like me were in high school and
00:12:02
moving on from Disney it seemed like
00:12:04
every sector of their business was
00:12:05
facing imminent disaster as we passed
00:12:07
2010. their TV cartoons weren't as good
00:12:10
as Nickelodeon or Cartoon Network their
00:12:12
animated films weren't as good as Pixar
00:12:13
and DreamWorks their live-action TV
00:12:15
shows were losing Steam and honestly
00:12:17
they never really had booming success
00:12:19
with live-action films aside from a few
00:12:21
so instead of buckling down figuring out
00:12:23
where they are going wrong figuring out
00:12:25
how to create wonderful imaginative
00:12:27
universes like they did in the 90s and
00:12:29
for nearly 100 years before they took
00:12:32
the easy way out and just bought out
00:12:33
companies who were actually making great
00:12:35
art Disney actually has a long history
00:12:37
of buying companies that are competing
00:12:39
with them or buying into Industries they
00:12:41
want to take part in like in 1993 they
00:12:43
purchased the Mighty Ducks hockey team
00:12:45
and the California Angels baseball team
00:12:47
why because they wanted to make a hockey
00:12:49
movie in a baseball movie and they
00:12:50
weren't just gonna waste an opportunity
00:12:51
to create a money-making professional
00:12:53
sports Empire while they failed but the
00:12:56
movies were pretty good then in 1996
00:12:57
they purchased ESPN as a whole when they
00:13:00
acquired ABC Inc and to save you a bunch
00:13:02
of time this is every single company
00:13:04
that Disney owns today real estate
00:13:06
companies theme parks merchandising Vice
00:13:09
National Geographic Hulu and even GoPro
00:13:11
Disney has their white gloves in just
00:13:13
about every business imaginable they
00:13:15
were once a company that took pride in
00:13:17
creating cinematic masterpieces to last
00:13:19
decades with the help of Bob Iger they
00:13:21
became focused on one thing and one
00:13:24
thing only profit and in the start of
00:13:26
the 2010s they did pretty dang good
00:13:28
after they purchased Marvel
00:13:29
entertainment for 4.4 billion many
00:13:32
people thought Disney acquiring Marvel
00:13:34
would remove some of the edge these
00:13:36
Marvel characters had just like Jon
00:13:37
Lasseter made sure Disney didn't ruin
00:13:39
Pixar Marvel's president Kevin feige was
00:13:42
going to continue to control the
00:13:43
creative direction for future films
00:13:45
Kevin produced most of the iconic Marvel
00:13:47
movies in the early 2000s Spider-Man 1 2
00:13:50
and 3 Iron Man The Incredible Hulk
00:13:52
Fantastic Four Marvel was on fire and
00:13:55
Disney's Newfound ownership would
00:13:56
surprisingly make things better in the
00:13:58
beginning feige had a for the Marvel
00:14:00
Cinematic Universe that no one had
00:14:01
attempted before on the big screen his
00:14:04
plan was to make an interconnected
00:14:05
Universe of films all building to one
00:14:07
finale Iron Man 2 Thor Captain America
00:14:10
they came out of the gates hot The
00:14:12
Avengers securing 1.5 billion dollars
00:14:15
worldwide which made it the third
00:14:16
highest grossing film of all time in
00:14:18
2012 Iron Man 3 Thor the Dark World the
00:14:22
Winter Soldier Guardians of the Galaxy
00:14:24
Ant-Man Marvel was releasing two huge
00:14:27
feature films per year and each time it
00:14:29
was a cultural event all the way up
00:14:31
through 2019 there were breaking records
00:14:33
left and right Deadpool Thor Ragnarok
00:14:35
Deadpool 2 Venom all were massive then
00:14:38
black panther becoming the highest
00:14:40
grossing film directed by a black
00:14:42
filmmaker grossing over 1.3 billion
00:14:44
dollars the film celebrated Black
00:14:46
Culture in a groundbreaking way offering
00:14:48
a vision of Africa through the fictional
00:14:50
nation of wakanda that was rich Advanced
00:14:52
and uncolonized the film showcased a
00:14:55
specific beautiful black aesthetic from
00:14:57
Afrocentric natural hair to careful
00:14:59
designed costumes drawing from various
00:15:01
African references this attention to
00:15:03
detail reflected the diversity of black
00:15:05
culture and identity but the two movies
00:15:07
that wrapped up Marvel's decade-long
00:15:08
dominance are Avengers Infinity war and
00:15:11
Avengers end game Infinity War grossed 2
00:15:13
billion at the box office making it the
00:15:15
highest grossing superhero film of all
00:15:17
time only to be beaten by endgame the
00:15:20
next year 2.7 billion dollars worldwide
00:15:23
many people believe these two movies are
00:15:25
in the top 10 best superhero films of
00:15:27
all time and they also believe them to
00:15:29
be the end of Marvel's dominance after
00:15:31
all it was Kevin feige's Vision to build
00:15:33
all these stories throughout the years
00:15:35
until they came together an end game
00:15:36
Pixar continued to steamroll ahead in
00:15:39
the 2010s Toy Story 3 became the highest
00:15:41
grossing animated film of all time Brave
00:15:43
which was a new story that became a
00:15:45
massive hit earning half a billion in
00:15:46
the box office Monsters University
00:15:48
grossed over 700 million then Inside Out
00:15:51
was even bigger at 850 million Finding
00:15:53
Dory was another billion dollar box
00:15:55
office success if you look at Pixar's
00:15:57
catalog from 1995 to 27 teen they had
00:16:00
one flop one of the most impressive runs
00:16:02
in history Disney was in Total
00:16:03
Domination at the start of the 2010s
00:16:05
yeah they were being carried by their
00:16:07
Acquisitions but they made a short
00:16:08
comeback from their own Animation Studio
00:16:10
Wreck-It Ralph in 2012 was a very Pixar
00:16:13
inspired film about the lives of video
00:16:15
game characters inside the arcade
00:16:16
machines earning a solid 500 million at
00:16:19
the box office got the momentum building
00:16:20
for what was about to come Frozen the
00:16:23
highest grossing animated film of all
00:16:25
time beating out Toy Story 3 1.28
00:16:28
billion dollars but the success of
00:16:30
Frozen was more than just money Disney
00:16:32
was able to recreate the magic and
00:16:34
cultural dominance they had in the 90s
00:16:36
an original princess movie with
00:16:38
addicting musical performances valuable
00:16:40
life lessons for kids like learning to
00:16:42
be brave take risks communicate your
00:16:44
conflicts and always love your friends
00:16:46
and family it just felt right to see my
00:16:48
little sister have an iconic Disney film
00:16:50
to grow up with then they followed up
00:16:52
with Big Hero 6 and Moana both solid
00:16:54
additions to the new Pixar inspired
00:16:56
Disney catalog they also took a big step
00:16:58
Progressive in 2014 on an episode of
00:17:01
Good Luck Charlie Disney displayed a
00:17:03
same-sex couple for the first time
00:17:06
Taylor has two moms something that would
00:17:10
become a key part of all of their films
00:17:12
years later their live action film
00:17:13
Cinderella and the Jungle Book were also
00:17:15
huge hits Beauty and the Beast earned
00:17:17
over one billion dollars by the
00:17:19
mid-2010s everything was booming again
00:17:21
Disney just could not miss in 2012 they
00:17:24
purchased lucasfilm the creators of Star
00:17:27
Wars for four billion dollars although
00:17:29
this acquisition financially would be
00:17:30
fruitful for Disney there are a lot of
00:17:32
mixed opinions regarding the execution
00:17:34
of these films their first release with
00:17:36
lucasfilm was in 2015 Star Wars the
00:17:38
Force awakens which as it sits is the
00:17:41
11th highest grossing film of all time
00:17:43
adjusted for inflation earning two
00:17:44
billion dollars a huge success but it
00:17:47
didn't actually continue the Star Wars
00:17:48
story that was developed for the past 40
00:17:50
years it's like they changed everything
00:17:52
the fans knew and loved about their
00:17:54
characters and wrote a new story
00:17:55
visually it was stunning and people who
00:17:57
were new to the franchise adored it but
00:17:59
longtime fans were disappointed hoping
00:18:01
the second film would be better Rogue
00:18:03
one in 2016 took a bit of a risk casting
00:18:05
lesser known or at the time not A-list
00:18:07
actors Felicity Jones and Diego Luna
00:18:10
Disney Executives were supposedly not
00:18:12
fully satisfied with the first cut and
00:18:14
will bring in writer and director Tony
00:18:15
Gilroy to help with the movie with his
00:18:17
help streamlining at all
00:18:18
reconceptualizing the story reshooting
00:18:20
scenes and editing with the iconic Darth
00:18:22
Vader fight scene being added right at
00:18:24
the end of filming the movie would be a
00:18:26
huge hit it was the last critically
00:18:27
acclaimed and beloved Star Wars movie
00:18:29
despite having a billion dollar decrease
00:18:31
in revenue from the previous one Star
00:18:33
Wars is a multi-generational classic
00:18:36
that is always going to bring in Revenue
00:18:37
due to it being the most popular film
00:18:39
franchise of all time using Revenue
00:18:41
alone is not an accurate representation
00:18:43
of how the community felt about these
00:18:45
films and there are people who dedicate
00:18:47
their entire lives diving into the
00:18:49
insane complexity that is this Cinematic
00:18:51
Universe that Georgia Lucas created so
00:18:53
to sit here and describe where every
00:18:54
film went wrong would take forever but
00:18:56
there is some crucial information to
00:18:58
understand why Disney tainted the Star
00:19:00
Wars legacy Disney CEO Bob Iger wrote in
00:19:03
his 2019 Memoir that George Lucas wrote
00:19:06
outlines for for a Star Wars Trilogy Bob
00:19:08
said we needed to buy them though we
00:19:10
made it clear in the purchase agreement
00:19:11
that we would not be contractually
00:19:12
obligated to adhere to the plot lines he
00:19:15
had laid out instead Disney gave
00:19:16
creative control to director JJ Abrams
00:19:19
screenwriter Michael arnt and lucasfilm
00:19:21
president Kathleen Kennedy from the very
00:19:23
beginning George Lucas saw them ruining
00:19:25
his vision for the trilogy he felt
00:19:26
betrayed Disney loved his ideas and
00:19:29
bought him out only to change everything
00:19:30
they loved and instead of them coming up
00:19:32
with their own cohesive story they let
00:19:34
multiple directors take the leads for
00:19:36
different films Ryan Johnson for The
00:19:37
Last Jedi and JJ Abrams for the rise of
00:19:40
Skywalker critics say these films
00:19:41
subvert our expectations but that's just
00:19:44
a fancy way of saying it's unpredictable
00:19:45
and just because it's unpredictable
00:19:47
doesn't mean it's good the film's
00:19:49
decisions regarding character arcs plot
00:19:51
twists and the identity of certain
00:19:52
characters felt totally random and
00:19:55
lacked continuity going against the man
00:19:57
who created this franchise obviously
00:19:59
pissed off longtime fans and although
00:20:01
each movie brought in serious profits
00:20:03
they felt like Disney took advantage of
00:20:05
George Lucas and the massive Star Wars
00:20:07
Community financially speaking
00:20:09
throughout the 2010s Disney Reigns
00:20:10
Supreme with almost no dents in their
00:20:12
armor but the only way to go from here
00:20:14
was down starting with Pixar the studio
00:20:16
that saved them 20 years earlier Jon
00:20:19
Lasseter Pixar and Walt Disney Animation
00:20:22
Studios Chief creative officer took a
00:20:24
leave of absence in 2017 after
00:20:26
Revelations last year that he sexually
00:20:28
harassed multiple employees during his
00:20:30
tenure at Pixar Jon was known for
00:20:32
grabbing kissing making comments about
00:20:35
physical attributes John responded with
00:20:37
I've recently had a number of difficult
00:20:39
conversations that have been very
00:20:40
painful for me it's never easy to face
00:20:42
your missteps but it's the only way to
00:20:44
learn from them Lasseter made himself
00:20:46
the victim hoping to gain sympathy of
00:20:48
those who oppose this sudden metoo
00:20:50
movement Disney didn't fire him until he
00:20:52
finished the projects that he was
00:20:53
working on he stayed there for another
00:20:55
year to finish Incredibles 2 and Toy
00:20:57
Story 4. both were massive commercial
00:20:59
and critical successes although Jon was
00:21:01
exposed for being a Relentless creep
00:21:03
deserving of his termination there is no
00:21:05
doubt that he was the creative genius at
00:21:07
Pixar after he left Pixar died onward
00:21:11
was a box office flop and received
00:21:13
controversy for this clip it's not easy
00:21:15
being a new parent Michael girlfriend's
00:21:17
daughter got me pulling my hair out okay
00:21:19
the officer mentions her girlfriend's
00:21:21
daughter obviously stating that she is a
00:21:23
lesbian most people didn't even notice
00:21:25
this quick line in fact the lgbtq
00:21:27
community was pretty happy about it
00:21:28
however this short scene got the film
00:21:30
banned in multiple Middle Eastern
00:21:32
countries from there Seoul was a flop
00:21:34
Luca was a flop turning red managed to
00:21:37
barely make a profit but when you
00:21:38
consider marketing expenses it's still a
00:21:40
flop Pixar was spending 100 to 200
00:21:43
million dollars per film to make these
00:21:44
detailed beautiful universes but lacked
00:21:47
any decent storytelling to keep you
00:21:48
engaged light year was the unforeseen
00:21:50
spin-off of Toy Story's Buzz Lightyear
00:21:52
and in this one Pixar took their
00:21:54
inclusion to new heights when they
00:21:56
displayed a same-sex couple kissing
00:21:58
conservatives claimed a light year was
00:22:00
an attempt by Disney to indoctrinate
00:22:02
children and shape their beliefs social
00:22:04
media saw a firestorm of different
00:22:06
opinions online and the movie failed in
00:22:08
the box office but not just because of
00:22:10
controversy it's because they depicted
00:22:11
Buzz as more of a human than the toy we
00:22:13
all know and love it was voiced by not
00:22:16
Tim Allen and it's An Origin story that
00:22:18
nobody really needed in the first place
00:22:20
it's hard to say what exactly went wrong
00:22:22
at Pixar in the past few years it can't
00:22:24
Simply Be Lassiter's exit because he was
00:22:26
hired by Sky dance animations and their
00:22:28
first movie luck was a commercial and
00:22:30
critical failure Pixar has never had so
00:22:32
many failures commercially and
00:22:34
critically in their entire history they
00:22:36
are on life support and don't know how
00:22:37
to save themselves the next sector of
00:22:39
Disney's business to go was their own
00:22:41
Animation Studio instead of taking risks
00:22:43
on new story lines they continue pushing
00:22:45
what was working Ralph breaks the
00:22:47
internet was a solid sequel that was
00:22:48
loved by fans and critics also turned to
00:22:51
decent profit Frozen 2 was bound to be a
00:22:53
Smash Hit and ended up being bigger than
00:22:54
they probably imagined 1.4 billion
00:22:57
dollars in the box office the second
00:22:59
highest grossing animated film of all
00:23:01
time hopefully this was enough profit to
00:23:02
handle all the loss they were about to
00:23:04
take in the 2020s Ryan The Last Dragon
00:23:06
flop and Kanto had an okay box office
00:23:09
performance but got more popular once it
00:23:11
was added to the Disney plus streaming
00:23:12
service strange world was a massive box
00:23:15
office failure and had yet another LGB Q
00:23:17
controversy the main character Ethan
00:23:20
clade is an openly gay teenager whose
00:23:22
crush is the male character diazzo this
00:23:24
is the first Disney film with an openly
00:23:26
gay lead character teachers in Florida
00:23:28
were being investigated for showing this
00:23:30
film to their students opposers think
00:23:32
that Disney animations is failing
00:23:34
because they choose not to write an
00:23:35
interesting and meaningful storyline but
00:23:37
rather focus on pushing an agenda to
00:23:39
Children however the lgbtq community
00:23:42
feels like they are finally getting
00:23:43
deserved representation in films but
00:23:46
Disney made their stance towards the
00:23:47
lgbtq community very clear in March of
00:23:50
2022 when Florida legislator passed
00:23:53
hb1557 otherwise known as the don't say
00:23:56
gay bill this bill prohibits instruction
00:23:58
on sexual orientation or gender identity
00:24:01
in grades kindergarten through third
00:24:03
grade the bill is framed around the
00:24:05
fundamental rights of parents to make
00:24:07
decisions regarding the upbringing and
00:24:09
control of their children since Disney
00:24:11
World is located in Florida they were
00:24:13
pressured to take a stance they issued a
00:24:15
statement Florida's hb15 five seven
00:24:18
should have never been passed and should
00:24:19
never have been signed into law our goal
00:24:22
as a company is for this law to be
00:24:23
repealed by the legislator or struck
00:24:25
down in the courts and we remain
00:24:27
committed to supporting the national and
00:24:29
state organizations working to achieve
00:24:31
that Disney did not attempt to block
00:24:32
this law while it was in process and as
00:24:34
far as we know have not made any
00:24:36
progress towards getting it changed Walt
00:24:38
Disney Studios was able to offset some
00:24:40
of the losses from their two Animation
00:24:42
Studios failing with live-action remakes
00:24:44
of Classics from 2015 Disney has been on
00:24:47
a remake tirade Cinderella The Jungle
00:24:49
Book Alice Through the Looking Glass
00:24:51
Beauty and the Beast Dumbo Aladdin Lady
00:24:53
and the all of these were very
00:24:55
safe and Solid box office successes but
00:24:58
the biggest was none other than the Lion
00:25:00
King earning 1.6 billion dollars making
00:25:02
it the highest grossing animated film of
00:25:05
all time however these safe remakes
00:25:08
would come to a screeching halt Mulan
00:25:10
Cruella Pinocchio Peter Pan all failed
00:25:13
to make substantial Revenue now this
00:25:15
could be due to the pandemic shutting
00:25:16
down theaters and people being scared to
00:25:18
go out in public but it's more likely
00:25:20
that Disney fans are just exhausted from
00:25:22
the oversaturation of old stories so
00:25:25
they threw a curveball at a classic The
00:25:27
Little Mermaid 2023 was a live action
00:25:29
remake that casted Hallie Bailey as
00:25:32
Ariel this made headlines because the
00:25:34
original 1989 animation depicted Ariel
00:25:36
as a white woman whereas Hallie is
00:25:38
African-American Disney has been accused
00:25:40
of whitewashing their characters for
00:25:42
years but we don't often see them
00:25:43
totally change the race of one of their
00:25:45
main characters critics accused Disney
00:25:47
of blatantly pandering trying to change
00:25:49
something that was a non-issue in the
00:25:50
first place however Defenders pointed
00:25:52
out that mermaids don't have a race
00:25:54
because they are not real and Disney has
00:25:56
had very few black lead characters over
00:25:58
the years some people in the middle
00:26:00
thought that the lead just didn't look
00:26:01
like Ariel specifically because her hair
00:26:03
is orange and not red normally these
00:26:05
controversies lead to failure but fans
00:26:07
and critics seem to like this movie and
00:26:09
it made a nice profit however their
00:26:11
upcoming Snow White remake has easily
00:26:13
received the most controversy out of
00:26:14
them all and it hasn't even come out yet
00:26:16
it all started with the casting of
00:26:18
Rachel zegler a Colombian American set
00:26:20
to play the role of Snow White this
00:26:22
specific princess is known for having
00:26:23
pale white skin and dark hair but
00:26:26
Rachel's skin color is not why people
00:26:27
are angry it's her constant reminders
00:26:29
that she hates the original story I mean
00:26:32
you know the original cartoon came out
00:26:34
in 1937 and very evidently so
00:26:37
um there is a big focus on her love
00:26:40
story
00:26:41
um with a guy who literally stalks her
00:26:43
yeah weird weird the cartoon was made 85
00:26:47
years ago and therefore it's extremely
00:26:51
dated when it comes to the ideas of
00:26:54
women being in rules of power I just
00:26:56
mean that it's no longer 1937. I was
00:26:59
scared of the original cartoon I think I
00:27:01
watched it once and then I never picked
00:27:03
it up again even people who are
00:27:04
extremely for Disney reshaping and
00:27:06
modifying their Classics to fit a modern
00:27:07
society think Rachel is annoying
00:27:09
entitled and disrespectful and on top of
00:27:12
that she doesn't think she's being paid
00:27:13
enough
00:27:14
in there are 18 hours in address of an
00:27:17
iconic Disney princess I deserve to be
00:27:19
paid for every hour that it is streamed
00:27:21
online she's like everything people hate
00:27:22
about this generation distilled into a
00:27:24
single person there have been rumors
00:27:26
that Disney plans on axing this film due
00:27:28
to the controversy if that becomes true
00:27:29
it would forever change the way they
00:27:31
cast their lead characters if they don't
00:27:33
ax the film it sends the message to
00:27:35
Future leads that you can disrespect the
00:27:37
legacy of Disney insert your unwanted
00:27:39
opinions all while elevating your Fame
00:27:41
and getting paid millions of dollars
00:27:43
Marvel has not been able to escape this
00:27:45
downfall either aside from Spider-Man
00:27:46
and Black Panther who were certified
00:27:48
billion dollar hits their rollout of new
00:27:50
films have been catastrophic the New
00:27:52
Mutants the king's man morbius eternals
00:27:55
which was their first openly gay
00:27:57
superhero all bombed at the box office
00:27:59
this is especially bad when you consider
00:28:01
these movies have 200 million dollar
00:28:03
budgets their new TV series She-Hulk
00:28:05
Wanda Vision Miss Marvel and secret
00:28:07
Invasion are not drawing much excitement
00:28:09
from fans either and rumors are
00:28:11
circulating that some of these TV
00:28:12
episodes are costing upwards of 25 5
00:28:14
million dollars to make in an effort to
00:28:16
cut costs they aren't shrinking budgets
00:28:18
and writing better stories they're just
00:28:20
laying off hard-working people Bob Iger
00:28:22
announced his plan to reduce costs by
00:28:24
5.5 billion which included reducing the
00:28:26
workforce by 7 000 employees one of
00:28:29
these employees was Marvel executive Ike
00:28:32
Perlmutter who was The Man Who Sold
00:28:34
Marvel to Disney 15 years ago Disney has
00:28:36
bought extremely valuable IP from
00:28:38
culturally significant Studios rinsed
00:28:41
every dollar they could out of them and
00:28:43
reshaped the narratives to tell a more
00:28:44
modern and socially acceptable story but
00:28:47
they are now in panic mode it's not
00:28:49
working anymore they have lost 900
00:28:51
million dollars in their last eight
00:28:52
releases and just a week ago their stock
00:28:54
price hit a nine-year low when it fell
00:28:56
below 84 dollars in 2023 so if going
00:28:59
woke is clearly pissing off fans and
00:29:01
dragging their financials into the mud
00:29:03
why are they doing it is it because they
00:29:05
genuinely care about inclusion and
00:29:06
making people of all kinds feel
00:29:08
comfortable and happy well when you
00:29:09
learn about the corporate equality index
00:29:11
you might think differently as to why
00:29:13
companies are all of a sudden being so
00:29:15
forward with their political ideologies
00:29:17
for the 16th year in a row Disney
00:29:19
received a score of 100 on the Human
00:29:21
Rights Campaign foundation's corporate
00:29:23
equality index the CEI score is
00:29:26
administered by the Human Rights
00:29:27
Campaign the largest lgbtq political
00:29:30
lobbying organization in the U.S this
00:29:33
score is given to companies that meet
00:29:34
certain criteria such as Workforce
00:29:36
protections inclusive benefits
00:29:38
supporting an inclusive culture and the
00:29:40
big one being Corporate social
00:29:41
responsibility CSR is the one we will
00:29:44
notice the most because of the rules
00:29:46
that must be followed to earn a full
00:29:47
score in this area marketing or
00:29:50
advertising in lgbtq consumers
00:29:52
advertising with lgbtq plus content
00:29:55
advertising in lgbtq Media or sponsoring
00:29:58
lgbtq organizations and events and
00:30:01
demonstrated public support for lgbtq
00:30:04
plus equality under the law through
00:30:06
local state and federal legislation or
00:30:08
initiatives companies are rewarded with
00:30:10
essentially a social credit score based
00:30:12
on how inclusive they are and investors
00:30:15
often consider a company CEI score as an
00:30:17
indicator of potential future backlash
00:30:19
over human rights violations or other
00:30:21
controversies a high CEI score can
00:30:24
reassure investors that the company is a
00:30:26
relatively safe bet if you do not comply
00:30:28
with the hrc's guidelines and receive a
00:30:30
low CEI score then investment firms that
00:30:33
control trillions of dollars such as
00:30:34
BlackRock will actively avoid investing
00:30:37
in your company this situation becomes
00:30:39
particularly concerning when viewed
00:30:40
through the lens of potential blackmail
00:30:41
if a company fails to meet hrc's
00:30:43
criteria the HRC can exert pressure on
00:30:46
investors these investors in turn can
00:30:48
influence the company's board creating a
00:30:50
chain of external pressures if they
00:30:52
learn that a company is now complying
00:30:53
with the hrc's lgbtq criteria they have
00:30:56
the power to contact advertising
00:30:58
agencies and encourage them to no longer
00:30:59
do business with these companies this
00:31:01
could result in a significant loss of
00:31:03
income for a non-compliant company
00:31:04
adding another layer of complexity
00:31:06
companies that do adhere to the CEI
00:31:08
criteria may also be penalized if they
00:31:10
engage in business with companies that
00:31:12
do not in some cases even the company
00:31:14
that are making an effort to meet the
00:31:16
CEI standards could see their scores
00:31:18
negatively affected very powerful
00:31:20
billionaires are very much against
00:31:21
conservative values strong family bonds
00:31:24
frugality and modesty contradict the
00:31:26
consumerist mindset by influencing a
00:31:28
younger generation to distance
00:31:29
themselves from these Traditional Values
00:31:31
these Cutthroat businessmen aim to shape
00:31:34
a future consumer base that generates
00:31:36
more profits than ever before however
00:31:38
not every company is successful in
00:31:39
trying to achieve a higher score for
00:31:41
instance companies like Bud Light have
00:31:43
faced controversies that led to
00:31:44
significant financial losses the biggest
00:31:46
problem with this score is that you'll
00:31:48
never know the difference between an
00:31:49
actually Progressive inclusive company
00:31:51
and one that's just trying to get a
00:31:53
higher score to look good for investors
00:31:54
you have to ask yourself is Disney
00:31:56
trying to make your life easier safer
00:31:58
and happier or are they just trying to
00:32:00
prevent investors from getting scared
00:32:02
and pulling out the truth is Disney has
00:32:05
always faced backlash and they always
00:32:07
will you can type in literally any
00:32:09
Disney film the word controversy after
00:32:11
it and you will find an article of
00:32:12
someone pinpointing a small detail of
00:32:14
using them of being racist whitewashing
00:32:16
too gay not gay enough there will always
00:32:18
be someone angry after dragging three
00:32:20
iconic Studios into the dirt and
00:32:22
squeezing out every last penny they can
00:32:24
it seems like the one thing they haven't
00:32:26
tried in two decades is use their
00:32:28
endless amount of dollars and
00:32:29
connections to build a super team and
00:32:31
write a good story
