How To Create Your 30 Second Elevator Pitch! | The Intern Queen

00:06:10
https://www.youtube.com/watch?v=Lb0Yz_5ZYzI

摘要

TLDRIn this video, Lauren Burger talks about delivering an effective elevator pitch. She shares a step-by-step approach that includes identifying who you are, providing background information, establishing context, making a connection with the listener, and articulating a clear ask before closing the conversation gracefully. By using specific examples, Lauren highlights how to engage effectively and make a lasting impression in just 30 seconds, emphasizing that preparation and clarity are essential for success.

心得

  • 👤 Who are you? Start with your name.
  • 🎓 Provide background information relevant to the context.
  • 🌍 Always provide context for lesser-known schools or companies.
  • 🔗 Make a connection with the listener's interests.
  • ✔️ Clearly articulate your ask in the conversation.
  • 🤝 Close out warmly, regardless of their response.

时间轴

  • 00:00:00 - 00:06:10

    Lauren Burger introduces herself, showcasing the common pitfalls in elevator pitches. She emphasizes the importance of presenting oneself effectively in a professional setting, imagining the scenario of being in an elevator with a desired executive. The steps for an effective elevator pitch are outlined: start with your name, provide background information, offer context about your education or current position, make a personal connection, clearly state your request or 'ask', and end with a positive close. Lauren illustrates each step with examples and encourages clarity in communication, especially regarding the 'ask', to facilitate meaningful connections.

思维导图

视频问答

  • What is an elevator pitch?

    An elevator pitch is a brief, persuasive speech meant to spark interest in what you or your organization does.

  • What key elements should be included in an elevator pitch?

    Key elements include who you are, your background, context, making a connection, a clear ask, and closing the conversation.

  • How long should an elevator pitch take?

    An elevator pitch should ideally take about 30 seconds.

  • What is the importance of context in an elevator pitch?

    Context is important to explain your background or the significance of your experiences, especially if the listener may not be familiar with them.

  • What should you do at the end of your elevator pitch?

    You should make an ask related to your goals and close the conversation on a positive note.

  • Is it important to follow up after an elevator pitch?

    Yes, following up helps to maintain the connection and shows your interest.

  • What if the listener doesn't respond positively?

    Always close with kindness and gratitude regardless of their response.

  • How should I prepare for an elevator pitch?

    Craft your key points in advance and practice delivering them succinctly.

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  • 00:00:00
    hi I'm Lauren burger this is my elevator
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    pitch take one hi I'm Lauren and I want
  • 00:00:10
    to do everything and I want to be your
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    best friend and please hire me hi I'm
  • 00:00:16
    Lauren and I really want to work for you
  • 00:00:20
    and I'm so excited to be sitting next to
  • 00:00:22
    you right now and I just want to tell
  • 00:00:23
    you everything about me real quick it'll
  • 00:00:25
    only take me 10 minutes even though we
  • 00:00:27
    only have 30 seconds right now hey
  • 00:00:30
    everybody those elevator pitches were
  • 00:00:33
    not so good and I'm gonna make sure that
  • 00:00:35
    after watching this video you know how
  • 00:00:37
    to do a much better version of the
  • 00:00:39
    elevator pitch if the executive that you
  • 00:00:43
    would love to work for right the
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    executive that works at that company
  • 00:00:47
    that you just loved was literally in an
  • 00:00:50
    elevator with you what would you say
  • 00:00:52
    it's actually a great way to think about
  • 00:00:55
    how to present yourself in a
  • 00:00:56
    professional setting so I'm gonna give
  • 00:00:59
    you the intern Queen take on the
  • 00:01:01
    elevator pitch so in order to put
  • 00:01:03
    together an elevator pitch we need a
  • 00:01:05
    couple pieces of information we're gonna
  • 00:01:07
    write them here so the first step is
  • 00:01:10
    gonna be who are you write as silly as
  • 00:01:16
    it sounds you gotta say your name
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    you know I'm Lauren Berger it's so nice
  • 00:01:20
    to meet you right you gotta say it so
  • 00:01:23
    then you want to give them a little
  • 00:01:26
    background I'm Lauren Berger
  • 00:01:29
    I graduated from UCF and I'm a PR major
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    okay now depending on the situation you
  • 00:01:36
    might not be talking about college if
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    you meet someone years after college
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    you're probably going to talk about
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    where you work right now I'm Lauren
  • 00:01:42
    Berger I'm the community manager at a
  • 00:01:44
    website called intern Queen and
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    sometimes you need to give a little bit
  • 00:01:48
    of extra contact so if you need to
  • 00:01:53
    explain and provide context so if you go
  • 00:01:56
    to a school that let's be real no one's
  • 00:01:59
    heard of or if you work for a company
  • 00:02:01
    where somebody may have not heard of it
  • 00:02:03
    you know what those companies are you
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    know what those schools are make sure
  • 00:02:07
    that you explain and you provide a
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    little bit
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    of contacts you know I go to
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    Southwestern University which is located
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    in Lakeland Florida and known for their
  • 00:02:15
    PR program and I'm gonna rely on you all
  • 00:02:18
    to be the judge of if your story needs a
  • 00:02:20
    little bit of context okay the next
  • 00:02:23
    thing that you're gonna do is make the
  • 00:02:24
    connection a lot of times when people do
  • 00:02:28
    an elevator pitch they're literally just
  • 00:02:30
    like talking and no one and the reality
  • 00:02:32
    is that whenever you're pitching you're
  • 00:02:34
    always talking to someone whether it's
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    literally someone in an elevator
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    standing next to you whether you're
  • 00:02:39
    pitching your business to shark tank or
  • 00:02:42
    you're just pitching it to a professor
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    or a classroom so you want to make that
  • 00:02:46
    connection factor right away you know
  • 00:02:48
    what are you trying to accomplish why do
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    you want the person next to you to
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    listen maybe your PR major and this is a
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    big PR executive standing next to you so
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    I'm connecting what I'm doing to what
  • 00:03:01
    the person standing next to me does you
  • 00:03:03
    know I'd love for you to invest in my
  • 00:03:05
    business because right you're connecting
  • 00:03:07
    who you're talking to with what you're
  • 00:03:09
    offering and what you're selling which
  • 00:03:11
    is sometimes yourself then the last
  • 00:03:13
    thing that you want to do and this is
  • 00:03:15
    what a lot of people don't cover in the
  • 00:03:16
    elevator pitch but you got to make the
  • 00:03:19
    ask right you got to make the ask and
  • 00:03:21
    this is the scary part because you're
  • 00:03:23
    always putting yourself out there and
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    you could be rejected so I'm actually
  • 00:03:26
    gonna give you both steps I'm gonna say
  • 00:03:28
    the ask and then step six is gonna be
  • 00:03:31
    the closeout a pet peeve that I have is
  • 00:03:34
    a lot of students email me and they ask
  • 00:03:37
    me for advice
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    but they're very unclear as to what I
  • 00:03:40
    can actually help them with so I'll get
  • 00:03:42
    this big email with like I am this this
  • 00:03:45
    this this this this this and this Thanks
  • 00:03:49
    and they sign their name I don't know
  • 00:03:51
    what to do with their email so
  • 00:03:52
    oftentimes I write them back and say you
  • 00:03:54
    know hi Marysol thanks for sharing
  • 00:03:57
    how can I help because I honestly don't
  • 00:04:00
    know what they want from me
  • 00:04:01
    so I really encourage you to always
  • 00:04:03
    think about the ask for example if
  • 00:04:05
    you're in an elevator with someone and
  • 00:04:06
    you want them to be your mentor well
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    then let's ask them to be your mentor if
  • 00:04:10
    you're in the elevator with someone and
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    you want to intern for them let's ask
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    for an internship if you aren't sure
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    what you want and you really just want
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    to connect afterward and have a way to
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    stay in touch let's ask
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    all that so I think you have to make the
  • 00:04:22
    ask and then you have to be ready for
  • 00:04:23
    the closeout because typically you only
  • 00:04:25
    have about 30 seconds and you're gonna
  • 00:04:27
    have to get out of there somehow right
  • 00:04:29
    you want to always kill them with
  • 00:04:30
    kindness no matter what they say and you
  • 00:04:33
    want to close out in a very pleasant way
  • 00:04:35
    so let's go through all the steps real
  • 00:04:37
    quick so who are you hi I'm Lauren
  • 00:04:39
    Berger a little bit of background I
  • 00:04:42
    graduated UCF and I was a PR major
  • 00:04:45
    provide contacts that's University of
  • 00:04:48
    Central Florida which is in the Orlando
  • 00:04:49
    area the connection I know all about
  • 00:04:52
    your company I've read all about it I
  • 00:04:55
    know about all your clients and I am
  • 00:04:57
    just such a fan right I made the
  • 00:05:00
    connection no make the ask you know I am
  • 00:05:02
    looking for an internship for next
  • 00:05:04
    summer I would love to connect with you
  • 00:05:06
    and find out how to apply and get to the
  • 00:05:08
    top of your list the closeout they say
  • 00:05:11
    whatever they're gonna say thank you so
  • 00:05:13
    much I'll certainly stay in touch I'll
  • 00:05:15
    make sure to email you right after this
  • 00:05:17
    so nice meeting you
  • 00:05:18
    right so the who you are the background
  • 00:05:20
    provide contacts make the connection
  • 00:05:22
    make the ask and the close out so good
  • 00:05:25
    luck everyone and let's do that elevator
  • 00:05:27
    pitch one more time hi I'm Lauren Berger
  • 00:05:32
    so nice to meet you I graduated from the
  • 00:05:35
    University of Central Florida
  • 00:05:36
    that's in Orlando and I was actually a
  • 00:05:38
    PR major I know all about your PR
  • 00:05:41
    company and I am just fascinated by it
  • 00:05:44
    I've read all about you you know I'd
  • 00:05:46
    actually love to intern for you this
  • 00:05:48
    summer I've had a lot of other
  • 00:05:49
    internships and I wanted to ask who I
  • 00:05:52
    could contact to potentially apply for
  • 00:05:55
    an internship with your company amazing
  • 00:05:59
    well thank you so much it was so great
  • 00:06:01
    meeting you I'm gonna email you tonight
  • 00:06:03
    and I definitely want to stay in touch
  • 00:06:04
    thank you
标签
  • elevator pitch
  • professional development
  • Lauren Burger
  • networking
  • career advice
  • communication skills
  • internship
  • connection
  • background
  • making an ask