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in 2022 I wrote this story which earned
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me about $6 per hour for my efforts I
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rewrote it with a different headline and
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it paid me over $400 per hour I wrote
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this story which hardly anyone read I
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played around with some of the keywords
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and it got boosted overnight I shared
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these examples to illustrate the power
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of keywords and how you can prioritize
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the right keywords to earn more money
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from your writing let's get into it one
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of the golden rules of writing online is
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that what you say is far less important
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than how you say it you can have the
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most brilliant idea in the world but if
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you don't know how to package it in a
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way that people want to read well no one
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will read it so knowing what words
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people naturally gravitate towards is
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really a superpower and why writing is
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such a valuable skill when creating any
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type of content online but you don't
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need to be a skilled copywriter writer
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or even understand what people are
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interested in to find these keywords
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that's what the internet is for here are
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a few free and easy to ous tools to find
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the right keywords to attract the right
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type of readers to your writing you've
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likely already heard of this first one
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before but it's one of my go-tos aside
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from being a great place to research
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trending topics Google Trends explore
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page allows you to find specific
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keywords to prioritize with options to
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toggle for time location and even
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platform this is one of my most used
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tools especially for writing news
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articles and I find it particularly
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valuable for Discerning which trending
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keywords are peing or have lost their
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value Google Trends is completely free
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and you don't even need an account to
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use it simply go to trends. google.com
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to start analyzing keywords in real time
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another essential tool by Google is
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Google's Keyword Planner you can sign up
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for free by creating a Google ads
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account and then clicking on tools and
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Keyword Planner from there you have two
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options for keyword research you can
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either input potential keywords to see
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how they may perform or discover new
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keywords by typing in the topic you're
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interested in and seeing all the
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relevant results this is the tool I use
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to turn this failed article into one of
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my most viral articles of last year and
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help me gain over 10,000 followers in a
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few months you can toggle keyword by
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volume competition and even refine your
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keywords if you want to Target a
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specific Niche this is probably the best
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tool for beginners especially if you're
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like me and find SEO very confusing but
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if you want a more powerful tool I
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recommend using today's sponsor Sam Rush
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which has become the gold standard for
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SEO marketing and keyword research
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semrush is an all-in-one SEO tool
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helping you find the best keywords to
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attract the right type of readers
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they've indexed over 25 billion keywords
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to help you determine which ones to
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Target and with proprietary AI
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technology you can assess Trends
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competition and organize keywords to
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streamline your research process
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personally I've begun working with more
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clients who want to use my medium
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profile to boost their organic reach so
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I've beg using the keyword magic tool to
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assess what topics could perform well
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and how much competition I'll have for
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example I had one client who wanted to
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promote services on how to start a
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business which would have been very
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difficult to rank for using my domain so
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we found a nice alternative that aligns
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with their offering while reaching the
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right customers if you've ever looked
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into keyword research in the past
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chances are you've heard of Sam rash
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because well they know how to reach the
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right customers whether you run a Blog
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local business online store or right on
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platforms such as medium semrush has
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over 55 digital marketing tools giving
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you everything you need to reach the
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right readers and grow your business as
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a viewer of this channel you can try
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semrush for free for 14 days days using
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my link I'll add the link to the
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description of this video here a few
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sneaky indirect ways I like to do
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keyword research the first is actually
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using YouTube although you may not be
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looking to rank on YouTube itself
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YouTube is one of the biggest search
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engines on the internet and seeing which
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results will come up first on a private
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browser will give you a great idea of
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what topics and titles are performing
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well as well as specific metrics such as
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date and Views to supercharge your
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result results you can also download
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Google Chrome extensions such as vid IQ
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and tubebuddy to see keyword scores as
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well as related popular keywords this
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method is on par with one of the most
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fundamental and effective methods for
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keyword research which is on Google's
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homepage if you do a simple search of
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the topic you're interested in or you're
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working headline look at the related
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queries and recommendations to see what
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other people are searching for now the
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final piece of the puzzle once you have
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an idea of which keywords you want to
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Target it's time to actually Implement
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them into your writing without sounding
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like a robot as a baseline rule it's
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important to remember that no keyword or
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a set of keywords will magically make
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your writing go viral instead what is
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much more important is providing clear
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actionable value while leaning on
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personal experience everyone's process
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is different but personally what I like
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to do is start with some preliminary
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research to see if the top topic I want
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to write about is even worth writing
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about then I'll jot down a handful of
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headline variations and actually put
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together the piece of writing if I found
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any keywords that I want to Target I'll
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make sure to add them to the title
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introduction and SEO description of my
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piece of writing then I'll generally
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paste my headline variations into a
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headline analyzer tool to see if AI
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likes it as well this is my preferred
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tool but there's tons of options out
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there that you can find with a quick
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Google search if my headlines aren't
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ranking well or something about them
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just feels off I'll use the tools I
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mentioned in this video to see if I can
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find alternative or more powerful
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keywords to use I'll add a video in the
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description for more in-depth look at
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SEO research as well as a list of
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writing tools you might find helpful one
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of which includes a complete writing
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dashboard I've built for you to better
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house organize and monetize your writing
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for personalized support join my writing
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Community thanks for watching and I'll
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see you the next video
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[Music]
