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Welcome to our newly updated 2004
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service now fundamental series Jeff here
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from service now simple where we help
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you understand the ins and outs of
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service now with a focus on keeping
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things as simple as possible and in this
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video we're starting at the very
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beginning answering the question what is
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service now some key wordss to look for
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in this video include what is service
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now cloudbased
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apaas development platform single
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database Suite of applications and
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Enterprise wide as always thanks for
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being part of the channel subscribe if
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you haven't already and let's get into
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it before we jump too deeply into the
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ins and outs of service now we should
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talk briefly about what it is we're
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jumping into what is this thing called
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service now you think it'd be fairly
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simple but it's actually sort of
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difficult to Define it's kind of like
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defining what an iPhone is what is an
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iPhone a telephone a miniature computer
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if you ask a photographer they might say
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it's a handheld camera and to a musician
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it's a pocket sized music library or
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recording device and to a teenager an
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iPhone is a game console or a window
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into a world of social
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interactions iPhone can mean lots of
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different things to different people
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same is true for service now if you ask
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a customer service agent they will
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likely tell you that service now is a
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ticketing tool providing the ability to
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record and resolve customer requests
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some problems someone on the it platform
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support team might Define service now as
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a configuration management tool that
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keeps track of hardware and software
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infrastructure and if you ask someone
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from the development team well they
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would say that service now is a
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cloud-based development environment a
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set of tools for developing workflows
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that solve all sorts of business
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problems still others will tell you it's
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an Enterprise database or a request
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catalog or Knowledge Management platform
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and they'd all be right it's hard to say
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in just a few words what service now is
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because service now can mean many
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different things to many different
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people with many different
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perspectives by the way we call those
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different perspectives personas in
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service now lingo more on that later for
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now I think the best way to begin to
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understand what service now is is to
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look at it from a platform perspective
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follow along with me first service now
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is a cloud-based technology platform
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that means that to use it company
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doesn't have to go out and buy a bunch
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of hardware and software it's
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cloud-based you simply connect via a web
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browser or a mobile device and you use
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it it also means that you don't need to
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worry about things like platform
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scalability and security or load
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balancing or data backups service now
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takes care of all of that infrastructure
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stuff for you allowing you to focus on
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what you do best which is your
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business okay so what does this
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cloud-based technology platform do
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here's where things start to get
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interesting it's kind of like surfice
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now went out into the world and visited
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thousands of companies across all sorts
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of different Industries and
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locations so they visited all of these
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companies and they took note of how it
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was being used to solve their business
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problems and increase productivity they
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learned they learned what worked well
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and they learned what didn't work so
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well they applied those lessons to
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develop a common platform for providing
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IT services that's what service now is
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it's a cloud-based technology platform
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that's built to deliver it Services
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based upon a whole bunch of best
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practices and Lessons
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Learned for Simplicity I like to
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visualize the now platform is being made
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up of three parts a database Suite of
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applications and a development platform
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and in my opinion by a large margin the
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coolest most important part of that
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platform is the
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database and as you continue to learn
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about service now you're likely going to
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hear someone say pretty much everything
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in service now is just a record in a
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database table somewhere and that's true
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service now database is the
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architectural component that enables
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just about everything else in the
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platform comes out of box with one
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single enterprise-wide
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database consisting of over 4,000 tables
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that are designed and configured to work
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together and share data in support of
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the requirements of most common IT
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services and then there's the
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applications you can think of these as
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sort of like the apps on your iPhone but
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on steroids built for solving mid to
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large size Enterprise type business
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problems hundreds of applications come
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installed out of the box for doing
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things like asset management application
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portfolio management configuration
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management security operations and IT
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service management much much more just
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like with an iPhone companies can go to
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the service now store and browse
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hundreds of additional more specific
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applications and plugins they can
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purchase and download and Implement into
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their service now
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platform and finally the service now
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platform includes a full service
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development environment which allows for
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modifying those existing applications or
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building entirely new ones custom
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applications on your own it's possible
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after all for your business to to need a
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solution to a specific business problem
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for which no outof boox application
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exist that's all good just create your
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own solution using any of service now's
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no code low code or full code
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development tools and remember every
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application on the platform whether out
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of box or custom is running on top of
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that single enterprise-wide database we
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discussed earlier and that's it for now
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next time someone asks you what is
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service now just tell them it's a
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cloud-based technology platform
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consisting of a database and a suite of
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applications and a development platform
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that's designed for providing IT
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services that solve a company's business
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problems thanks for watching this video
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and I'll see you in the next one
