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the topic of today
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first lecture is morphology of culture
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and language of culture
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and today we try to understand what is
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culture through different basic
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theoretical approaches also try to
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distinguish the difference between
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culture and civilization and usage of
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culturology definitions in previous
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years and nowadays in kazakhstan
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so before we start
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let's to explain what is morphology of
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culture and language of culture so
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morphology of culture is specific
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direction
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field in cultural studies that
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investigate structure levels and
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typology of culture in morphology of
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culture scientists use structural
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functional
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semantic and genetic methods
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to explain concept of culture today we
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are focusing mostly in our lecture on
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morphology of culture and we will try to
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understand what is culture from
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different theoretical sites
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the language of culture is a
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symbols
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forms science and text that helps people
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to communicate
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with each other and understand each
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other and we talk about it most more
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properly in the first seminar
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so then
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we ask
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what is culture
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different thoughts
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come up in our mind
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for many of us culture is
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traditions
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customs
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beliefs for some of us
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it's religion architecture could be
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music cinematography
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and for few of us it's behavior
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etiquettes everyday habits and so on
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and everyone would be right since
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culture is a complex of features led by
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a social group as a small group as a
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family or tribes
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and as a large
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social group as a nation and state
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in the dictionary of thethology culture
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has been called the way of life for
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entire society
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such it's
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since it includes
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the set of
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rules manners language religions rituals
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and so on
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through following to
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these rules and norms in our society
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it's helped us society and humanity to
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build a good communication to build a
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good harmony and society and to avoid
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conflict inside of society
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in this the elements of culture are
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first adopted by members of the social
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group
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found found to be useful
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and then transmitted or propagated by
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others
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in this way culture is both
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defined by a society and social
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activities
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and also defines the behavior of the
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members of the society
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culture
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so
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couldn't be statistic or fixed it's a
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dynamic process
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since culture is changed due to the
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conditions and challenges that we have
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in our society
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originally the word culture from latin
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calorie means to inhabit to cultivate
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auto honor the first time
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using agricultural metaphora like a
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culture he used
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a rather
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raman writer citroen in his work to
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scholarly despotitudes
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and he used this term like like a
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culture anime
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and refers it and connect it with
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human soul development and understood as
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the highest possible ideal goal for
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human development
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anthropologists
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most commonly use the term culture to
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refer to the universal human capacity to
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classify codify and communicate they
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experience symbolically
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edward vernon-taylor english
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anthropologist and the founder of
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cultural anthropology wrote in his book
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that culture or civilization taken in
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its wide anthropological sense it's a
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complex whole which includes knowledge
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belief art moral slow customs and any
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other capabilities and habits that
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acquired by a man as a member of society
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in this definition we understood that
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the main subject
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in cultural life is
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men or society or humanity
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another definition of culture introduced
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by unesco
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and defined culture as a set of
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distinctive spiritual
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emotional intellectual material features
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of society or
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social group
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that is encompasses in addition to art
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literature lifestyle ways of living
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together
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value system traditions and beliefs so
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through this definition we understood
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that
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culture could involve different spheres
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of
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human activity and humans life
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another common way
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to understand what is culture
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is understanding culture through main
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three elements like values norms and
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artifacts
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values comprise ideas about what is
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important for person and for humanity in
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their lives
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norms is expectation
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of how people will behave and should
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behave in different situations
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artifacts
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or things of material culture derive
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from the culture values and norms so we
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could
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differentiate cultures
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through values and norms we could say
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that each society has
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different norms and values and
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prioritize these norms and values
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differently that's why we can see
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that we differentiate from each other
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if you talk
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about theoretical approaches of
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understanding of culture the main or
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basic theoretical approaches the first
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one is symbolic view
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of culture the legacy of clifford gears
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and victor turner holds symbols
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to be both the practice of social actors
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and context that gives such practice
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meaning
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so they understood that culture is a
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system of sign but these science
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were created by human and his activities
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the analysis of science is always an
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analysis of human action and human
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perception
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another scientist
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anthony kahan
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wrote the symbolic gloss which allows
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social actors or social
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subjects to use common symbols
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to communicate and understand each other
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and every person put on meaning of
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different science like a personal based
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on personal experience
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symbols provides the limits of culture
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thoughts
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member of culture rely on these symbols
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to frame their thoughts
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and expression in intelligible terms
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in short
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symbols make culture possible reducible
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and readable
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second
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uh theoretical approach is sort of
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biological theory that argues
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that observers can't best understand
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many aspects of culture in the light of
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concepts of memes that was introduced
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firstly by richard dawkins in his book
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the selfish gene dawkins has suggested
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the existence of units of culture is
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memes
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so
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actually we understand that nim
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typically understood as a joke
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and
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in this slide you could see
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the meme the explanation of meme
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that shows the blind ignorance of not
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knowing what is right in front of you so
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when we
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uh so meme in on the internet it
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couldn't
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be equal
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of understanding of full picture of what
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is a culture
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or next
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and next slide also you could see the
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examples of meme
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like advice for you guys
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uh downside wikipedia cite the source
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from wikipedia be wise and use wisely
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information that you took from the
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internet
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but the original definitions describes
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it as a container for an idea or a unit
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of culture like a fashion trend or blues
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melody that can trainer spread
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throughout culture through generation to
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generation
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through processes of natural selection
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memes that capture a popular feeling or
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cultural moment get passed on
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while those less applicable to
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contemporary culture die out so
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according to dawkins richard hawkins
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memes
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is a roughly analogous to gen genes in
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revolutionary biology
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there are scripts
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of culture repeatable and transferable
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through action through language through
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different thoughts
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and so on even when we read something
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and also
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it could be considered as a
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part of memes
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unfortunately this theory wasn't
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acceptable
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by
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anthropologists
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but at least
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these terms still exist exists nowadays
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in modern culture
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so we could see that there are a lot of
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definition of what is culture and i have
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kraber and clyde clark and tried to
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gather
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more than 2 000 definition of culti in
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one book that called
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culture a critical review of concepts
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and definitions and then they tried to
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divide all information into groups or
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eight categories that could be topical
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historical behavioral normative and so
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on and clahan suggested that culture is
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to society what memory is to individual
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so he understood that the culture is a
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memory of society culture can be viewed
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as a collection of information
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experience
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ideas and so words that were found
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useful widely adopted and considered
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worth transmitting to future generations