Our rebranding - Your service contracts will reflect our new name, but the terms remain unchanged

00:06:20
https://www.youtube.com/watch?v=Fb9I8v_6xbw

Résumé

TLDRFarad Khan, CEO of Member Lounge, announces the rebranding of Grip Digital to Member Lounge. The rebrand focuses the company's efforts exclusively on building membership websites for associations. While the name and other brand-related elements are changing, the ownership, team, and quality of services remain consistent. Current contracts will transition to the new company name, but terms and services remain unchanged. New payment terms include annual payments and multi-year contracts. The company has improved its processes and systems internally, yet these changes are designed to be transparent to clients. Data hosting will remain consistent within Canada and the U.S., and no immediate action is needed from clients other than acknowledging the communication. Member Lounge remains committed to client satisfaction, prioritizing client interests, and maintaining the quality of services.

A retenir

  • 🔄 Rebranding from Grip Digital to Member Lounge.
  • 📈 Focus on building membership websites for associations.
  • 🤝 Same team and ownership with Farad Khan.
  • 📜 Contracts transition to new name, but terms stay the same.
  • 💼 Introduction of annual payments and multi-year contracts.
  • 🔧 Internal improvements in processes and systems.
  • 📧 New email domain memberla.app for communications.
  • 🔒 Data hosting policies remain with Canadian and U.S. data centers.
  • ✔ No action needed from clients other than acknowledging the message.
  • 📌 Prioritizing client interests and service quality.
  • 🔍 Reach out if you have unanswered questions.
  • 🇨🇦 Still a Canadian controlled private corporation.

Chronologie

  • 00:00:00 - 00:06:20

    Farad Khan, CEO of Member Lounge, announces the rebranding of the company from Grip Digital to Member Lounge, explaining that the new entity will focus exclusively on building member portals and membership websites for associations. Existing contracts with clients will be renewed under the new company name without changes to service terms. Payments terms are updated to allow annual payments and multi-year contracts. Despite these changes, the same team, ownership, and service quality remain, with no action required from clients. The company continues to ensure data security and hosting compliance based on clients' locations. Farad emphasizes their commitment to client satisfaction and invites clients to reach out with any questions regarding the transition.

Carte mentale

Mind Map

Questions fréquemment posées

  • Why is Grip Digital rebranding to Member Lounge?

    The rebranding focuses the company exclusively on building membership websites for associations.

  • Will my existing contracts change with the rebranding?

    No, your existing contracts and service terms will remain the same, just renewed under the new company name.

  • What is changing with the rebrand?

    The company's name, email domain, invoice branding, and payment terms are changing to reflect the new focus and branding.

  • Are there changes in the company's ownership?

    No, the company remains under the same ownership with Farad Khan as the majority shareholder.

  • Will the team I work with remain the same?

    Yes, you will continue working with the same development team and account managers.

  • Are there changes in data hosting locations?

    No, data hosting will remain the same, with Canadian data in Canada and U.S. data in the U.S.

  • Are there any new payment terms?

    Yes, there are new payment terms including annual payments and multi-year contracts.

  • Is there any immediate action required from current clients?

    Clients just need to acknowledge the receipt of the message; no immediate action is required.

  • What to do if I have more questions about the rebranding?

    You can reply to the message or contact your account manager to discuss further questions.

  • Will the quality of service change with the rebranding?

    No, the quality and extent of services will remain the same.

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Défilement automatique:
  • 00:00:00
    [Music]
  • 00:00:06
    hi everyone thank you for joining me
  • 00:00:08
    today I'm farad Khan CEO of member
  • 00:00:10
    lounge if you are watching this video
  • 00:00:12
    you probably already know that we are
  • 00:00:14
    rebranding our company from grip digital
  • 00:00:17
    to mem Lounge this is the second video
  • 00:00:19
    in the rebranding series if you haven't
  • 00:00:21
    seen the previous video please watch
  • 00:00:23
    that first there's a link to the first
  • 00:00:25
    video in the description in this video
  • 00:00:27
    I'll cover what's changing as part of
  • 00:00:29
    our re branding what's staying the same
  • 00:00:31
    and what does that mean for
  • 00:00:33
    you first of all the most obvious change
  • 00:00:36
    is in our name we have moved under a new
  • 00:00:39
    corporation which is structured like a
  • 00:00:41
    software as a service company more
  • 00:00:43
    commonly known as SAS
  • 00:00:45
    saas our previous company was grip
  • 00:00:48
    digital and it had a pretty broad
  • 00:00:50
    mandate where we would build software
  • 00:00:51
    applications and websites for any
  • 00:00:53
    industry but like you all know that for
  • 00:00:56
    the past 10 years we have been primarily
  • 00:00:58
    building member portals and member ship
  • 00:01:00
    websites for associations and
  • 00:01:01
    associations alone we do not work with
  • 00:01:04
    any other Industries now so this new
  • 00:01:07
    company member Lounge is designed to
  • 00:01:09
    cater to associations only and to build
  • 00:01:12
    membership websites all of our services
  • 00:01:14
    products and processes along with
  • 00:01:16
    contracts are now optimized to serve
  • 00:01:18
    associations better so what does that
  • 00:01:21
    mean for your current contracts that you
  • 00:01:23
    already have with us one of our account
  • 00:01:25
    managers or I myself will reach out to
  • 00:01:27
    you to renew your contract under the new
  • 00:01:30
    company name your service terms will not
  • 00:01:33
    change they will remain the same and the
  • 00:01:35
    quality and extent of the services will
  • 00:01:38
    remain the same as well we will just
  • 00:01:39
    renew the contract under our new company
  • 00:01:41
    name next let me talk about invoices and
  • 00:01:44
    documents from now on you will see all
  • 00:01:46
    our invoices and documents will carry
  • 00:01:48
    the new name member lounge and the new
  • 00:01:50
    member Lounge logo we have a nice logo
  • 00:01:53
    for member Lounge I think you'll like it
  • 00:01:55
    our payment terms are changing a bit to
  • 00:01:57
    make it easier for us to manage
  • 00:01:59
    subscriptions we are introducing annual
  • 00:02:01
    payments and multi-year contracts for
  • 00:02:03
    our current and future clients which we
  • 00:02:05
    did not have before we think this will
  • 00:02:07
    also make it easier for you to create
  • 00:02:09
    your budget over the next couple of
  • 00:02:10
    years our email addresses are going to
  • 00:02:12
    change as well to use member la.app as
  • 00:02:14
    our primary email domain but don't worry
  • 00:02:17
    if you send us any email under the
  • 00:02:19
    previous grip digital email we will
  • 00:02:21
    still receive all those emails all the
  • 00:02:22
    emails will be forwarded to the new
  • 00:02:24
    email addresses let's talk about
  • 00:02:25
    improvements in our processes and
  • 00:02:27
    systems behind the scenes we have been
  • 00:02:30
    making some massive changes on our
  • 00:02:31
    processes and Technologies our way of
  • 00:02:34
    working within the organization has
  • 00:02:36
    changed quite a bit as well we will
  • 00:02:38
    slowly roll out some changes for you our
  • 00:02:40
    clients as well but most of these
  • 00:02:42
    changes will be very transparent to you
  • 00:02:44
    so very likely you will not feel any
  • 00:02:47
    difference in the way you working with
  • 00:02:48
    us right now and in fact we have already
  • 00:02:51
    been making a number of changes through
  • 00:02:53
    software releases in the last couple of
  • 00:02:55
    months there will be more changes to our
  • 00:02:57
    platform and Technology over time but we
  • 00:02:59
    will try to make sure the changes are
  • 00:03:01
    incremental and there is no service
  • 00:03:03
    disruption during any maintenance that
  • 00:03:05
    we do now let's talk about what is not
  • 00:03:08
    changing it's very important to stress
  • 00:03:11
    the fact that you are still working with
  • 00:03:13
    the same team and the company is still
  • 00:03:15
    under the same ownership we are not
  • 00:03:17
    selling the company and we are not being
  • 00:03:19
    acquired by another entity I farad Khan
  • 00:03:23
    Remain the majority shareholder and our
  • 00:03:25
    Focus will continue to be the same that
  • 00:03:27
    is to serve our clients in the best way
  • 00:03:29
    possible you will work with the same
  • 00:03:30
    development team and the same account
  • 00:03:32
    manager whether you are working with
  • 00:03:34
    bonna FJ or pragash you will continue to
  • 00:03:37
    work with the same account manager the
  • 00:03:39
    development team on your project will
  • 00:03:41
    continue to be the same as well and even
  • 00:03:43
    though we have extended our services in
  • 00:03:45
    the US as well we remain a Canadian
  • 00:03:47
    controlled private Corporation just like
  • 00:03:50
    we were under gribe digital all data and
  • 00:03:52
    hosting for our Canadian clients will
  • 00:03:54
    remain within Canadian data centers and
  • 00:03:56
    all data and hosting for our us clients
  • 00:03:58
    will remain in the data center in the US
  • 00:04:01
    just like before as always you maintain
  • 00:04:04
    full ownership and control of your data
  • 00:04:07
    on any of our platforms this commitment
  • 00:04:09
    has not changed and your data remains as
  • 00:04:11
    secure as ever I also want to highlight
  • 00:04:14
    the fact that there is no action needed
  • 00:04:16
    from your end for these changes Your
  • 00:04:18
    Service pricing and everything will
  • 00:04:20
    remain the same please just take a
  • 00:04:22
    moment to acknowledge receipt of this
  • 00:04:24
    message by replying to this email or
  • 00:04:26
    please get in touch with your account
  • 00:04:27
    manager this will help us confirm that
  • 00:04:29
    you have seen the message and we are
  • 00:04:31
    able to answer any questions that you
  • 00:04:32
    may have if it's time for you to renew
  • 00:04:34
    your service contracts one of our
  • 00:04:36
    account managers will reach out to you
  • 00:04:37
    to renew your service contract under the
  • 00:04:39
    new company name but the service terms
  • 00:04:41
    will mostly remain the same once again
  • 00:04:44
    we took a lot of time to speak to our
  • 00:04:46
    clients early on to get feedback on our
  • 00:04:48
    rebranding process if you have any
  • 00:04:50
    questions that we haven't answered in
  • 00:04:52
    our videos or in our communication
  • 00:04:54
    please let us know and we will book a
  • 00:04:55
    quick time to chat with you we want to
  • 00:04:57
    make sure that the transition is as
  • 00:04:59
    smooth as possible for you finally for
  • 00:05:02
    this video I want to mention that you
  • 00:05:03
    have known me and you have known our
  • 00:05:05
    team the company for a long time and you
  • 00:05:08
    already know that we always make our
  • 00:05:10
    decisions for the best interest of our
  • 00:05:12
    clients sometimes prioritizing our
  • 00:05:14
    clients interests means that we have to
  • 00:05:16
    make sacrifices as a company and we have
  • 00:05:19
    always made sacrifices like that in the
  • 00:05:21
    past and we will continue to do so when
  • 00:05:23
    it's called for in the future as well
  • 00:05:24
    many years ago someone asked me what is
  • 00:05:27
    the most enjoyable moment in running
  • 00:05:29
    your company and I've always said when
  • 00:05:32
    we solve our client's problem and we are
  • 00:05:34
    able to put a smile on someone's face
  • 00:05:36
    that smile is priceless that smile is
  • 00:05:40
    the biggest reward for the work that we
  • 00:05:41
    do our passion and dedication for our
  • 00:05:44
    work will continue to be the same I wish
  • 00:05:46
    I could talk to you all individually
  • 00:05:48
    one-on-one but given the number of
  • 00:05:49
    clients we have now and how much time I
  • 00:05:52
    have it's physically impossible for me
  • 00:05:54
    to speak to everyone at this stage of
  • 00:05:56
    our company so we are we are trying to
  • 00:05:58
    do the next best thing by sharing these
  • 00:06:00
    messages through videos with you I'm
  • 00:06:02
    sure some of you have more questions
  • 00:06:04
    that I haven't answered so please reply
  • 00:06:06
    to this message or book a quick time to
  • 00:06:08
    chat with me if you want I look forward
  • 00:06:10
    to speaking to you very soon bye for now
  • 00:06:14
    [Music]
Tags
  • Member Lounge
  • Rebranding
  • Grip Digital
  • Membership Websites
  • Associations
  • SaaS
  • Contracts
  • Data Hosting
  • Client Communication