A conversation with Mark Zuckerberg
概要
TLDRIn a recent discussion, Mark Zuckerberg shared insights on the evolution of AI and its transformative impact on business and advertising. He emphasized that AI is set to revolutionize every product category and the economy, with a focus on making advertising more efficient through automation. Zuckerberg highlighted the importance of messaging platforms in customer support and sales, predicting that every business will eventually have an AI agent. He also discussed Meta's strategy in the AI landscape, the significance of personalization, and the need for companies to adapt to new technologies. Additionally, he shared his management philosophy, which prioritizes a non-hierarchical structure and strong team culture, and offered advice to entrepreneurs on focusing on core ideas while leveraging existing platforms to streamline operations.
収穫
- 🤖 AI is transforming every product category and the economy.
- 📈 Advertising will become more efficient through AI automation.
- 💬 Every business will likely have an AI agent for customer interactions.
- 👥 A strong team culture is essential for success.
- 📊 Focus on core ideas and leverage existing platforms.
- 🔍 Personalization in AI is crucial for user engagement.
- 💡 Companies need to adapt to new technologies to thrive.
- 💰 Integrating payments into messaging platforms is key for future business models.
- 🚀 The current tech race presents exciting opportunities for innovation.
- 🌍 AI will empower small teams to achieve more than ever before.
タイムライン
- 00:00:00 - 00:05:00
The discussion begins with a live demo, highlighting the unpredictability of AI-based presentations. The speaker reflects on the evolution of AI and its potential to transform various sectors, questioning whether the current hype is a bubble or a genuine shift in technology.
- 00:05:00 - 00:10:00
The speaker emphasizes the rapid advancements in AI, particularly in advertising, where automation is changing how businesses reach customers. They describe a future where businesses can simply state their goals and let AI handle the rest, making advertising more efficient and impactful.
- 00:10:00 - 00:15:00
The conversation shifts to the concept of business agents, where every business will have an AI presence for customer support and sales. The speaker notes that in countries with lower labor costs, businesses are already leveraging messaging for commerce, hinting at a future where this becomes standard globally.
- 00:15:00 - 00:20:00
The speaker discusses the friction in executing business strategies and how AI can alleviate this by automating tasks that traditionally required significant human effort. This shift could enable more businesses to focus on their core ideas and streamline operations.
- 00:20:00 - 00:25:00
The discussion touches on the personalization of AI, with the speaker expressing optimism about future advancements that will allow AI to better understand individual users and their preferences, enhancing user experience across platforms.
- 00:25:00 - 00:30:00
The speaker reflects on the competitive landscape of AI, noting that it will impact both consumer and enterprise sectors. They predict a shift towards specialized AI products and services, emphasizing the importance of understanding user needs and preferences.
- 00:30:00 - 00:35:00
The conversation highlights the importance of leadership and management style, with the speaker sharing insights on their approach to managing teams and decision-making processes, emphasizing a non-hierarchical structure that fosters collaboration.
- 00:35:00 - 00:40:00
The speaker discusses the balance between short-term and long-term investments in technology, suggesting that successful companies will be those that can effectively allocate resources to both immediate needs and future innovations.
- 00:40:00 - 00:47:10
Finally, the speaker offers advice to entrepreneurs, encouraging them to focus on their core ideas and leverage existing platforms to streamline operations, ultimately empowering them to build passionate, talent-dense teams that can innovate and grow.
マインドマップ
ビデオQ&A
What is the main focus of Meta's AI strategy?
Meta aims to integrate AI into every aspect of its products and services, transforming advertising and customer interactions.
How does Zuckerberg view the future of advertising?
He believes advertising will become more efficient through AI, allowing businesses to focus on their core objectives.
What role do messaging platforms play in business?
Zuckerberg predicts that every business will have an AI agent for customer support and sales, enhancing communication.
What is Zuckerberg's management philosophy?
He emphasizes a non-hierarchical approach, focusing on building a strong team culture and minimizing delegation.
How does Zuckerberg view the impact of AI on jobs?
He believes AI will enhance productivity and allow people to focus on their core ideas rather than replace jobs.
What advice does Zuckerberg give to entrepreneurs?
He encourages focusing on core ideas and leveraging platforms like Stripe to streamline operations.
What is the significance of personalization in AI?
Zuckerberg highlights the need for AI to provide personalized experiences, improving user interaction.
How does Meta plan to compete in the AI market?
Meta aims to be a leader in AI by focusing on both consumer and enterprise applications.
What is Zuckerberg's view on the future of payments and stablecoins?
He believes that integrating payments into messaging platforms is essential for future business models.
What does Zuckerberg think about the current tech race?
He sees it as an exciting time with rapid advancements and opportunities for innovation.
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- 00:00:09Welcome.
- 00:00:11Thanks. Good to be here. This doing the
- 00:00:13live demo thing. Yeah, I know.
- 00:00:15Obviously, live demos are so much worse
- 00:00:17um when they're AI based because you
- 00:00:20just get a different thing every time.
- 00:00:21It's like it's over the It adds an
- 00:00:23element of Exactly. It just gets you
- 00:00:25really alive. Yeah. Um, so this is, um,
- 00:00:28the last public speaking appearance you
- 00:00:29did was Theo Van. He actually took a lot
- 00:00:31of the questions that I wanted to ask.
- 00:00:34Um, but, uh, same kind of vibe. Exactly.
- 00:00:38Yeah. Um, here at Stripe Sessions. Um,
- 00:00:41so we obviously just talked a whole
- 00:00:43bunch about AI. Uh, you are, I mean,
- 00:00:48arguably just the largest AI company,
- 00:00:49right? you are the largest buyer of GPUs
- 00:00:53in the US outside of you know a cloud
- 00:00:55hyperscaler um from my deep research
- 00:01:00um how is your thing on AI just evolved
- 00:01:04over the past year haven't been moving
- 00:01:06slowly yeah I mean I think the high
- 00:01:08level is it's on track how so well well
- 00:01:11I mean I think I think one of the big
- 00:01:13questions is I I think it's
- 00:01:17like I think most people at this point
- 00:01:19view that AI is going to transform
- 00:01:21pretty much every category of product
- 00:01:23and every part of the economy and all
- 00:01:24that. the the big question is to what
- 00:01:28extent are we in a bubble versus to what
- 00:01:30extent um you know is this gonna be a
- 00:01:34big thing soon and you know I mean I
- 00:01:36think one of the one of the I mean you
- 00:01:38were just talking about this I think
- 00:01:39right before I I I came out you know
- 00:01:42it's even if it is a bubble and it takes
- 00:01:44a bit longer to build out that's not
- 00:01:46necessarily the end of the world
- 00:01:48although it will be expensive um for
- 00:01:51certain people well yeah when you're
- 00:01:53spending 65 to 70 billion in capex a
- 00:01:56year. You'd like it to come when you
- 00:01:58think it's going to come, but you know,
- 00:01:59it's but um but but I think the main
- 00:02:02question is sort of
- 00:02:05is that is this going to be a kind of
- 00:02:07five to 10 year thing? And in some ways
- 00:02:09it probably will to get built into every
- 00:02:12enterprise workflow and things like
- 00:02:14that. But I don't know. I mean the the
- 00:02:16more time that the kind of the more that
- 00:02:18we work on this, it actually seems like
- 00:02:22all the things that we think are going
- 00:02:23to happen happen sooner and being even
- 00:02:27more ambitious
- 00:02:29um has been more predictive over the
- 00:02:32last few years about where things are
- 00:02:35likely going to be in the industry. So I
- 00:02:37mean like we keep on you know building
- 00:02:40you know setting goals for our teams.
- 00:02:42You know, Meta AI is
- 00:02:45like right about a billion people
- 00:02:47monthly active using it across our apps.
- 00:02:50Um, you know, we keep on setting these
- 00:02:52goals for, you know, what do we think is
- 00:02:54going to be the most used AI? What do we
- 00:02:56need to do? And we keep on passing them
- 00:02:58and then like others in the industry
- 00:03:00keep on passing their goals too. and
- 00:03:02we're like, "Ah, we should have had even
- 00:03:03higher goals." And um you know how much
- 00:03:06AI is accelerating all of the like all
- 00:03:09of the uh business agent stuff that
- 00:03:12we're doing and advertising and changing
- 00:03:13that. It's like it's it's all just
- 00:03:15happening very quickly. Do you want to
- 00:03:16describe the business agent stuff
- 00:03:17briefly for people who are unfamiliar?
- 00:03:18Maybe everyone's familiar. Yeah. Yeah.
- 00:03:19Well, I mean there's two basic versions
- 00:03:20of this and I I think this is probably
- 00:03:22good context for for folks here to have.
- 00:03:23I mean there's one is just the
- 00:03:25transformation of the ad system, right?
- 00:03:27where, you know, it used to basically be
- 00:03:30if you wanted to run ads, you had to
- 00:03:32like come up with your own creative and
- 00:03:33you had to come up with who you wanted
- 00:03:35to reach. You had to kind of have a
- 00:03:36sense of who your customers were and do
- 00:03:38a lot of your own measurement. And over
- 00:03:40time, we've just like automated more and
- 00:03:41more of this stuff. So, the the basic
- 00:03:43end goal here is any business can come
- 00:03:46to us um say what their objective is. I
- 00:03:49want to get new customers to do this
- 00:03:51thing. I want to sell these things. Tell
- 00:03:53us how much they're willing to pay to
- 00:03:55achieve those results. connect their
- 00:03:57bank account and then we just deliver as
- 00:03:59many results as we can. And in in a way,
- 00:04:02I mean, it's kind of like the ultimate
- 00:04:04business results machine. It's probably
- 00:04:06I think it'll be one of the most
- 00:04:07important and valuable AI systems and
- 00:04:11and and kind of business systems that
- 00:04:13gets built. Now, I mean, obviously
- 00:04:14there's a whole ecosystem around this
- 00:04:16stuff. No one company is going to do
- 00:04:17everything in advertising. there are,
- 00:04:19you know, all these companies that
- 00:04:20specialize in doing creative work and
- 00:04:22they'll keep on doing that and uh but
- 00:04:25but it will be possible in the future
- 00:04:27that if you're running a small business
- 00:04:28or maybe even a larger one, you won't
- 00:04:30even need to have to start off with a
- 00:04:31creative. Maybe you can, maybe you'll
- 00:04:33get better results, but but um you could
- 00:04:36just come with a goal um and and uh how
- 00:04:39much that's worth to you and we'll just
- 00:04:40kind of deliver results across our
- 00:04:42platform. So, I think that that's cool
- 00:04:44and I think is going to um pretty
- 00:04:47dramatically change what advertising is.
- 00:04:50Historically, advertising has been about
- 00:04:511% of global GDP, but that includes all
- 00:04:55the stuff that's really inefficient.
- 00:04:56Like you buy a billboard and you know
- 00:04:58like threequarters of the people who see
- 00:04:59the billboard are not target customers.
- 00:05:01So when you actually can change it so it
- 00:05:03it turns into this like AI business
- 00:05:04results machine. I I think that you know
- 00:05:06just like the overall internet economy
- 00:05:08is going to grow. I would guess that
- 00:05:09what we currently think of advertising
- 00:05:11will sort of grow as a as a field and
- 00:05:13will be a larger portion of of global
- 00:05:15GDP. Um it's interesting. I mean a lot
- 00:05:18of a lot of innovative companies are are
- 00:05:19experimenting with different kinds of
- 00:05:20automation with our platforms and that's
- 00:05:22kind of a fun thing that we can get
- 00:05:24into. The the other part of what we're
- 00:05:26doing on business agents is um this
- 00:05:29notion
- 00:05:31that you know just like every business
- 00:05:34today has an email address and um you
- 00:05:39know and a website and a social media
- 00:05:41presence in the future every business is
- 00:05:43going to have an AI agent that lives in
- 00:05:45the different messaging platforms that
- 00:05:48their customers can do customer support
- 00:05:50and sales through. Um and you know
- 00:05:54there's sort of this wild precedent that
- 00:05:56we've seen so far in a couple of
- 00:05:57countries where like Thailand and
- 00:06:00Vietnam are kind of these interesting
- 00:06:01cases for us where there are there's
- 00:06:04relatively low cost of human labor and
- 00:06:07because of that a lot of the economy is
- 00:06:08sort of developed around messaging. Um
- 00:06:11and basically like a large number of
- 00:06:13businesses out there can afford to have
- 00:06:15people who just do manual customer
- 00:06:17support and sales through messaging. And
- 00:06:19it's at the point where even though
- 00:06:22Thailand and Vietnam are like ranked in
- 00:06:24the top I think they're in the 30s by
- 00:06:26global GDP. They're they're actually
- 00:06:28Meta's number 10 and 11 revenue
- 00:06:30countries. And um it's just because so
- 00:06:33much commerce in those places goes
- 00:06:35through the messaging platforms already.
- 00:06:36But that hasn't really come to a lot of
- 00:06:38developed countries yet for a number of
- 00:06:40reasons including the kind of cost of
- 00:06:42labor. But I think when you get to the
- 00:06:44point where every business just has a
- 00:06:45business agent that is an AI agent that
- 00:06:47can do customer support and sales, I I
- 00:06:50think that that's just going to
- 00:06:50turbocharge. And you know, most of our
- 00:06:52business today, it's it's Facebook and
- 00:06:54Instagram and ads in there. WhatsApp
- 00:06:56really from a revenue perspective at
- 00:06:57least is sort of just getting started.
- 00:06:59And I think that that's kind of going to
- 00:07:00be the next pillar of the business. So
- 00:07:02sorry, that's quite interesting.
- 00:07:03Basically, you're saying that when cost
- 00:07:05of labor is not an issue, you see people
- 00:07:07have much more messaging based business
- 00:07:10experiences, kind of UIs at some level
- 00:07:12for how you do things. And the reason
- 00:07:14that we don't see as much of it in the
- 00:07:15US is just it's too expensive to have
- 00:07:17someone at your, you know, hair salon
- 00:07:19just responding to messages all day. And
- 00:07:21that's one of your predictions for how
- 00:07:23it seems like people actually want to
- 00:07:24interact with. Yeah, totally. I I mean I
- 00:07:27I think that there's there is some path
- 00:07:31determinism here and you know I think
- 00:07:34that the whole messaging ecosystem
- 00:07:35developed differently in some of these
- 00:07:37places where the cost of human labor was
- 00:07:38lower but overall I think people are
- 00:07:42going to contact more businesses for
- 00:07:43more things when they get very high
- 00:07:45quality low latency personalized
- 00:07:47responses. Um, and now I mean of course
- 00:07:50in the in the kind of modern web you'll
- 00:07:52be able to have a business agent that is
- 00:07:54a chatbot on your website too. So I mean
- 00:07:57how much of that is happening through
- 00:07:59messaging services versus apps or having
- 00:08:01this just embedded everywhere I'm not
- 00:08:03sure. But um overall what we do see you
- 00:08:07know across our platform is just a a
- 00:08:08business messaging is growing very
- 00:08:10quickly. It's you know about10 billion
- 00:08:12of revenue now continues to grow
- 00:08:14quickly. Um, and yeah, I think that this
- 00:08:16is probably going to be the next kind of
- 00:08:17new pillar of our business and and the
- 00:08:19stuff that we're doing. And then in the
- 00:08:21first point you made, it sounds like
- 00:08:22you're basically saying that execution
- 00:08:24friction just gets in the way of a lot
- 00:08:26of things like, you know, maybe the more
- 00:08:28be more confetti animations in the world
- 00:08:30if it was just, you know, a single uh
- 00:08:32line to uh get them to happen. Uh, and
- 00:08:34similarly, you think that many
- 00:08:36businesses would actually go out and do
- 00:08:37more. It's not that they're not
- 00:08:38economically willing to pay $20 to get
- 00:08:41an acquired user or something like that.
- 00:08:42it's just all the steps that go into the
- 00:08:44data analytics and the creative and
- 00:08:46everything like that mean that they
- 00:08:47don't actually get the right outcome for
- 00:08:48their businesses and so less friction in
- 00:08:51execution well that and also um I think
- 00:08:55we've just reached a point where the AI
- 00:08:57is more effective at a lot of things
- 00:09:00that that different businesses do. So I
- 00:09:02mean it's like okay if you're starting a
- 00:09:04company there's normally like some core
- 00:09:06idea or something that you're trying to
- 00:09:07do and then there's like all these other
- 00:09:09things that you need to do to make a
- 00:09:11company work and like okay if you want
- 00:09:12to reach customers you've had to you
- 00:09:14know like basically go find ways to do
- 00:09:17marketing and then okay you want to make
- 00:09:18sure your marketing works well so you
- 00:09:19need to like find ways to measure your
- 00:09:20marketing and all this and I do think a
- 00:09:22bunch of that stuff we're just getting
- 00:09:23to the point where the AI can do it
- 00:09:26better than sort of the average people
- 00:09:29who are doing that which makes it so
- 00:09:30that more companies can get started more
- 00:09:32easily. I mean, this is also a big theme
- 00:09:34for Stripe, right? It's like, okay,
- 00:09:35companies also needed to spend all this
- 00:09:36time doing all this different stuff with
- 00:09:38financial services and payments. Now,
- 00:09:39they don't have to. So, I think what
- 00:09:41that allows is just way more people in
- 00:09:43the world to focus on what their core
- 00:09:45idea is and and kind of execute that and
- 00:09:47have a core talent dense team of people
- 00:09:49who are like focused on that idea and
- 00:09:52more of the stuff that's like not the
- 00:09:53core part of of building your company is
- 00:09:55is going to be able to be offloaded. So,
- 00:09:58you know, in the future, um you know, if
- 00:10:00you were working with a a um creative
- 00:10:03agency to to make creative, you'll
- 00:10:05probably keep doing that. If you aren't,
- 00:10:07then um then, you know, and you're just
- 00:10:10kind of hacking something together and
- 00:10:11throwing it into Meta's ad system. Well,
- 00:10:12now we're going to be able to come up
- 00:10:13with like 4,000 different versions of
- 00:10:15your creative and just test them and
- 00:10:17figure out which one works best. You
- 00:10:19know, it used to be that um on the
- 00:10:21targeting side, like the the way that
- 00:10:23our business kind of got started on the
- 00:10:24ad side was because people put all this
- 00:10:27profile information into Facebook early
- 00:10:28on. It used to be like a great place for
- 00:10:31a business to say, "Okay, I think my
- 00:10:33product is like I think like women
- 00:10:35between like, you know, 18 and 28 in
- 00:10:38this city are really going to love this
- 00:10:39thing." and like Facebook early on it
- 00:10:41was like the best place to go reach them
- 00:10:43because okay we we kind of knew who
- 00:10:45people were and and and had all this
- 00:10:47people had input all this demographic
- 00:10:49information at this point we basically
- 00:10:51encourage advertisers not to restrict
- 00:10:53what the AI can do like we're like all
- 00:10:55right look if you think that like women
- 00:10:57in in kind of this age range are going
- 00:10:59to be um more receptive then yeah give
- 00:11:02us that hint as as kind of a an input to
- 00:11:05the system but you know unless you
- 00:11:07really have a reason why you don't want
- 00:11:08to sell to other people. Don't constrain
- 00:11:10who are going to reach to just that
- 00:11:12because the AI is actually probably
- 00:11:14going to be able to find who is going to
- 00:11:16be interested in your product better
- 00:11:17than you can. And that just means that
- 00:11:20okay, you just focus on building the
- 00:11:21best product. More stuff that's awesome
- 00:11:23is going to happen in the world. The
- 00:11:24Hello Kitty effect. Um
- 00:11:27so last question on AI. I'm not familiar
- 00:11:29with that reference. Oh, never mind.
- 00:11:31Um, so just on AI and market structure,
- 00:11:35obviously you guys are so interesting
- 00:11:37here
- 00:11:38because unlike a lot of the pure play AI
- 00:11:40companies, you were off doing stuff
- 00:11:42doing a lot of production AI and then
- 00:11:44also decided to get into the AI business
- 00:11:47and also you know Llama, you're uh well,
- 00:11:50one of your big bets is uh is open
- 00:11:52source. I guess you're also wearing the
- 00:11:53uh what are your meta bands saying to
- 00:11:56you about me right now? like what are
- 00:11:57they what Bluetooth? No, they're they're
- 00:12:00off. Um I I left my phone backstage.
- 00:12:02Their Bluetooth connection is severed.
- 00:12:04But um I'm picturing like a Terminator
- 00:12:06style UI. Well, look, you know, I'm like
- 00:12:08I'm like famously awkward. I need some
- 00:12:10input as I'm, you know, as we're doing
- 00:12:13these so I can make sure I don't say
- 00:12:14anything stupid. Yeah, John, not
- 00:12:15Patrick. Um but
- 00:12:18uh no. Okay. So anyway, you guys are
- 00:12:21doing a lot in AI and I'm just curious
- 00:12:22for your thoughts on market structure
- 00:12:24because it's a super fast evolving like
- 00:12:27it feels to me like the first time since
- 00:12:29I moved to the valley that we've been in
- 00:12:30a tech race. you um read about uh the
- 00:12:33development of you know the computing
- 00:12:34industry in uh the 1980s and there's a
- 00:12:37new leader every six months and we
- 00:12:39didn't have a good tech race uh for a
- 00:12:41while and now we do where it's
- 00:12:42constantly evolving leaders and it's
- 00:12:44just not clear even where the value
- 00:12:46capture happens and so I'm curious how
- 00:12:48you see the chessboard.
- 00:12:50Well I I mean I think this is going to
- 00:12:53transform every category. So I I think
- 00:12:56people are like oh is it going to be
- 00:12:57primarily a consumer thing or is it
- 00:12:59going to be primarily an enterprise
- 00:13:00thing? it's going to be everything. So,
- 00:13:02it's kind of like at the internet, it's
- 00:13:03like what is the point of the internet?
- 00:13:05Is it going to be consumer or
- 00:13:06enterprise? It's like there are going to
- 00:13:08be a lot of opportunities, right? So, I
- 00:13:10I think we we were kind of in this zone
- 00:13:13early on where, you know, people were
- 00:13:15competing to build the kind of best
- 00:13:18general model and my guess is that that
- 00:13:20stuff is just going to start
- 00:13:21specializing a little bit. There's um
- 00:13:24there's obviously I mean it's
- 00:13:26intelligence by its nature is general.
- 00:13:29So you're not going to be able to just
- 00:13:30build something that is focused on kind
- 00:13:32of one area and and only go deep in that
- 00:13:35and not be good at other things. Um but
- 00:13:38I do think it'll be the case that the
- 00:13:40products and ecosystems and the areas of
- 00:13:43research that that different companies
- 00:13:45emphasize will be focused on on
- 00:13:46different areas. And um you know what
- 00:13:48we're so we're doing some of the
- 00:13:50business stuff we just talked about.
- 00:13:52We're also on the consumer side very
- 00:13:53focused on like personal AI right more
- 00:13:57than than kind of productivity. So, you
- 00:13:59know, what is that? It's going to be um
- 00:14:01probably more conversational, probably
- 00:14:03index a little bit more towards voice,
- 00:14:05be more personalized. Um, you know, I
- 00:14:08think people are going to want a system
- 00:14:10that gets to know them well and that
- 00:14:12kind of understands them in the way that
- 00:14:14their feed algorithms do. Um, and and
- 00:14:18honestly that they don't have to like,
- 00:14:20you know, ramp up from scratch because
- 00:14:21it's already connected to some of that
- 00:14:23stuff. Um, and like as you walk through
- 00:14:26the world and you have your glasses like
- 00:14:27it, you can, you know, it's like glasses
- 00:14:29are kind of the perfect form factor for
- 00:14:31AI because you can let an AI see what
- 00:14:33you see and hear what you hear and talk
- 00:14:34to you throughout the day and it should
- 00:14:36all just kind of get to know you, right?
- 00:14:37And it shouldn't be like every time you
- 00:14:39do a query, it's like, you know, you're
- 00:14:41just kind of starting from scratch and
- 00:14:43you need to provide it all the details.
- 00:14:44So that's kind that's going to be kind
- 00:14:45of our game on the consumer side. And
- 00:14:47that's a little bit different from, you
- 00:14:49know, a company like, you know,
- 00:14:50Anthropic or Curser who, you know,
- 00:14:52Claude can do a lot of stuff, but like
- 00:14:54they're really focused on coding and
- 00:14:56coding agents and like that's going to
- 00:14:58be a massive massive part of the
- 00:15:00economy, right? Where there's like all
- 00:15:02these knowledge workers and engineers
- 00:15:03and they'll all be turbocharged by now
- 00:15:05having more, you know, every engineer is
- 00:15:07going to be a tech lead that has like
- 00:15:08effectively an army that is working for
- 00:15:10them. It is striking to me what an
- 00:15:12overhang there is of personalization in
- 00:15:14AI, the ability to improve products.
- 00:15:16Like it's kind of funny to me that Siri
- 00:15:18cannot understand uh my voice to save
- 00:15:20its life. And it's kind of funny, right?
- 00:15:22Because it's a general language
- 00:15:25recognition model, but you have so much
- 00:15:27of my voice to go off. Like your job is
- 00:15:29not to recognize any voice under the
- 00:15:30sun. It's just to recognize my voice.
- 00:15:32And you know, similarly, you know, it
- 00:15:33would be trivial to have personalized
- 00:15:35handwriting recognition models, but we
- 00:15:36don't have those yet. And so it's just
- 00:15:38interesting to me how little
- 00:15:39personalization there is compared to how
- 00:15:41much we'll obviously have in in five
- 00:15:42years time. No, I mean I think it's very
- 00:15:45little right now. I think we're just
- 00:15:46starting to scratch the surface with
- 00:15:48some of these products on like, okay,
- 00:15:50they learn from what you've talked about
- 00:15:53in the past and what you've told them in
- 00:15:55that model, but I I think it's pretty
- 00:15:56clear that you're going to want to
- 00:15:58connect more and more things to your AI.
- 00:16:01Um, you know, so from our world, it's
- 00:16:02going to be, you know, starting with the
- 00:16:04other meta services, um, messaging,
- 00:16:08glasses, like all of that, as well as
- 00:16:10just be able to infer and and kind of
- 00:16:13remember the key things from all the
- 00:16:15conversations that you've had over time.
- 00:16:16No, it's going to be really good. I'm
- 00:16:18very excited for the Stripe sessions in
- 00:16:20five years time and what we're uh, it's
- 00:16:21going to be. Yeah. No, it's going to be
- 00:16:22wild. It's going to be a wild time. Does
- 00:16:23it feel like a wild time to you? Like
- 00:16:25again, it feels Oh, yeah. It's the
- 00:16:26craziest, but like it's very Yeah, it's
- 00:16:28very different to three years ago.
- 00:16:29things were just quieter three years
- 00:16:31ago. Um, maybe not for you. Well, I
- 00:16:33think it was starting three years ago.
- 00:16:34It's getting it's it's ramping. It's
- 00:16:36ramping.
- 00:16:39Um, I I don't know. I think it's the
- 00:16:41most exciting time that But it's
- 00:16:44like Yeah. No, it's really good there. I
- 00:16:47mean, it's I I think it's just there's
- 00:16:49but I do think that everyone needs to
- 00:16:50kind of rethink a lot of the the
- 00:16:52different ways that their products work.
- 00:16:54And and over time, I think that there
- 00:16:55are going to be a lot of opportunities
- 00:16:56for just building companies in different
- 00:16:59ways, too. And there's the version of
- 00:17:00this where like everyone at your company
- 00:17:02just gets a ton more leverage. Um, and
- 00:17:07that that's the version that I'm kind of
- 00:17:10excited about. Um, you know, people are
- 00:17:13I think very fixated on this notion of O
- 00:17:16AI is going to be able to like replace
- 00:17:18people's jobs. I I kind the wrong mental
- 00:17:20model. Yeah. I mean, I guess if you're
- 00:17:22if we get into like some kind of really
- 00:17:24deep recession and the order of the day
- 00:17:26is like we need everything needs to be
- 00:17:28more efficient, I guess AI can be used
- 00:17:30to to make things more efficient. But
- 00:17:32but um yeah, I mean across what we do,
- 00:17:35there are all these places
- 00:17:37where there's stuff that just like
- 00:17:39wasn't cost-effective to do before like
- 00:17:42um like provide voice customer support
- 00:17:45for everyone who uses Meta. It's like
- 00:17:47all right
- 00:17:48there's billions of people use you know
- 00:17:50it's like that would cost so much right
- 00:17:52to do it's like we would cost us so much
- 00:17:54and we don't we don't charge for our
- 00:17:55product so it like our business model
- 00:17:56doesn't quite support that but you know
- 00:17:59okay maybe now if you could have a voice
- 00:18:01AI that could answer 90% of people's
- 00:18:03questions um maybe now it actually
- 00:18:06becomes maybe now it makes sense to go
- 00:18:09hire the people to go answer the other
- 00:18:1010% of questions that the AI can't
- 00:18:12because you could kind of again you're
- 00:18:14just getting this like 10x leverage and
- 00:18:15it's it's just super super powerful.
- 00:18:18This is where someone whispers Jeff's
- 00:18:20paradox uh from offstage. Um but okay,
- 00:18:23as we live through this very fast
- 00:18:26changing landscape, you are positioning
- 00:18:28meta for it. And one thing as I was
- 00:18:30preparing for this that I was observing
- 00:18:32is it feels like you
- 00:18:36uh are early to a lot of tech trends. So
- 00:18:39here's my here's my argument for this.
- 00:18:41you um built your own chat app when you
- 00:18:44were 11 before AIM took off. This was in
- 00:18:47199. Yeah. Got it. Got to got to connect
- 00:18:50my dad's uh different the different
- 00:18:52offices and his dental office. I I built
- 00:18:54him Zucknet. Yeah. So with the computers
- 00:18:56at your dad's dentist office um you know
- 00:18:59the Oculus had had to convince him to
- 00:19:01get me a computer. You know it's like
- 00:19:03Okay. So it's a good business model of a
- 00:19:05kid is like do useful things for your
- 00:19:07parents in order to get computer. Um,
- 00:19:09see it's always been about business
- 00:19:11messaging. Um, so, uh, really has been.
- 00:19:14You acquired Oculus 11 years ago. Like
- 00:19:16AR was not a cool thing, uh, 11 years
- 00:19:19ago. Um, I don't know, is it fair to say
- 00:19:22that fair uh, the AI lab uh, was kind of
- 00:19:25one of the earliest big things you guys
- 00:19:27did in AI, but that was 2013 again
- 00:19:29before the entire current trend. I want
- 00:19:31to get to Libra later on, the thing
- 00:19:33people are obviously most excited to
- 00:19:34hear about, but that thing's dead.
- 00:19:39But just but the good news is you have
- 00:19:40reincarnated the idea with bridge into
- 00:19:43something that is going to do much
- 00:19:45better because now there's actually a
- 00:19:46company that is fully focused on this
- 00:19:48that's going to absolutely nail the
- 00:19:49opportunity globally. We are seeing a
- 00:19:51lot of stablecoin growth as we uh show
- 00:19:53the chart but I guess is this part of
- 00:19:54your self identity being early to tech
- 00:19:57trends and this is how meta stays ahead
- 00:20:00and this is kind of how you have been
- 00:20:02good at what it is that you do. Uh, I
- 00:20:05mean, well, it's certainly more fun when
- 00:20:06you're early than you're late, but I
- 00:20:08mean, there's plenty of things that I'm
- 00:20:09late to and have to kind of claw our way
- 00:20:11back into the game, which I think we're
- 00:20:13pretty good at that, too. But, um, I I
- 00:20:15don't know. What were we late to? I
- 00:20:16mean, like reals, right? Tik Tok got to
- 00:20:18be pretty big before we're like, "Okay,
- 00:20:20we need to go win." Um, but is pretty
- 00:20:23big. Seems like people are watching a
- 00:20:24lot of real. You did fine on reals.
- 00:20:26We're doing okay. We're doing okay. Um,
- 00:20:28but but I mean, you know, Tik Tok is a
- 00:20:30is a very big competitor. Um, and yeah.
- 00:20:35So, yeah. So, there's some things that
- 00:20:36we're that we're kind of ahead on, some
- 00:20:38things that we're behind on. I think
- 00:20:39that's the nature of the world. If
- 00:20:41you're behind on everything, that
- 00:20:42probably doesn't work. Um,
- 00:20:44for for um the next computing
- 00:20:48platforms and I guess the way I thought
- 00:20:50about it was I started the company in
- 00:20:522004 like the smartphone or the iPhone
- 00:20:56at least came out in 2007. So, you know,
- 00:20:58we were still in the phase of just like
- 00:20:59existential trying to survive and like
- 00:21:03kind of be a reasonable company at the
- 00:21:05time that all the smartphone stuff was
- 00:21:07getting done. So, we obviously weren't
- 00:21:08going to play any role in in defining
- 00:21:10that. And the smartphone overall, I
- 00:21:12think, has been, you know, it's been
- 00:21:14great in a bunch of ways. Now, everyone
- 00:21:15has a computer in their pocket that they
- 00:21:17could bring with them all day long. And
- 00:21:19um great for communicating, great for
- 00:21:22entertainment, great for utility. It's
- 00:21:24good. The thing that's complicated for
- 00:21:26us is like we deliver our services
- 00:21:29through our competitors, right? So Apple
- 00:21:31and Google probably, you know, two of
- 00:21:32our biggest competitors. It is awkward,
- 00:21:35right, to um to basically um have the
- 00:21:38main kind of way that you distribute
- 00:21:39your service. You run into Tim and
- 00:21:41Sundar. Is it like is it awkward? Um
- 00:21:45God, you know, I'm gonna dodge the Apple
- 00:21:47thing again. You're you're really trying
- 00:21:48to drag me in here.
- 00:21:50Um Tim's had a bad week. I'm not going
- 00:21:53to pile on. Um the
- 00:21:57um no but Sundar is cool. I like
- 00:22:01Sundar. Um
- 00:22:03um but uh no it's look it's it's
- 00:22:06complicated right? It's complicated
- 00:22:08delivering your your services through
- 00:22:09competitors who are trying to compete
- 00:22:11with your thing.
- 00:22:13um you know so you know it's like if
- 00:22:16you're Apple they like really want
- 00:22:18iMessage to win and they don't you know
- 00:22:20it's like it's the more things that are
- 00:22:22crossplatform the easier it is for
- 00:22:24people to switch from iPhones to Android
- 00:22:26phones right so it's like all right they
- 00:22:27can probably survive Spotify but you
- 00:22:30know it's like but like the more things
- 00:22:33that are like iMessage is such a huge
- 00:22:34lock in for them so I think that that's
- 00:22:36it's a big deal so anyhow going back to
- 00:22:39the main question though I I kind of So
- 00:22:42there are all these things over time
- 00:22:43that Google but especially Apple have
- 00:22:45just been like you can't do these things
- 00:22:47that you think that that I think are
- 00:22:49good consumer things to do. And at some
- 00:22:51point we ran this calculation and we're
- 00:22:53like all right if we were able to do all
- 00:22:54the things that we thought were good
- 00:22:57like between the additional engagement
- 00:22:59and usage of our apps and the random
- 00:23:02taxes and stuff like I think we might be
- 00:23:04twice as profitable as a company or
- 00:23:07something as we are now. So it's um and
- 00:23:10and obviously like I mean I mostly I'm I
- 00:23:13honestly get more offended by like the
- 00:23:15consumer things that we just think are
- 00:23:16good that they just block us from doing.
- 00:23:18You just can't do the consumer so it's
- 00:23:20like okay we really should try to play a
- 00:23:23role in shaping the next computing
- 00:23:24platform. And now we're not a company
- 00:23:27that has like built operating systems
- 00:23:29and computing platforms. So my general
- 00:23:30assumption is if we show up the same
- 00:23:33year as Apple or Google with Android or
- 00:23:37you know even Microsoft with with
- 00:23:38Windows, you know, if they they kind of
- 00:23:40build the same kind of AR glasses the
- 00:23:43same year, I I kind of assume the tie
- 00:23:45goes to them because they have like they
- 00:23:47have a much a kind of bigger um kind of
- 00:23:50base of of stuff built out. So my view
- 00:23:53is that we have to be better and earlier
- 00:23:57and maybe that will mean that we need to
- 00:23:59invest a little bit like a lot in
- 00:24:02advance of of when the market is ready
- 00:24:04for prime time. But but I mean look,
- 00:24:06we're doing it. I think our I mean our
- 00:24:08um our VR products I think are better
- 00:24:10and 10 times cheaper than than Apple's.
- 00:24:13Um our AR stuff, the glasses, I mean the
- 00:24:16things that I'm wearing now, it's like
- 00:24:17going really well. We're selling many
- 00:24:19millions of units and just going to keep
- 00:24:21on expanding into more styles, more
- 00:24:24functionality. We'll kind of add the
- 00:24:25holograms in. Um, so yeah. No, I feel
- 00:24:29good about that. I I think that this is
- 00:24:30going to be like these the glasses
- 00:24:33especially are going to be like the
- 00:24:35ultimate social platform because
- 00:24:36holograms will deliver this like the
- 00:24:39this feeling of presence like you're
- 00:24:41there with another person and that's
- 00:24:43something that like no screen today can
- 00:24:45deliver. So, it's like in the future,
- 00:24:46maybe I'll just like beam in as a
- 00:24:48hologram to this and and um and that
- 00:24:51that'll be pretty cool. Um but between
- 00:24:54that and and glasses being the ultimate
- 00:24:56device for AI that can like you know see
- 00:24:58what you see and hear what you hear, I
- 00:25:00think this is one that is worth
- 00:25:01investing in 10 years ahead.
- 00:25:04Um okay, I want to ask about leadership.
- 00:25:09Um so Microsoft invested in uh Meta in
- 00:25:142007. uh that big um strategic
- 00:25:16investment and our mutual friend uh
- 00:25:18Charlie Sonhurst was involved in that
- 00:25:20investment at the time and he said that
- 00:25:23a big part of his uh investment thesis
- 00:25:26for why it made sense for Microsoft to
- 00:25:28invest in meta was because you were able
- 00:25:30to beat the civ uh AI on deac level
- 00:25:34difficulty which is the top of the eight
- 00:25:37difficulty levels. Um what do you think
- 00:25:39about this as a an investment thesis in
- 00:25:41meta? Uh, well, I mean, the well, the
- 00:25:43civ AI has always been famously bad. Um,
- 00:25:47so I I I think it's beating all the
- 00:25:49other people that is actually more
- 00:25:51impressive than beating the deity mode.
- 00:25:52But, um, I don't know. I I think I don't
- 00:25:55know games. Yeah,
- 00:25:59I I definitely there's one theory on
- 00:26:04kind of hiring or investing in people
- 00:26:06which is like being able to be excellent
- 00:26:08at one thing is sort of shows that
- 00:26:11someone has the discipline to be able
- 00:26:14to become excellent at something right
- 00:26:17so whether you're like a Olympian
- 00:26:21athlete or you know good at any one area
- 00:26:25like like I think that that level of
- 00:26:27achievement it sort of requires a you
- 00:26:30know basic level of dedication a ability
- 00:26:32to basically learn new things and master
- 00:26:36things and I think in general people who
- 00:26:37can do that you know it's kind of like
- 00:26:39the thinking on going to school right
- 00:26:41it's like okay maybe you learn some
- 00:26:43stuff in your courses but really in
- 00:26:45theory you're supposed to learn how to
- 00:26:46think and learn new things and um so I
- 00:26:49don't know I didn't I didn't actually
- 00:26:50know that that he wanted to invest
- 00:26:51because I was good at like I'm sure they
- 00:26:53told you I was picking like the things
- 00:26:55that like I might be good that I
- 00:26:56wouldn't I wasn't going to think that
- 00:26:57like Civ is like that meaningful of one
- 00:26:59of them, but I'm glad to know that
- 00:27:00that's what got the deal done. It's like
- 00:27:03the all those thousands of hours playing
- 00:27:04Civ. Um it actually are actually useful.
- 00:27:07Exactly. Go back and tell your parents.
- 00:27:09It's like I just want to correct the
- 00:27:10record about video games. Yeah. Um so
- 00:27:14last year we had uh uh Jensen Hang here
- 00:27:17and he uh had a conversation with
- 00:27:19Patrick and he described his management
- 00:27:22uh system which as you probably know is
- 00:27:25um somewhat singular. He has 60 direct
- 00:27:27reports, doesn't do any one-on- ones,
- 00:27:29and it kind of goes from there. Um, do
- 00:27:32you have a an unusual management system
- 00:27:35like what would be in the Mark
- 00:27:36Zuckerberg management book? Where do you
- 00:27:39differ from the orthodoxy? Um, that's a
- 00:27:43good
- 00:27:45question.
- 00:27:47So, I don't have 60 direct reports.
- 00:27:52Um I I don't even like managing people.
- 00:27:55Um so I don't I mean that's different
- 00:27:57from the orthodoxy some books, you know.
- 00:27:59Um no. So so actually the way that we've
- 00:28:01set up the company is we have like there
- 00:28:04there are a bunch of really great
- 00:28:06leaders who sort of we have like 15
- 00:28:08different product groups. Everything
- 00:28:09from like Facebook to Instagram to our
- 00:28:11ad system to VR to the glasses to like
- 00:28:15all the different stuff.
- 00:28:16I kind of think that the people who run
- 00:28:18those 15 groups or so are like the
- 00:28:24people who are running like the real
- 00:28:25things and then but I I don't want to
- 00:28:27have 15 direct reports and um so we kind
- 00:28:31of have organized the company
- 00:28:33thematically where you know all the apps
- 00:28:35report to uh Chris and all the kind of
- 00:28:37crosscutting services like the ads and
- 00:28:39the infra and the integrity systems and
- 00:28:41all that stuff report to Javi and and a
- 00:28:43lot of the like future tech platform
- 00:28:44stuff reports to Bos.
- 00:28:46And that's great. Um, but I've also set
- 00:28:48it up so I just like go to the people
- 00:28:50who obviously those people are all
- 00:28:52brilliant and I work with them super
- 00:28:53closely, but I also go like directly to,
- 00:28:56you know, the people who are running
- 00:28:57whatever the thing is that I care about.
- 00:28:59Um, so we're very non- hierarchical in
- 00:29:01that way. I think of our management team
- 00:29:03is not really my just my direct reports.
- 00:29:06It's sort of like this broader group of
- 00:29:09like 25 to 30 people who I try to
- 00:29:13include in everything. Um, so you don't
- 00:29:15have 60 direct reports. That would be
- 00:29:17crazy. However, there are 25 to 30
- 00:29:21people to whom you go and direct the
- 00:29:23work. Probably more. But I but I um but
- 00:29:27but at least 60 direct reports. Well,
- 00:29:30what's the point of having direct
- 00:29:31reports if you don't if you're not going
- 00:29:32to like do one-on- ones? Well, I
- 00:29:34actually don't do one-on- ones with the
- 00:29:35people who report to me either, but but
- 00:29:36it's so so so let me stop that sentence
- 00:29:38and cut that off. But why would you have
- 00:29:3960 of them if you aren't going to do
- 00:29:41direct like I actually believe
- 00:29:42management is important, right? and and
- 00:29:44like part of the reason why I don't have
- 00:29:45all other people to do. I think if
- 00:29:47you're going to report to me, you need
- 00:29:48to be able to manage yourself, but um
- 00:29:51but but I but I believe that for the
- 00:29:52rest of the company, management is um is
- 00:29:55is is kind of important and and it's
- 00:29:57like an important way that people grow.
- 00:29:59But I for the team, I like want to have
- 00:30:03sort of the largest group that I think
- 00:30:05can basically have context on every
- 00:30:07single thing that's happening across the
- 00:30:08company. And um so that way they can go
- 00:30:12do as much as possible. And so that's
- 00:30:15why I have this group that I sort of
- 00:30:17ironically call small group, but it's
- 00:30:19like you know 25 to 30 people and um and
- 00:30:22that's like group auditorium all these
- 00:30:24things and and that's like and I I
- 00:30:26invest a lot of time in like making sure
- 00:30:28that there's a group that's very
- 00:30:29connected to each other and that have
- 00:30:32all the context on what's going on
- 00:30:33inside the company and that's sort of
- 00:30:35like the core army that can go get like
- 00:30:38anything done. across the company. But I
- 00:30:41guess the other thing that maybe is
- 00:30:44nonorthodoxy, it may be like a little
- 00:30:46pathier to explain this. I basically
- 00:30:48don't believe in delegation. Um, you
- 00:30:51know, I think that there's sort of this
- 00:30:52theory that a lot of people have, which
- 00:30:53is like, all right, the job of a leader
- 00:30:54is like you hire people and you delegate
- 00:30:56things to them. My theory is there's so
- 00:30:59much going on across the company that I
- 00:31:00can't possibly get involved in all of
- 00:31:02it. So all these people are going to
- 00:31:03have like a ton of stuff that they're
- 00:31:05going to do. But fundamentally, if there
- 00:31:07is a decision that I want to be involved
- 00:31:09with, I'm going to be involved in it. I
- 00:31:11don't I just I don't believe in
- 00:31:12delegating. Um like it's it's like if
- 00:31:14and I I think that that's generally a
- 00:31:17good way for founders to operate. I I
- 00:31:20think it's like if you're running the
- 00:31:21company and you're on the hook for
- 00:31:22everything and there's like something
- 00:31:23that's important at whatever level of
- 00:31:25detail in the organization, I don't get
- 00:31:27like the logic of saying like I don't
- 00:31:30I'm not going to be involved in that.
- 00:31:31Now, I mean, you want to be you want to
- 00:31:33have humility and know that like if
- 00:31:35you're diving into some decision, you
- 00:31:36may not have the most context
- 00:31:38immediately, but um but I generally
- 00:31:41think that you want to be able to just
- 00:31:44have the cultural expectation that
- 00:31:46things are not going to be so
- 00:31:47hierarchical and like you're just going
- 00:31:49to dive into whatever you want. Well,
- 00:31:51and so what is a week in the life of
- 00:31:52Mark where it's striking to me that you
- 00:31:54do often have a lot of context on these
- 00:31:56product things? Uh but at the same time,
- 00:31:58you know, you've been running the
- 00:31:59company for 21 years. you uh you
- 00:32:01presumably don't have to do the things
- 00:32:02that you don't want to do. And so I'm
- 00:32:04curious how you organize your time to
- 00:32:06actually spend time on the things that
- 00:32:08you um you know you think is valuable
- 00:32:10for the company that you want to work on
- 00:32:12and just so you have the context to to
- 00:32:14be able to make these decisions. Just
- 00:32:16yeah I guess I um you know I really try
- 00:32:19to minimize standing meetings. So I mean
- 00:32:21I do two things weekly with this like
- 00:32:23small group zone, right? there's like an
- 00:32:24open-ended kind of strategy discussion
- 00:32:26and then I go through like our I have an
- 00:32:28operational meeting where I like
- 00:32:29basically go through company priorities
- 00:32:31and that is it right so the point of not
- 00:32:34having one-on-one sorry the only
- 00:32:36recurring meetings you're in are these
- 00:32:37okay yeah well I mean I do earnings once
- 00:32:39a quarter and like okay but like um yeah
- 00:32:42we have a board meeting current calendar
- 00:32:44hold yeah board meeting you know like
- 00:32:46stuff like that but but like um but in
- 00:32:49general no I try to cut down on that um
- 00:32:52you know and when I say I don't have
- 00:32:53one-on-one I don't have like recurring
- 00:32:55scheduled 101 ones. I talk to all these
- 00:32:57people constantly. Um, and more than
- 00:32:59they want to talk to me, I'm I'm sure.
- 00:33:02Um, and but I do it when I have
- 00:33:05something that I I want to talk to them
- 00:33:07about or if they want to talk to me, I I
- 00:33:09try to generally keep a bunch of time
- 00:33:11open so that way like stuff is pretty
- 00:33:13dynamic and like you wake up in the
- 00:33:15morning and you're like, "Okay, I need
- 00:33:16to work on these three things today and
- 00:33:18I want to make sure that I have a block
- 00:33:19of time where I can go do that." I get
- 00:33:22really frustrated and bad mood if like
- 00:33:25my whole day is scheduled and there's
- 00:33:27like a thing that I know is really
- 00:33:28important and I like don't get time to
- 00:33:30do it because I'm sitting in other
- 00:33:31things that are not the most important
- 00:33:33thing to be doing. It's like like you
- 00:33:35have too many days like that in a row
- 00:33:36and I just like explode. So I I think
- 00:33:38it's just like you want to make sure
- 00:33:40that you keep like a meaningful amount
- 00:33:43of your time I I think open so that way
- 00:33:46you can just go talk to the people that
- 00:33:49that you want to either about whatever
- 00:33:51you want to get done or whatever you
- 00:33:52want to learn about about what's going
- 00:33:53on in the organization. So um very few
- 00:33:56recurring meetings uh but you have to
- 00:33:58turn up to earnings. Um
- 00:34:01uh I mean yeah I I I haven't won that
- 00:34:05argument with Susan yet.
- 00:34:07Okay. Well, I'm not going to wait into
- 00:34:09that, but um very few recurring
- 00:34:10meetings. Um sorry meta investors. Um
- 00:34:14decided here it's like now look what
- 00:34:15you've done. Exactly. Very few recurring
- 00:34:17meetings. Uh diving deep with the core.
- 00:34:19I I think going to earnings is actually
- 00:34:21pretty good for the record for everyone
- 00:34:23who's live streaming this. Very good
- 00:34:25high leverage. Good use of time.
- 00:34:26Excellent. Um very few recurring
- 00:34:29meetings, diving deep with the people um
- 00:34:31that you actually need to spend time on
- 00:34:33and uh tons of free time. It sounds like
- 00:34:36that's part of what has allowed you to
- 00:34:38actually be ready for these new things.
- 00:34:39Yeah, that and like really good people.
- 00:34:41Yeah. Right. I think like it's that's
- 00:34:43what struck me about the meta senior
- 00:34:44leadership team. Um very strong leaders
- 00:34:46who've been at the company a very long
- 00:34:48time. Yeah. Um we have we have a a
- 00:34:50tenure team. I mean one of the things
- 00:34:51that's interesting so we have so have
- 00:34:54these like 15 or so different product
- 00:34:55groups. One of the things I think is
- 00:34:57really cool is none of them actually
- 00:35:00started at the company running a product
- 00:35:01group. So like I mean just a completely
- 00:35:04different set of things like some
- 00:35:06started as a designer, some started as a
- 00:35:08data analyst. Um one started as an admin
- 00:35:12um one um two actually now on our
- 00:35:14management team started as admins. Um
- 00:35:17and uh some started as like an
- 00:35:19engineering director or something and
- 00:35:20then you know eventually kind of got to
- 00:35:23be a VP running a running a big group.
- 00:35:25Like but it's literally like part of the
- 00:35:26process for me is that it's not just
- 00:35:30like is this person good. It's like you
- 00:35:32want to have a dense network of
- 00:35:35connections so that way you know it's
- 00:35:37ultimately like getting things done is a
- 00:35:39people driven thing um as much as it is
- 00:35:42kind of an intellectual exercise. And um
- 00:35:45I think it's just really valuable when
- 00:35:47you're running a team to have a team
- 00:35:50that is densely connected that trusts
- 00:35:52each other that understands like each
- 00:35:54other's APIs and like how um you know
- 00:35:57what they're good at, what their what
- 00:35:58their weaknesses are and um just has
- 00:36:01like a long history and trust of having
- 00:36:04worked together on a bunch of things.
- 00:36:05That's like you can't hire that. You
- 00:36:07have to build that. Um, and so I think a
- 00:36:10lot of people think about, you know, how
- 00:36:13they want to run their company in terms
- 00:36:14of like what is the org chart, right?
- 00:36:17It's like how many people report to you,
- 00:36:19whatever. Like it's, you know, I I
- 00:36:22actually think like the people and the
- 00:36:24culture. Um, you know, what's what's the
- 00:36:27the saying culture eats strategy for
- 00:36:30breakfast or whatever, right? It's like
- 00:36:31I do think that there's like Yeah, it's
- 00:36:33it like it doesn't matter what lines you
- 00:36:34draw or like or all that. you you just
- 00:36:37need you need to have really good people
- 00:36:38and I think you need to make sure that
- 00:36:40they um work well together and no matter
- 00:36:43like different people have different
- 00:36:44ways of doing that. Um you know one of
- 00:36:47the ways that I do it is I just like
- 00:36:49think okay if you want to get a group to
- 00:36:50work well together let's like get a
- 00:36:51group and like we'll spend a lot of time
- 00:36:53together going through all the context
- 00:36:54of everything across the company and
- 00:36:56like that's kind of that's what what
- 00:36:58that's what's worked for me. It doesn't
- 00:37:00mean that it has to be what what um what
- 00:37:02what is the case for everyone, but but
- 00:37:03that's at least what what's worked for
- 00:37:05me. In a way, I think this is like a an
- 00:37:08oldfashioned management philosophy of,
- 00:37:09you know, a high trust group that spent
- 00:37:11lots of time together that's pretty well
- 00:37:12bonded. And so there's there's some ways
- 00:37:14in which you're embracing the the
- 00:37:15orthodoxy. And sorry, I have a very um
- 00:37:17oddly um specific question, but I was
- 00:37:20just wondering like you're everyone here
- 00:37:24is running a business where there's a
- 00:37:26tension between investing in the current
- 00:37:29thing that's um working and we could
- 00:37:33just do an iterative improvement or you
- 00:37:36know your version of the meta ray bands
- 00:37:38or uh you know llama or some new thing
- 00:37:40that could be a huge business in future
- 00:37:42but just like it's not going to show any
- 00:37:45uh interesting P&L contribution this
- 00:37:47year or next year. And I think that
- 00:37:49problem is interestingly scale
- 00:37:50invariant. Like we had it when we were
- 00:37:5210 people at Stripe. We were at it when
- 00:37:53we were a thousand people at Stripe. We
- 00:37:54still have it. We're always debating
- 00:37:56between the, you know, this year payoff,
- 00:37:58next year payoff, 10 years from now
- 00:38:00payoff. Do you do you think about that
- 00:38:02question quantitatively? Do you just do
- 00:38:04stuff that you think is cool? Like you
- 00:38:06see what I mean by the the problem,
- 00:38:07right? Every single business facing time
- 00:38:09horizons. Yeah.
- 00:38:12Um, I don't know that there's one answer
- 00:38:14to it. Obviously, some of that depends
- 00:38:16on like how profitable is your business
- 00:38:18and how many bets can you take long
- 00:38:19term. Like obviously when you're getting
- 00:38:21started, you're like just trying to be
- 00:38:22very profitable. Yeah. Step Yeah. Step
- 00:38:24one. Yeah. Um, well, I mean, look, yeah,
- 00:38:27I think every business goes through the
- 00:38:28phase early on where you're just trying
- 00:38:30to like survive and become a stable and
- 00:38:32self-sustaining thing. And you you
- 00:38:35obviously want to do that in a way that
- 00:38:38is has an eye towards the future.
- 00:38:41Um but I think that there is this just
- 00:38:43sort of like grappling to get to some
- 00:38:45kind of sustainability part. That's the
- 00:38:48beginning of of a business. Um and then
- 00:38:51after that, you know, you can you can
- 00:38:52make different bets.
- 00:38:55Um I don't have a specific kind of
- 00:38:59quantitative or financial framework for
- 00:39:01this.
- 00:39:04Um it might be better if I did.
- 00:39:07Um, but I I kind of just think like you
- 00:39:10want to get really good people to do all
- 00:39:12of the different things and then you
- 00:39:15want to do all of the things that you're
- 00:39:16doing well. And so I I think like part
- 00:39:20of this is um we can do the long-term
- 00:39:23stuff because we do really well at the
- 00:39:26core business. And you know on a
- 00:39:28day-to-day basis like I'm not spending
- 00:39:30really any time like doing the
- 00:39:33improvements to the recommendation
- 00:39:34algorithm in feed or Instagram or the ad
- 00:39:38system but like the people who are
- 00:39:40running those teams are amazing and they
- 00:39:42get whatever resources they need right
- 00:39:44because like that's just like
- 00:39:46fundamentally I mean that's those are
- 00:39:47the core products that people come to
- 00:39:49the the company to to use. Um, and I
- 00:39:53think that there's so much more upside
- 00:39:55in terms of delivering better
- 00:39:56personalized experiences, the business
- 00:39:58um, AI platform that that I talked about
- 00:40:01earlier, all that stuff. Um, and so we
- 00:40:05you gota so you want to make sure you
- 00:40:06have so I think about stuff maybe more
- 00:40:08in terms of people than finances which
- 00:40:10is like where are you going to allocate
- 00:40:12the best people and like who gets to eat
- 00:40:14first and then and then there's just a
- 00:40:17question of okay like the more
- 00:40:20profitable you are the more you can try
- 00:40:23different things on top of that and the
- 00:40:25more of a surplus you have in talent the
- 00:40:28more you can do good things um good
- 00:40:31additional things But like yeah, I'm I'm
- 00:40:34probably more people focused on on that
- 00:40:36than than kind of more about management
- 00:40:37bandwidth. Yeah. Um we're almost out of
- 00:40:40time and I can't believe I haven't got
- 00:40:41back to um the most important thing to
- 00:40:43talk about which is um uh payments and
- 00:40:46uh stable coins. Let's do it. Uh and uh
- 00:40:48your earlier No, no. I I guess I'm just
- 00:40:50curious what got you really excited
- 00:40:51about Libra and getting into the payment
- 00:40:53the stable coin space in 2019. You know,
- 00:40:56Libra obviously didn't work out. Now
- 00:40:58we're seeing huge amounts of stable coin
- 00:40:59adoption, but I'm just curious, what was
- 00:41:01your thesis back then? Well, so, so I
- 00:41:05kind of have this view that if you're
- 00:41:07starting a social app from scratch
- 00:41:10today, rather than starting it with a
- 00:41:13feed, I think that's a big thing, too.
- 00:41:15It's sort of evolved into this like
- 00:41:16algorithmic discovery engine. I think
- 00:41:18you'd start it off as a messaging
- 00:41:19platform and basically the atomic unit
- 00:41:21is like a onetoone encrypted message
- 00:41:23that's like super private and secure and
- 00:41:26then you build like really secure ways
- 00:41:29for people to share all the things that
- 00:41:31they want on top of that. So like
- 00:41:32encrypted calls, encrypted location
- 00:41:34sharing, all this stuff. It it just
- 00:41:36seems journalist from the Atlantic and
- 00:41:37like it seems self-evident to me that um
- 00:41:40again not going to take the bait. Um but
- 00:41:42uh uh but you know it's like you're like
- 00:41:45journalist level like trying to get me
- 00:41:47in trouble here.
- 00:41:49Um but um but it seems sort of
- 00:41:54self-evident that like being able to pay
- 00:41:56and send money to people should be a
- 00:41:59core part of this. And so how that
- 00:42:02works, whether it's a stable coin or
- 00:42:04fiat or whatever, is perhaps less
- 00:42:06important except that our messaging
- 00:42:07systems are inherently global. And as
- 00:42:10you know, sending money to people across
- 00:42:13lines, country lines is like
- 00:42:17surprisingly crazily difficult, right?
- 00:42:20So we're like, okay, we're not a
- 00:42:22financial services company. Um, but it
- 00:42:26just seems like this thing is so broken
- 00:42:28that like someone needs to build a
- 00:42:29stable coin and and the thing that needs
- 00:42:31to exist is basically it needs to have a
- 00:42:33certain amount of scale in order to
- 00:42:34become a standard. And you know our our
- 00:42:37take on that was like all right maybe we
- 00:42:38can do that because you know Meta is a a
- 00:42:42kind of large enough company to to kind
- 00:42:43of build this in a standard and like
- 00:42:45WhatsApp is a large enough app that
- 00:42:46maybe if you get people transacting in
- 00:42:48that that's becomes a standard.
- 00:42:49Honestly, what you're doing makes much
- 00:42:51more sense than what we were doing. like
- 00:42:52it like it just I think these things are
- 00:42:54very DNA driven and like you guys are
- 00:42:58the I I think the the best think about
- 00:43:00it last you know the best you know like
- 00:43:01financial services payments company um I
- 00:43:06you know whereas this was a project for
- 00:43:08us this is like your whole company is
- 00:43:10making this thing go well and your
- 00:43:11talent density I mean just going back to
- 00:43:13the question we were talking about
- 00:43:14before um is super deep in in these
- 00:43:18areas and you have like all all these
- 00:43:20awesome people like very interconnected
- 00:43:21to the are going to do this and that's
- 00:43:23why I mean I think you guys are just
- 00:43:25kind of steadily building what I think
- 00:43:26is going to be one of the most valuable
- 00:43:28companies in the history of the world
- 00:43:29and I really admire the way that you
- 00:43:31guys run the company and all that. Um
- 00:43:35and I think everyone everyone who uses
- 00:43:36your platforms is along for the ride and
- 00:43:38they're going to all benefit from from
- 00:43:40all the innovation that you that that
- 00:43:41you bring.
- 00:43:42Um, no. What you guys did with buying
- 00:43:45bridge, um, building it out as a
- 00:43:47standard, you know, getting to critical
- 00:43:49mass on on reach, um, having it be a
- 00:43:52global thing across the global network
- 00:43:54that you're building out. Um, it
- 00:43:56honestly it makes a lot of sense to me.
- 00:43:58I I think it's I think it's going to
- 00:43:59work. Um, and I think you guys are are
- 00:44:02probably the, you know, much better
- 00:44:04company to do this, I think, than than
- 00:44:06than we would have been. And, um, I'm
- 00:44:09glad it's happening. Oh, I hopefully
- 00:44:11there's some collabs in future. We're
- 00:44:12we're very intrigued where I think part
- 00:44:14of our
- 00:44:15enthusiasm has been born out of um all
- 00:44:20our work on this over the past 15 years
- 00:44:22and again this idea of borderless
- 00:44:23financial services like you're saying
- 00:44:24you know when you start working on
- 00:44:25messaging and then you try to put in any
- 00:44:27kind of payments or financial services
- 00:44:29those uh quickly uh seem apparent and so
- 00:44:31we're very excited about that and the
- 00:44:32adoption shows it. Um very last
- 00:44:34question, any advice for this group? You
- 00:44:36have thousands of entrepreneurs in the
- 00:44:38room, people at earlier stages uh in
- 00:44:40their journey. Um I know it's kind of
- 00:44:42hard to provide generalized advice, but
- 00:44:44based on everything you're thinking
- 00:44:45about right now. Well, I mean, I think
- 00:44:47we've talked about a bunch of the
- 00:44:48themes, right? So, one is
- 00:44:51the way that AI and these internet
- 00:44:55platforms are developing. a lot of the
- 00:44:57things that if you were starting
- 00:44:58whatever you're starting 20 years ago,
- 00:45:00you would have had to have built up all
- 00:45:01these different competencies inside your
- 00:45:02company and now they're just great
- 00:45:04platforms to do it. I mean, you can run
- 00:45:06your whole
- 00:45:07business using all the different things
- 00:45:09that Stripe has. And I mean, that's
- 00:45:12awesome. Like, we didn't have that when
- 00:45:13we were getting started, right? We had
- 00:45:14to build up all this stuff. Um, you
- 00:45:16know, you can you can basically find
- 00:45:18customers and interact with your
- 00:45:20customers using all of the AI stuff that
- 00:45:22that I talked about earlier. So, it's
- 00:45:23like I think that that just what does
- 00:45:25that mean? I think it means that you can
- 00:45:27focus on like the core idea of what your
- 00:45:28company is better and and and I think
- 00:45:31that this is just going to lead to like
- 00:45:33much better quality stuff that gets
- 00:45:34created around the world because now
- 00:45:37you're just be able to have these like
- 00:45:38very small talent dense teams that are
- 00:45:40like passionate about an idea which
- 00:45:42maybe gets to the management philosophy
- 00:45:43thing which is like yeah I mean make
- 00:45:46sure that you know it's if if you
- 00:45:48actually don't need to end up
- 00:45:49duplicating all this different
- 00:45:50functionality and you can you can
- 00:45:52outsource key parts of what you're doing
- 00:45:54to a company like Stripes platform which
- 00:45:56I think is going to make it so easy to
- 00:45:59scale in all these places around the
- 00:46:00world and run your business better. What
- 00:46:02does that mean? It means that like your
- 00:46:03company can all be people who are really
- 00:46:05passionate about the core thing that
- 00:46:07you're doing and that you can get
- 00:46:09started on building that team that
- 00:46:10hopefully is going to be with you for 10
- 00:46:12plus years and that you'll just do kind
- 00:46:14of amazing stuff with. And I don't know,
- 00:46:16I think that's a pretty cool vision for
- 00:46:17the future is that uh people are going
- 00:46:19to be much more empowered to focus on
- 00:46:20the core idea and and be able to work
- 00:46:22together to accomplish things at larger
- 00:46:25scale than has ever been possible before
- 00:46:27at any other point in human history.
- 00:46:29People have a lot to work with.
- 00:46:39So we are going to wrap. We're going to
- 00:46:41see you at the welcome reception right
- 00:46:42outside now. Well, then uh the next
- 00:46:44thing that we'll have here is tomorrow
- 00:46:46morning bright and nearly like uh
- 00:46:48Patrick mentioned, we are going to have
- 00:46:49the biggest product keynote that we've
- 00:46:52uh ever had. Really, we just like we're
- 00:46:53jamming in the ships and there's uh
- 00:46:55there's I don't want to get you too
- 00:46:56excited, but there's a lot there. But
- 00:46:58please join me in thanking Mark
- 00:47:00Zuckerberg. Thank you.
- 00:47:02Thank
- 00:47:04you. Thank you.
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