I Make $6k/Month From Multiple Side Hustles, Here's How

00:51:48
https://www.youtube.com/watch?v=hNCL-aTB1ck

Summary

TLDRJamie Northrup, founder of Minimalist Hustler, shares his journey of making money online without customers. He discusses his experiences with various side hustles, including publishing over 500 books on Amazon KDP, and how he transitioned to building a brand centered around a newsletter that now has over 8,000 subscribers. Jamie emphasizes the importance of consistency, enjoyment, and realistic expectations in side hustles, and he offers insights into his revenue streams, including KDP, newsletters, and community engagement.

Takeaways

  • πŸ’‘ Jamie Northrup emphasizes making money online without customers.
  • πŸ“š He has published over 500 books on Amazon KDP, focusing on low and no content books.
  • πŸ“ˆ The main revenue source is KDP, followed by newsletters and community engagement.
  • πŸ“ Consistency and enjoyment are key factors in successful side hustles.
  • πŸ‘₯ The target audience includes busy parents and retirees looking to earn extra income.
  • πŸ’° The community membership is priced at $8/month or $80/year.
  • πŸ“¬ Jamie's newsletter has over 8,000 subscribers and offers valuable insights.
  • πŸ” He encourages finding a niche that resonates with personal interests.
  • 🎯 Jamie's approach to content creation is based on what he enjoys and what his audience needs.

Timeline

  • 00:00:00 - 00:05:00

    Jared Balman introduces Jamie Northrup, the founder of minimalist hustler.com, who shares his journey of making money online since the mid-90s, starting with selling hockey cards and evolving into various online ventures.

  • 00:05:00 - 00:10:00

    Jamie discusses his goal of making money without customers, leading to the creation of Minimalist Hustler, which has grown to include newsletters, a blog, and multiple products, with a focus on personal enjoyment and scalability.

  • 00:10:00 - 00:15:00

    He reveals his impressive growth in profit from 2012 to 2013, and his current aim to reach six figures in revenue, highlighting the importance of steady growth and the transition to full-time work after being laid off.

  • 00:15:00 - 00:20:00

    Jamie shares insights into his KDP (Kindle Direct Publishing) success, emphasizing the strategy of publishing no-content and low-content books, and the importance of keyword research for visibility on Amazon.

  • 00:20:00 - 00:25:00

    He explains the structure of his newsletter, which has over 8,000 subscribers, and how it has evolved to include daily emails, sponsorships, and community engagement, while maintaining a minimalist approach.

  • 00:25:00 - 00:30:00

    Jamie discusses the differences between ConvertKit and Substack, noting that Substack offers better growth potential and community engagement, while ConvertKit provides more automation and customization options.

  • 00:30:00 - 00:35:00

    He emphasizes the importance of consistency, enjoyment, and realistic expectations for those starting side hustles, encouraging them to find a balance between immediate income needs and long-term growth.

  • 00:35:00 - 00:40:00

    Jamie highlights the diverse audience of his newsletter, including busy parents and retirees, and expresses a desire to reach students as a potential target market for his content.

  • 00:40:00 - 00:45:00

    He shares his plans for the future, including a commitment to publishing 12 books in 12 months and the potential transition to Substack for his newsletter, focusing on building a community and providing value to his audience.

  • 00:45:00 - 00:51:48

    Finally, Jamie invites listeners to connect with him through minimalist hustler.com, where they can sign up for his newsletter and engage directly with him.

Show more

Mind Map

Video Q&A

  • What is Minimalist Hustler?

    Minimalist Hustler is a brand created by Jamie Northrup focused on making money online without dealing with customers, primarily through newsletters and KDP books.

  • How many books has Jamie published on KDP?

    Jamie has published over 500 books on KDP, primarily low and no content books.

  • What is the main source of revenue for Minimalist Hustler?

    The main source of revenue is Amazon KDP, followed closely by the newsletter and community.

  • What advice does Jamie give for starting a side hustle?

    Jamie advises to set realistic expectations, maintain consistency, and focus on enjoyment in your side hustle.

  • How can I subscribe to Jamie's newsletter?

    You can subscribe to Jamie's newsletter by visiting minimalist hustler.com.

  • What platforms does Jamie use for his newsletter?

    Jamie uses ConvertKit for his main newsletter and is considering moving to Substack.

  • What types of products does Jamie offer?

    Jamie offers KDP books, printables, templates, and community access.

  • Who is the target audience for Minimalist Hustler?

    The target audience includes busy parents, retirees, and anyone looking to earn money online without a lot of time.

  • What is the price of the community membership?

    The community membership is currently $8 a month or $80 a year.

  • What is Jamie's approach to content creation?

    Jamie focuses on creating content that he enjoys and believes will resonate with his audience.

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  • 00:00:00
    you're almost like a human test case for
  • 00:00:01
    all of us wondering which side hust HS
  • 00:00:03
    to go into and test you kind of test
  • 00:00:05
    them all for us and tell us how they're
  • 00:00:06
    going and we that was like my only goal
  • 00:00:08
    make money with no customers which kind
  • 00:00:10
    of sounds odd but I found a few
  • 00:00:12
    different ways to do it maybe fill us in
  • 00:00:15
    on where Minimus Hustler is right now
  • 00:00:17
    went small and now we're back to getting
  • 00:00:20
    pretty big again but it's different now
  • 00:00:21
    it's on my terms from 2012 to 2013 about
  • 00:00:25
    ome th000 in profit next year I'll
  • 00:00:28
    definitely get through to the six
  • 00:00:29
    figures in terms of where your Revenue
  • 00:00:31
    comes from like what are the big
  • 00:00:33
    dominant sources I mean I have over 500
  • 00:00:35
    books on KDP that are not related at all
  • 00:00:37
    to Min publishing 500 books seems
  • 00:00:40
    unapproachable but you say it like it's
  • 00:00:41
    almost just something that you did
  • 00:00:42
    really quickly it's 520 something books
  • 00:00:45
    460 have never sold a single copy wow
  • 00:00:48
    that's fascinating where are you finding
  • 00:00:51
    the biggest growth when it comes to your
  • 00:00:53
    newsletter size medium was my number one
  • 00:00:55
    source of new subscribers on the regular
  • 00:00:57
    it was you know 100 to 200 new
  • 00:01:00
    subscribers every month you have
  • 00:01:03
    something from you something from
  • 00:01:04
    someone else something from a sponsor
  • 00:01:05
    like how did you land on that you want
  • 00:01:08
    that sponsorship to be part of your
  • 00:01:10
    newsletter and if you choose your
  • 00:01:11
    sponsors properly and they're well
  • 00:01:12
    aligned people even like the sponsors
  • 00:01:14
    more than the actual content what you
  • 00:01:16
    like what's working what's scalable
  • 00:01:18
    these sorts of things I'm not going to
  • 00:01:20
    tell somebody that I don't like my job
  • 00:01:21
    go quit your job you you need money
  • 00:01:24
    there's no there's no way around it you
  • 00:01:25
    need an income you need to pay the bills
  • 00:01:27
    nobody's telling you to stop that but at
  • 00:01:29
    the same time again take that minimum
  • 00:01:30
    amount of time that you could give each
  • 00:01:31
    week and
  • 00:01:33
    build all right welcome back to the
  • 00:01:35
    niche Pursuits podcast my name is Jared
  • 00:01:38
    Balman and today we are joined by Jamie
  • 00:01:40
    Northrup and he is with minimalist
  • 00:01:42
    hustler.com Jamie welcome aboard thank
  • 00:01:44
    you so much Jared thanks for having me
  • 00:01:46
    I'm excited to be here I'm glad to have
  • 00:01:47
    you this is going to be a fun one
  • 00:01:48
    because so much of our audience me at
  • 00:01:51
    the top of that list is fascinated
  • 00:01:54
    enthralled and super engaged in side
  • 00:01:56
    hustles not that everything you're doing
  • 00:01:58
    is side Hustle fol but I do feel like
  • 00:02:01
    having gotten to know you and what
  • 00:02:02
    you're doing there's so much of that
  • 00:02:04
    theme that runs through what you're
  • 00:02:05
    doing you have a great story that lends
  • 00:02:07
    itself on top of that so um I just think
  • 00:02:10
    people are going to love what we're
  • 00:02:11
    going to be talking about today um catch
  • 00:02:14
    us up on who you are maybe bring this up
  • 00:02:16
    to speed um to maybe the beginnings of
  • 00:02:19
    when you started your site and brand
  • 00:02:22
    yeah sure I mean it all starts I've been
  • 00:02:25
    making money online since the mid 90s I
  • 00:02:27
    started when I was about 13 years old uh
  • 00:02:30
    my dad was heavy into computer so it was
  • 00:02:32
    uh you know I got into it by default
  • 00:02:34
    basically through him and it all started
  • 00:02:37
    with hockey cards uh I used to collect
  • 00:02:39
    hockey cards and then I started selling
  • 00:02:41
    them and buying them online flipping
  • 00:02:42
    them locally I mean back then there
  • 00:02:44
    wasn't much people so it kind of kind of
  • 00:02:46
    worked and uh from there I really
  • 00:02:48
    started building websites specifically
  • 00:02:50
    for the cards um then about five years
  • 00:02:54
    after that I started branching out
  • 00:02:55
    making websites uh for other reasons uh
  • 00:02:59
    some were in N sites some were for
  • 00:03:02
    customers locally uh it was really wide
  • 00:03:05
    ranging in terms of websites I think get
  • 00:03:07
    the peak of it there was about 38
  • 00:03:09
    different websites I was running about
  • 00:03:11
    12 for me and about two dozen for
  • 00:03:13
    customers yeah it was uh that was mid
  • 00:03:16
    2000 more or less it was uh just you
  • 00:03:19
    know the WordPress 2.0 WordPress 3.0
  • 00:03:22
    phase uh I was really heavy into
  • 00:03:24
    WordPress back then and was a big fan I
  • 00:03:27
    used to go to word camps and the
  • 00:03:29
    conferences and all that and uh
  • 00:03:31
    basically build a whole web Consulting
  • 00:03:33
    agency around that um and I thought that
  • 00:03:35
    was going to be my future that was going
  • 00:03:36
    to be my pathway from my 9 to5 um but at
  • 00:03:40
    certain point I believe in 2017 18
  • 00:03:43
    things started getting a little bit
  • 00:03:45
    shaky in terms of I didn't really enjoy
  • 00:03:48
    dealing with the customer aspect of it
  • 00:03:52
    so you know building websites for myself
  • 00:03:54
    that I enjoyed was great but building
  • 00:03:56
    websites based on somebody else's Vision
  • 00:03:58
    somebody else's like it really appeal to
  • 00:04:01
    me as much anymore especially dealing
  • 00:04:03
    with the feedback and you know the
  • 00:04:05
    complaints and I was managing people's
  • 00:04:07
    whole you know online business including
  • 00:04:10
    emails so when there was you know errors
  • 00:04:12
    or problems with emails even though they
  • 00:04:13
    were unrelated to anything that had to
  • 00:04:16
    do with me I was their first call every
  • 00:04:17
    time and you know that could be at
  • 00:04:19
    random hours so I just kind of started
  • 00:04:22
    thinking you know I need to find
  • 00:04:24
    something more enjoyable something that
  • 00:04:26
    fits who I am and that's when I started
  • 00:04:30
    looking at options and I I tried I would
  • 00:04:33
    say over two dozen different side
  • 00:04:34
    hustles some online some offline you
  • 00:04:37
    know I I did the you know the ones you
  • 00:04:39
    think of first like uh Uber eids task
  • 00:04:41
    rabbit I I tried all those um and you
  • 00:04:44
    know to a certain level they were fun I
  • 00:04:45
    love driving so it was fun but it just
  • 00:04:48
    wasn't scalable right so it was kind of
  • 00:04:50
    trying to balance something I could
  • 00:04:52
    scale while enjoying it as well so my
  • 00:04:57
    resolution for 2020 was actually two
  • 00:04:59
    figure out how could I make money
  • 00:05:02
    without customers that was like my only
  • 00:05:04
    goal make money with no customers which
  • 00:05:06
    kind of sounds odd but I found a few
  • 00:05:09
    different ways to do it and that kind of
  • 00:05:12
    led me to you know to minimalist Hustler
  • 00:05:16
    the brand which was I at first just for
  • 00:05:19
    that and then it kind of like developed
  • 00:05:21
    over the past four and a half years into
  • 00:05:24
    what it is today which is five different
  • 00:05:26
    newsletters a community um you know a
  • 00:05:29
    Blog
  • 00:05:30
    and and many books as well and other
  • 00:05:32
    products so it's kind of like it it
  • 00:05:35
    started out bake then it went small and
  • 00:05:38
    now we're back to getting pretty big
  • 00:05:40
    again but it's it's different now it's
  • 00:05:42
    on my terms so it's it's really
  • 00:05:44
    something that you know I enjoy now
  • 00:05:46
    maybe fill us in on where minimal
  • 00:05:49
    Hustler is right now yeah and then we
  • 00:05:51
    can get into the different things that
  • 00:05:53
    make it up you talked about books and
  • 00:05:54
    newsletter and blogging and products and
  • 00:05:56
    community and there's a lot that goes
  • 00:05:58
    into it uh but we're where are you at
  • 00:06:00
    right now any stats or figures or
  • 00:06:01
    numbers you're comfortable sharing yeah
  • 00:06:03
    uh sure uh I mean I so my growth from
  • 00:06:07
    2012 to 2013 was basically the biggest
  • 00:06:10
    jump I had it was 2.4 times bigger in
  • 00:06:13
    terms of profit uh we're looking at
  • 00:06:16
    about back then it was about 30 some
  • 00:06:18
    thousand in profit and I still had a 9
  • 00:06:20
    to-5 and so it was great you know a
  • 00:06:23
    little side thing extra money and all
  • 00:06:24
    that um then I got laid off uh after
  • 00:06:28
    almost 20 years last August
  • 00:06:30
    so I went fulltime onto the minimalist
  • 00:06:33
    Hustler and now I'm I don't think I'm
  • 00:06:36
    going to make it this year but next year
  • 00:06:37
    I'll definitely get through to the six
  • 00:06:39
    figures it'll be my first $100,000 a
  • 00:06:41
    year and I'm you know and and the way
  • 00:06:43
    I've built this it's it's a slow growth
  • 00:06:48
    but it's a sure growth almost you know
  • 00:06:50
    as sure as you can get I would say are
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    you struggling with internal linking on
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    that has completely streamlined my
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    internal linking process it's
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    intelligent easy to use and is making a
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    big difference on my blog traffic
  • 00:07:12
    already the aier calls it a musthave for
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    any SEO adding it was such a pain to do
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    internal linking manually before Gareth
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    today and use coupon code podcast to
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    save $15 off well you know it's funny
  • 00:07:37
    we're recording this at the end of
  • 00:07:39
    August so it's been basically I have a
  • 00:07:40
    correct about a year since you were laid
  • 00:07:42
    off and have been making this your your
  • 00:07:44
    full-time income that's right it'll be
  • 00:07:45
    uh two days of it will be the year
  • 00:07:48
    congratulations that's a big deal I mean
  • 00:07:50
    I feel like I I've talked about this in
  • 00:07:52
    my own personal newsletter week in
  • 00:07:53
    growth like side hustles obviously you
  • 00:07:56
    kind of touched on all of it they give
  • 00:07:57
    you that extra cash they give you that
  • 00:07:59
    extra income you can use that whether
  • 00:08:01
    it's saving whether it's you know paying
  • 00:08:03
    a bill whether it's paying down debt
  • 00:08:04
    whether it's for a vacation but then
  • 00:08:06
    they also give you this fantastic I
  • 00:08:08
    don't want to call it relief but this
  • 00:08:10
    interesting um uh thing that can happen
  • 00:08:14
    when life changes and you get laid off
  • 00:08:15
    for example and freedom and options it
  • 00:08:18
    gives you you know it's like I I I talk
  • 00:08:22
    to my wife sometimes and I'm like you
  • 00:08:23
    know I've always wanted to try different
  • 00:08:26
    jobs that were kind of you know I don't
  • 00:08:29
    want to say odd jobs but like I've
  • 00:08:31
    always wanted to work in a casino or for
  • 00:08:33
    an airline or on a cruise um you know I
  • 00:08:36
    I'm a big hockey fan my kids play hockey
  • 00:08:38
    I coach them but I'd love to work in the
  • 00:08:41
    hockey field somewhere and there was
  • 00:08:43
    never really that possibility I didn't
  • 00:08:45
    see the possibility before but now that
  • 00:08:47
    money is not necessarily the concern it
  • 00:08:49
    gives you a lot more flexibility to
  • 00:08:51
    maybe take one of those on call jobs or
  • 00:08:54
    part-time jobs or you know even even if
  • 00:08:56
    it's a low pain one it wouldn't really
  • 00:08:57
    matter as much just you know to have the
  • 00:08:59
    experience but it also gives me the
  • 00:09:01
    option right now my kids are still young
  • 00:09:03
    I get to spend more time with them uh
  • 00:09:05
    you know I never miss any games or
  • 00:09:07
    practices because of work I get to go on
  • 00:09:08
    the road with them when there's a away
  • 00:09:10
    tournaments and stuff like that so it
  • 00:09:11
    really gives you options whether you
  • 00:09:13
    want an 9 to five or don't so you are
  • 00:09:15
    basically a full-time side Hustler if
  • 00:09:17
    that's the biggest that's what people
  • 00:09:19
    still ask me do do you still call out
  • 00:09:20
    side Hustler I still I still do because
  • 00:09:23
    to me it it's been built in a way that
  • 00:09:25
    they have all the side hustle features
  • 00:09:27
    it just happens to be when you them
  • 00:09:29
    together it it brings a full-time income
  • 00:09:32
    that's awesome okay so let's get let's
  • 00:09:34
    get into it let's get a little dirty
  • 00:09:35
    here let's let's kind of really dig in
  • 00:09:36
    and roll up our sleeves what are I'll
  • 00:09:39
    put it this way what are the buckets
  • 00:09:40
    that make up what you're pursuing maybe
  • 00:09:42
    to to your point you just said now like
  • 00:09:44
    it's made up up of a lot of side house I
  • 00:09:46
    was like what are those talk us through
  • 00:09:48
    from a high level each of them then we
  • 00:09:49
    can kind of get into each of them yeah
  • 00:09:51
    for sure uh I mean I'm a big try try it
  • 00:09:55
    don't like plan too much don't dig too
  • 00:09:57
    deep try it and then see if it works for
  • 00:10:00
    you and if it's successful or not so
  • 00:10:02
    I've tried so many different things but
  • 00:10:03
    right now the the things that are
  • 00:10:04
    working right now for for M luster is
  • 00:10:06
    definitely everything is around my
  • 00:10:08
    newsletter so I have one big newsletter
  • 00:10:11
    that's uh over 8,000 subscribers and
  • 00:10:14
    everything I do kind of rotates around
  • 00:10:17
    that so I have a a a Blog on medium
  • 00:10:20
    where I earn on medium and I also grow
  • 00:10:23
    my newsletter from medium so it's like
  • 00:10:25
    two things there the same thing I I
  • 00:10:27
    publish books on Amazon TDP
  • 00:10:30
    uh so that feeds back to do like in the
  • 00:10:32
    books they feed back to and the
  • 00:10:34
    newsletter promotes the books everything
  • 00:10:35
    I do kind of try and gravitates towards
  • 00:10:37
    the newsletter I have a community on
  • 00:10:39
    school um you know so those are
  • 00:10:43
    basically the three biggest I also do
  • 00:10:45
    print on demand I also have printables
  • 00:10:48
    digital products on gumroad um those are
  • 00:10:51
    the ones that are really connected to
  • 00:10:53
    minus huster to a certain level I mean I
  • 00:10:55
    have over 500 books on KDP that are not
  • 00:10:57
    related at all to minus huster that I
  • 00:10:58
    start started with which bring in a
  • 00:11:01
    pretty good income but they're not
  • 00:11:02
    related to manila's hustler because like
  • 00:11:04
    I said when I started at 2020 my goal
  • 00:11:07
    was to have no customers and as Amazon
  • 00:11:09
    KDP is the perfect place to have no
  • 00:11:11
    customers and you I I just did a whole
  • 00:11:15
    bunch of no and low content books and it
  • 00:11:17
    was really a quantity over quality at
  • 00:11:19
    the beginning until kind of figured
  • 00:11:20
    things out and that's what really gave
  • 00:11:24
    me the first steady decent stream of
  • 00:11:28
    income online
  • 00:11:29
    uh for to start minimalist Hustler but
  • 00:11:32
    now I'm making books for the minimalist
  • 00:11:35
    Hustler audience so it kind of again
  • 00:11:37
    rotates back to the to the newsletter in
  • 00:11:39
    terms of where your Revenue comes from
  • 00:11:41
    like what are the big dominant sources
  • 00:11:44
    are there like one or two dominant or
  • 00:11:46
    larger sources of revenue so I people
  • 00:11:49
    ask me this question quite often and
  • 00:11:51
    it's it's kind of what do you consider
  • 00:11:54
    an income Source or stream right so the
  • 00:11:58
    my biggest one without a doubt is is
  • 00:11:59
    Amazon KDP that's this without a doubt
  • 00:12:01
    it's the one that brings in the biggest
  • 00:12:03
    so but are you considering minimalist
  • 00:12:07
    Hustler as a newsletter with everything
  • 00:12:09
    tied back to it as one stream or is it
  • 00:12:12
    multiple streams if you consider it as
  • 00:12:14
    one it's getting close to what KDP is
  • 00:12:16
    bringing me without the minimalist
  • 00:12:17
    Hustler content uh but if not it KDP
  • 00:12:21
    dominates for sure I get that yeah I get
  • 00:12:24
    that so the minimalist Hustler kind of
  • 00:12:26
    brand touches on a number of different
  • 00:12:28
    Revenue streams and so if you look at it
  • 00:12:30
    from a holistic standpoint it's rivaling
  • 00:12:32
    your KDP but if you're were to break
  • 00:12:34
    maybe just like newsletter sponsorships
  • 00:12:35
    or something specific inside of it it it
  • 00:12:38
    doesn't that's it you know like if you
  • 00:12:39
    break down affiliate marketing if you
  • 00:12:40
    break down my you know the books that
  • 00:12:43
    that go with minimalist huster the
  • 00:12:44
    digital products the sponsorships as you
  • 00:12:46
    mentioned and now I have uh paid
  • 00:12:48
    subscriptions as well it's it it all
  • 00:12:51
    like they're all some are smaller than
  • 00:12:52
    others and medium but together they
  • 00:12:54
    they're getting close to taking over uh
  • 00:12:56
    what I had built with KDP previously
  • 00:12:58
    let's start with KDP if we can cuz I I
  • 00:13:00
    was introduced to you through your
  • 00:13:02
    minimalist Hustler newsletter so um I
  • 00:13:05
    definitely want to spend some time
  • 00:13:06
    talking about that um very organic
  • 00:13:08
    process I got in your got in your email
  • 00:13:10
    list I love getting different email
  • 00:13:11
    newsletters and really enjoyed it well
  • 00:13:13
    let's come back to that KDP was your
  • 00:13:15
    first like you said your first in this
  • 00:13:17
    transition into building a business that
  • 00:13:19
    had no customers right which I love and
  • 00:13:21
    I think a lot of the audience can really
  • 00:13:22
    get around you we got a lot of people
  • 00:13:24
    who listen who are like man I don't want
  • 00:13:25
    to talk to someone yeah I don't want to
  • 00:13:26
    deal with customer service a lot of
  • 00:13:28
    people people come from affiliate
  • 00:13:30
    marketing in these sorts of spaces where
  • 00:13:31
    we don't have to necessarily interact
  • 00:13:33
    with customers we just did an interview
  • 00:13:36
    a couple weeks ago maybe a month ago now
  • 00:13:37
    on KDP and and really got deep into KDP
  • 00:13:41
    but for you what has been successful
  • 00:13:43
    with KDP I mean publishing 500 books
  • 00:13:45
    seems unapproachable but you say it like
  • 00:13:49
    it's almost just something that you did
  • 00:13:50
    really quickly walk us through what that
  • 00:13:52
    looks like yeah so it's first it's
  • 00:13:54
    important to understand uh the the
  • 00:13:57
    difference between a regular book
  • 00:13:59
    um I I have three categories of books
  • 00:14:01
    that I I I go through but my initial
  • 00:14:03
    business on TDP was built on no content
  • 00:14:06
    books so that looks like daily planners
  • 00:14:08
    uh workbooks log books trackers uh you
  • 00:14:12
    know people often say journals but
  • 00:14:14
    journals I haven't had any success with
  • 00:14:17
    journals but I haven't put a lot of time
  • 00:14:18
    into that either so I can't really speak
  • 00:14:20
    on that but a lot of it is is the
  • 00:14:22
    workbooks and the activity books um
  • 00:14:26
    so it's I did about eight months in
  • 00:14:31
    2021 of almost 90% of my time spent on
  • 00:14:35
    KDP this was before I started the
  • 00:14:38
    newsletter and you know out of the 500 I
  • 00:14:42
    think it's I think it's
  • 00:14:45
    520 something books
  • 00:14:48
    450 or 460 have never sold a single
  • 00:14:52
    copy yeah fair play it's it's very uh
  • 00:14:56
    truly v20 right but what happen happened
  • 00:14:59
    was is once you identify one that sells
  • 00:15:02
    regularly and even if that's only once a
  • 00:15:04
    week you could easily duplicate and
  • 00:15:07
    adapt the process now uh you know for
  • 00:15:11
    example if I'm making a book uh you know
  • 00:15:15
    to track for a certain kind of income
  • 00:15:19
    well then I could change that to a
  • 00:15:21
    different type of income without getting
  • 00:15:24
    into too many details there but it's
  • 00:15:26
    like if I'm doing a book that's going to
  • 00:15:28
    track red card and it works then I can
  • 00:15:29
    make a book that tracks Blue Cars and
  • 00:15:31
    then green cars and so on so once you
  • 00:15:33
    find something that works it's easy to
  • 00:15:36
    you know get variations of it that will
  • 00:15:38
    work as well when it comes to success on
  • 00:15:40
    KDP were there any trending things
  • 00:15:43
    you've you've seen I mean over 500 books
  • 00:15:46
    published you you probably have some
  • 00:15:47
    decent insights especially given that so
  • 00:15:49
    many haven't sold any yeah I mean the
  • 00:15:52
    the key to me was looking at me my
  • 00:15:56
    family and people around me and figure
  • 00:15:58
    out what would they buy what would they
  • 00:16:00
    be interested and above all else is what
  • 00:16:03
    would they want to receive as a gift
  • 00:16:05
    since I started in 2021 I I've given out
  • 00:16:07
    more books as gifts than anything else
  • 00:16:10
    just because I've been able to make
  • 00:16:11
    custom things that I know people would
  • 00:16:13
    really really love and I mean it's it's
  • 00:16:15
    that's to me is the the key is figure
  • 00:16:17
    out what people would like and and find
  • 00:16:19
    a people find a specific person and fig
  • 00:16:22
    what they would want because if I find
  • 00:16:23
    something that you want there's chances
  • 00:16:26
    are there's hundreds if not thousands if
  • 00:16:27
    not you know hundreds of thousand people
  • 00:16:29
    that want the same thing give us some
  • 00:16:30
    insight into what maybe an average book
  • 00:16:34
    that you produce for a KDP looks like
  • 00:16:37
    how long is it maybe a sample type of
  • 00:16:40
    topic not saying you got to tell us your
  • 00:16:42
    actual book title but maybe like what
  • 00:16:43
    kind of genre what kind of lengths what
  • 00:16:45
    kind of makeup is it just to give people
  • 00:16:47
    an idea of what kind of books are doing
  • 00:16:49
    well for you so so again it goes into
  • 00:16:51
    the different categories of books so the
  • 00:16:53
    low and no content books which is the
  • 00:16:54
    bulk of my 500 and some books uh has no
  • 00:16:58
    real a lot of it has to do with sports a
  • 00:17:00
    lot of it has to do with hockey because
  • 00:17:02
    when I started I wrote a book called uh
  • 00:17:04
    passion to passive profits and basically
  • 00:17:07
    that book was detailing how to create
  • 00:17:10
    income streams that didn't have
  • 00:17:12
    customers that were related to your
  • 00:17:13
    passion which is what I what I had done
  • 00:17:16
    and so a lot of it has to do with that
  • 00:17:18
    so there there's most books it's
  • 00:17:20
    basically you're designing the cover the
  • 00:17:22
    front cover the back cover the spine and
  • 00:17:25
    then inside there's like one or two
  • 00:17:27
    unique Pages at the beginning one or two
  • 00:17:28
    unique Pages at the back and the rest is
  • 00:17:30
    like 80 100 200 pages of the same exact
  • 00:17:33
    thing it's just you know it could be uh
  • 00:17:37
    you know for example an undated planner
  • 00:17:39
    kind of thing so it's if it's a weekly
  • 00:17:40
    one then each two pages is basically
  • 00:17:43
    your your week split up either five
  • 00:17:45
    weekdays and then the two weekends or
  • 00:17:47
    however you'd like I mean if you just go
  • 00:17:49
    on uh in gumroad not gumroad in uh canva
  • 00:17:53
    and you write you know daily planner
  • 00:17:55
    weekly planner you'll have hundreds of
  • 00:17:57
    examples that that kind of work for for
  • 00:18:00
    KDP you just need to kind of tweak them
  • 00:18:02
    a little bit to get what you what you
  • 00:18:04
    like I mean if you're going to mass
  • 00:18:07
    produce no content books then you'd want
  • 00:18:09
    a specific tool there's like a few of
  • 00:18:12
    them out there that I've used and book
  • 00:18:14
    bolt is one of them tangent templates is
  • 00:18:16
    another one they're both great products
  • 00:18:18
    and um with those products you can you
  • 00:18:22
    could replicate the same book and tweak
  • 00:18:24
    it little bit so if you wanted to make a
  • 00:18:26
    book for all the Jareds out there then
  • 00:18:29
    you make a Jared specific book then you
  • 00:18:31
    can make one for John Jamie Steve and so
  • 00:18:33
    on it's very easy to do and within you
  • 00:18:35
    know a few minutes you have a new book
  • 00:18:38
    ready and good to go um but for my
  • 00:18:42
    minimalist Hustler books I call those
  • 00:18:44
    minimalist books so a minimalist book is
  • 00:18:46
    any book that's under a 100 Pages uh all
  • 00:18:49
    my books are non-fiction but you could
  • 00:18:51
    apply the same principle to fiction
  • 00:18:53
    without issue but all my books are
  • 00:18:55
    related to uh minimalist side hustles
  • 00:18:57
    which is the the that uh that I'm in
  • 00:19:00
    with Min Hustler so all those books are
  • 00:19:02
    related back to the to the newslet one
  • 00:19:04
    one final question here on the on the
  • 00:19:05
    KDP side of things um getting your book
  • 00:19:09
    to kind of show up in the Amazon search
  • 00:19:12
    ecosystem a lot of people will say is
  • 00:19:15
    difficult or challenging how do you go
  • 00:19:17
    about getting any marketing for the book
  • 00:19:20
    or do you do you just kind of publish it
  • 00:19:22
    and kind of hope that all of the uh the
  • 00:19:24
    stars align to get it in front of people
  • 00:19:26
    when they do a search so if again we're
  • 00:19:29
    we're splitting this into two so the
  • 00:19:32
    pre- newsletter all the no content Low
  • 00:19:34
    contents is 100% organic I never ran any
  • 00:19:38
    ads on them I never did any marketing
  • 00:19:40
    for them the the whole point of it was
  • 00:19:43
    to be able to do this without doing any
  • 00:19:44
    of that so A lot of it was keyword
  • 00:19:47
    research there's a few uh Chrome
  • 00:19:49
    extensions you can get uh that will show
  • 00:19:53
    you basically uh how many people are
  • 00:19:56
    searching for which terms on Amazon
  • 00:19:58
    within the kind section or within
  • 00:20:00
    subcategories uh I think self-publishing
  • 00:20:02
    Titans is uh one of the people that has
  • 00:20:05
    uh a few different Chrome extensions I
  • 00:20:08
    use publisher rocket a lot for keywords
  • 00:20:10
    and categories too uh that's a paid tool
  • 00:20:12
    though but the self-publishing Titans I
  • 00:20:14
    think they have a free version that a
  • 00:20:15
    lot of you get a lot of good use out of
  • 00:20:18
    um so that's that's for the you know the
  • 00:20:20
    the No No content books but the the ones
  • 00:20:23
    I'm creating now uh most of the
  • 00:20:26
    promotion is done either through uh my
  • 00:20:28
    newsletter or through my blogs or
  • 00:20:31
    basically other minist Hustler related
  • 00:20:33
    properties kind of thing but I am
  • 00:20:36
    experimenting with Amazon ads and
  • 00:20:39
    BookBub yeah BookBub yeah BookBub ads
  • 00:20:43
    and um you know I'm just getting into
  • 00:20:46
    that now so I I won't have any success
  • 00:20:49
    stories to share on that more you know
  • 00:20:51
    fail stories I would say I haven't
  • 00:20:53
    squandered thousands of dollars but I've
  • 00:20:56
    you know I don't think I've broken even
  • 00:20:58
    I lost in the course of I started in
  • 00:21:00
    July so it probably lost a couple
  • 00:21:02
    hundred so far it's helping sell books
  • 00:21:05
    but I'm not sure doing it probably so I
  • 00:21:07
    actually just got a course from Kindle
  • 00:21:10
    printer to kind of understand Amazon ads
  • 00:21:13
    a little bit better well perfect
  • 00:21:14
    transition I mean you keep mentioning
  • 00:21:16
    minimalist Hustler and how that's really
  • 00:21:19
    where a lot of your focus is now thanks
  • 00:21:21
    for indulging us with some of your KDP
  • 00:21:23
    um uh tactics I sure I'm sure a lot
  • 00:21:26
    people are going to find this really
  • 00:21:26
    fascinating KDP is a of what you're
  • 00:21:28
    doing now but kind of from a different
  • 00:21:30
    standpoint so let's get into minimalist
  • 00:21:32
    Hustler like where did this kick off was
  • 00:21:35
    it the newsletter and is everything the
  • 00:21:37
    newsletter you alluded to the fact that
  • 00:21:38
    kind of the most important aspect of the
  • 00:21:40
    brand you is the newsletter of about
  • 00:21:42
    8,000 people but maybe talk us through
  • 00:21:44
    how that minimalist Hustler brand is is
  • 00:21:47
    structured yeah so it it didn't start
  • 00:21:50
    with a newsletter there was never a plan
  • 00:21:51
    for a newsletter it was the beginning of
  • 00:21:54
    2022 that uh kind of started thinking
  • 00:21:57
    well I at first I was like I need some
  • 00:21:59
    email marketing to kind of help stuff
  • 00:22:01
    and you know Market my different assets
  • 00:22:04
    that I've had on KDP on Prince on demand
  • 00:22:06
    and and several others uh but I I was
  • 00:22:10
    looking at the different options and uh
  • 00:22:13
    I came along a newsletter from uh Josh
  • 00:22:15
    Spectre uh somebody I really look up to
  • 00:22:18
    a lot he he's taught me so much in the
  • 00:22:21
    past uh two and a half years maybe even
  • 00:22:24
    three uh he sends a daily newsletter
  • 00:22:26
    that's really really short I mean I mean
  • 00:22:28
    he I think he's got one one issue that
  • 00:22:30
    he sent out once only had nine words in
  • 00:22:32
    it and it's just really really short and
  • 00:22:35
    I I really like the format so I kind of
  • 00:22:38
    didn't do the same thing but did it my
  • 00:22:40
    way so I I really decided I'm going to
  • 00:22:42
    start sending in a daily email and like
  • 00:22:44
    like I said I don't think too much about
  • 00:22:46
    things so if I want to try something I
  • 00:22:48
    rather just let's go try it and see what
  • 00:22:50
    happens and you know if if it works
  • 00:22:53
    great if it doesn't work maybe if I
  • 00:22:55
    really want it to work I'll try and
  • 00:22:56
    figure out a way to get it to work and
  • 00:22:58
    if not I'll just move on to the next
  • 00:22:59
    thing so in February of 2022 I decided
  • 00:23:03
    Let's do let's do this daily newsletter
  • 00:23:05
    let's send a a short email every day try
  • 00:23:08
    and help people make more money that's
  • 00:23:10
    what it that's what it started with and
  • 00:23:13
    I think we're at 91 or 912 days later
  • 00:23:18
    I've published one every single day
  • 00:23:19
    since and something that I said I'll do
  • 00:23:21
    for 30 days and see if I like it has
  • 00:23:24
    become my favorite thing in the world
  • 00:23:27
    it's helped me in so many different ways
  • 00:23:31
    in terms of yes there's the that comes
  • 00:23:33
    with it but the organizing everything I
  • 00:23:37
    was doing bringing everything back to
  • 00:23:39
    one thing whereas before I was just kind
  • 00:23:42
    of doing random things and that was on
  • 00:23:44
    purpose because it served the purpose of
  • 00:23:47
    you know the no customers the no
  • 00:23:48
    headaches the the low of stress but this
  • 00:23:51
    allowed me
  • 00:23:52
    to actually have conversations with
  • 00:23:55
    people build relationships with people
  • 00:23:57
    and help people at the same time without
  • 00:24:00
    necessarily calling them customers even
  • 00:24:02
    though I am now offering them some of my
  • 00:24:05
    products but again I'm doing it in the
  • 00:24:07
    what I call the minimalist way it's a
  • 00:24:09
    very transactional process so I don't
  • 00:24:12
    sell High ticket offers I everything I
  • 00:24:14
    do is is low ticket and you know the the
  • 00:24:18
    most expensive thing I sell is the
  • 00:24:19
    newsletter adpot which is now like I
  • 00:24:21
    think $75 a spot or $70 a spot which is
  • 00:24:25
    still really cheap compared to other
  • 00:24:28
    newsl at the same subscriber basee that
  • 00:24:29
    I have but I I really like to make
  • 00:24:32
    things win for other people so that it's
  • 00:24:35
    it's it's first of all they love it but
  • 00:24:38
    it's also easier on me there's no stress
  • 00:24:40
    there's no like I I rarely ever get any
  • 00:24:43
    upset you know customers or people you
  • 00:24:46
    know I'll get the occasional person
  • 00:24:47
    saying this you know I bought this and I
  • 00:24:50
    I don't like it and it's like that's
  • 00:24:51
    fair there's a refund you know it's it's
  • 00:24:53
    not like I'm worried about refunding
  • 00:24:55
    $1,000 or $1,500 or you know back when
  • 00:24:58
    was doing websites and people were
  • 00:24:59
    paying 10 $15,000 for for web design
  • 00:25:02
    back then I don't have to that stress is
  • 00:25:05
    gone so so that newsletter basically
  • 00:25:07
    opened the doors to a relationships
  • 00:25:11
    without necessarily being typical
  • 00:25:13
    customer relationships that that one
  • 00:25:15
    would have yeah it truly is a minimalist
  • 00:25:17
    uh yeah newsletter right like it's short
  • 00:25:19
    it's quick it's to the point I can say
  • 00:25:21
    that you and I have the most opposite
  • 00:25:23
    newsletter experience ever when I send
  • 00:25:25
    mine out it's it's like someone needs to
  • 00:25:27
    shorten this up a bit but so I I
  • 00:25:29
    appreciate it that's it it does have a
  • 00:25:30
    theme to it you've kind of again I've
  • 00:25:32
    only been on your list for a month or
  • 00:25:34
    two I think but you kind of have this
  • 00:25:36
    Cadence that you have you have something
  • 00:25:38
    from you something from someone else
  • 00:25:40
    something from a sponsor like how did
  • 00:25:42
    you land on that has that been um
  • 00:25:45
    iterated on over the years over the 900
  • 00:25:47
    emails you talk about um and and you
  • 00:25:50
    know how did you kind of come up with
  • 00:25:52
    that sort of uh Cadence to your emails
  • 00:25:54
    the my first thing is when I when so
  • 00:25:57
    Josh what he did is he just had one
  • 00:26:00
    thing plus a sponsor and the one thing
  • 00:26:03
    could it be from him or could be from
  • 00:26:04
    someone else so I looked at him and and
  • 00:26:06
    at first I didn't I really didn't want
  • 00:26:08
    to just copy him his whole process and I
  • 00:26:11
    was also getting I'm not sure if you're
  • 00:26:13
    familiar you must be with the James
  • 00:26:14
    Clear 321 newsletter yeah so it was kind
  • 00:26:18
    of like both of them having a baby so I
  • 00:26:21
    had three things in my newsletter and so
  • 00:26:23
    it's an extra one than than Josh it's a
  • 00:26:26
    little bit smaller than James Clea but
  • 00:26:28
    it's still short to the point and being
  • 00:26:31
    having something from a sponsor in each
  • 00:26:33
    one I is you know people seem turned off
  • 00:26:37
    by advertisements but if you choose your
  • 00:26:39
    sponsors properly and they're well
  • 00:26:40
    aligned people even sometimes like the
  • 00:26:42
    sponsors more than the actual content
  • 00:26:44
    depending what it is I I mean when I was
  • 00:26:47
    younger uh I used to love Entrepreneur
  • 00:26:51
    magazine and one of the things that
  • 00:26:54
    would get to me is not even the Articles
  • 00:26:55
    it's looking through the different ads
  • 00:26:57
    that were you know targeted
  • 00:26:59
    entrepreneurs and so it's kind of like
  • 00:27:01
    you want that sponsorship to be part of
  • 00:27:03
    your newsletter and not be like here's
  • 00:27:05
    the advertiser that you could skip to
  • 00:27:07
    get the content you wanted to be part of
  • 00:27:09
    the content to be valuable so I've
  • 00:27:11
    turned down sponsorships from from
  • 00:27:13
    brands that just don't align at all even
  • 00:27:16
    though they were paying better money or
  • 00:27:18
    or the same money to me it's it's more
  • 00:27:21
    about the experience for the reader to
  • 00:27:22
    have things to look forward to do you
  • 00:27:24
    ever get stuck in your business and wish
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    you had someone you could turn to for
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    Solutions well I think you should
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    consider joining the niche Pursuits
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    community. nitp pursuit. comom today and
  • 00:28:02
    see what it's all about and maybe I'll
  • 00:28:04
    see you on our call next week thanks a
  • 00:28:06
    lot you you also have a premium version
  • 00:28:09
    of your newsletter if I understand
  • 00:28:10
    correctly as kind of tied in with the
  • 00:28:12
    community how did that develop where's
  • 00:28:15
    that at what's the differences there so
  • 00:28:18
    I've again it goes back to my trial and
  • 00:28:20
    errors and and seeing what what I should
  • 00:28:23
    be doing or not doing so
  • 00:28:25
    I've in February of 2023 I decided to
  • 00:28:30
    create a weekly version of The Daily
  • 00:28:34
    newsletter on substack now there was two
  • 00:28:37
    reasons for that the first reason was to
  • 00:28:39
    have an online archive that was a little
  • 00:28:41
    bit more practical than having 900
  • 00:28:44
    emails that people can go through
  • 00:28:46
    randomly that you know they never would
  • 00:28:48
    go beyond the last five maybe and the
  • 00:28:51
    second of it is substack has a great uh
  • 00:28:55
    you know audience grow internal growth
  • 00:28:58
    tools that you could leverage so I
  • 00:29:00
    started that and then with time substack
  • 00:29:03
    uh released substack notes and the
  • 00:29:06
    growth potential just kept know being so
  • 00:29:09
    apparent to me that I I figured I I need
  • 00:29:11
    to kind of expand on that so I I started
  • 00:29:14
    I I brainstormed I came up with another
  • 00:29:16
    newsletter to launch on substack because
  • 00:29:18
    I really didn't want to move my daily
  • 00:29:21
    newsletter to substack because they
  • 00:29:22
    don't have the same customization
  • 00:29:24
    options they don't have automation that
  • 00:29:27
    I have with convert kit which is where I
  • 00:29:29
    am now and uh so while I was doing a sub
  • 00:29:33
    I realized that you know people at
  • 00:29:36
    substack are already of the mindset to
  • 00:29:38
    pay for content to pay for premium
  • 00:29:41
    newsletters so I said well I might as
  • 00:29:42
    well turn it on but I need to to see
  • 00:29:45
    what I can give them and again I always
  • 00:29:49
    go back to my M my minimalist mindset
  • 00:29:52
    of what can I give them that won't add
  • 00:29:55
    pressure to me so you know some people
  • 00:29:58
    will say well I'll give you an extra
  • 00:29:59
    newsletter a week or I'll give you
  • 00:30:01
    access to extra content but then the
  • 00:30:03
    stress is always on you to create more
  • 00:30:06
    and more content and is the content good
  • 00:30:08
    enough and so on so that's where I came
  • 00:30:11
    up with the idea that I already have
  • 00:30:12
    this community that that does great so
  • 00:30:16
    why don't I give them access to the
  • 00:30:18
    community and a few other perks like
  • 00:30:20
    getting digital copies of my books that
  • 00:30:22
    I'm publishing the ones for minus
  • 00:30:24
    Hustler and some discounts on on
  • 00:30:26
    newsletter sponsorship and so on um so
  • 00:30:29
    that I just basically started playing
  • 00:30:31
    around with the price points and uh the
  • 00:30:34
    offers in the paid option maybe two
  • 00:30:37
    months ago three months ago and uh I
  • 00:30:40
    could say early on it's it's going
  • 00:30:42
    really really well and it's actually
  • 00:30:44
    making me consider moving my whole 8,000
  • 00:30:47
    such subscribers to substack from
  • 00:30:50
    convert kit even though I would losed uh
  • 00:30:52
    some of the Automation and the
  • 00:30:54
    customization but the testing is showing
  • 00:30:57
    me that it it might be worth it to to
  • 00:30:59
    get more people want in the community
  • 00:31:02
    and have everything within
  • 00:31:05
    substack wow that's fascinating um what
  • 00:31:08
    is the makeup and price point uh of the
  • 00:31:11
    community and and kind of how many
  • 00:31:13
    people do you have in there so I have
  • 00:31:16
    368 people as of when we started
  • 00:31:19
    recording this podcast hopefully more
  • 00:31:21
    now but uh so the price point is now $8
  • 00:31:24
    a month or $80 a year um
  • 00:31:28
    it was $18 a month or 140 a year two
  • 00:31:34
    three weeks ago and I just changed it
  • 00:31:36
    because uh I wanted to see if I could
  • 00:31:37
    get more people in and and it's worked I
  • 00:31:39
    think since I changed the price I've had
  • 00:31:41
    a dozen new members come in and it's
  • 00:31:43
    creating a buzz and more engagement and
  • 00:31:45
    you know the community is
  • 00:31:47
    fun and the way I've got it set up is
  • 00:31:51
    there's not as much pressure than other
  • 00:31:53
    communities that I've launched I I've
  • 00:31:55
    launched communities in the past and
  • 00:31:57
    there's always a pressure on the the
  • 00:31:59
    owner of the community to to to engage
  • 00:32:02
    people and get people talking and and
  • 00:32:04
    stuff like that whereas I don't have
  • 00:32:06
    this kind of pressure because uh with
  • 00:32:08
    school there's like a gamification
  • 00:32:10
    aspect to it and I reward them with
  • 00:32:12
    different things like consultations like
  • 00:32:15
    uh newsletter sponsorships I I run
  • 00:32:17
    contests and the engagement kind of just
  • 00:32:20
    happens there a pretty good flow of
  • 00:32:22
    engagement on its own so it's there's
  • 00:32:24
    there's no real pressure to it that's
  • 00:32:26
    why I call it a minimalist Community
  • 00:32:28
    it's it's done in a way that again we
  • 00:32:30
    take the stress away and you know have
  • 00:32:33
    fun with it now as part of the
  • 00:32:35
    newsletter you have the paid and you
  • 00:32:37
    have the free one so I I'll ask this
  • 00:32:39
    question kind of from a high level you
  • 00:32:41
    can choose to kind of go at it from both
  • 00:32:42
    angles or one or the other but like
  • 00:32:44
    where are you finding the biggest growth
  • 00:32:48
    when it comes to your newsletter size
  • 00:32:49
    you when it comes to your audience so so
  • 00:32:51
    growing my newsletter how I'm getting
  • 00:32:53
    the the biggest growth for my newsletter
  • 00:32:55
    so up until 2 months ago it was medium
  • 00:32:57
    medium was my number one source of new
  • 00:33:00
    subscribers um on the regular it was you
  • 00:33:03
    know 100 to 200 new subscribers every
  • 00:33:07
    month without fail for maybe the last
  • 00:33:09
    two years um collaborations go a long
  • 00:33:12
    way but they're they hidden Miss so I
  • 00:33:16
    I'll collaborate for example Josh
  • 00:33:17
    Spectre will mention my newsletter and
  • 00:33:19
    I'll get a 100 new subscribers and then
  • 00:33:21
    another newsletter that's similar in
  • 00:33:23
    size we mention my newsletter and I'll
  • 00:33:25
    get none so it's you can't base has to
  • 00:33:28
    be a perfect fit and you don't
  • 00:33:29
    necessarily know how engaged the
  • 00:33:31
    audiences are but if you find the right
  • 00:33:33
    newsletter to to cross promote whip
  • 00:33:35
    that's a great way to to grow too um I
  • 00:33:38
    got to say that since medium is slowed
  • 00:33:40
    down substack has has taken over and
  • 00:33:43
    it's in I think in the past 30 days I
  • 00:33:46
    have something
  • 00:33:47
    like six or 700 new subscribers from
  • 00:33:50
    substack what like just to give
  • 00:33:53
    listeners um you've already done a
  • 00:33:55
    little bit of this so I don't want to I
  • 00:33:56
    don't want to suggest you haven't but
  • 00:33:58
    for someone who's new to the different
  • 00:34:00
    email providers like a convert kit like
  • 00:34:02
    a substack just give people like a high
  • 00:34:04
    level of the differences in substack
  • 00:34:06
    versus convert kit because I I feel like
  • 00:34:08
    a lot of people are going to be familiar
  • 00:34:10
    with both platforms but maybe not
  • 00:34:12
    understand the differences and how
  • 00:34:14
    you're seeing those play you're talking
  • 00:34:15
    about maybe move to substack like maybe
  • 00:34:17
    summarize bring it together like what is
  • 00:34:19
    the big difference in a substack versus
  • 00:34:21
    a convert kit yeah so I I think it all
  • 00:34:24
    comes from where they both started so
  • 00:34:27
    convert K started as an email marketing
  • 00:34:29
    platform and has slowly transitioned to
  • 00:34:32
    accommodate newsletters whereas substack
  • 00:34:35
    started as a newsletter platform um the
  • 00:34:38
    thing with convertkit the advantages are
  • 00:34:41
    is you have a lot more control on what
  • 00:34:42
    your individual emails in your
  • 00:34:44
    newsletter look like you could segment
  • 00:34:47
    your audience better based on what they
  • 00:34:49
    click on or what they choose where they
  • 00:34:51
    are and so many others you could add any
  • 00:34:53
    kind of tags you want if they purchase
  • 00:34:55
    products you could send them specific
  • 00:34:57
    email sequences and then if they do
  • 00:34:59
    something they could go in another
  • 00:35:00
    sequence and there there's a lot of
  • 00:35:03
    customizing the newsletter to the the
  • 00:35:07
    recipient which is is at the base of it
  • 00:35:08
    is email
  • 00:35:09
    marketing and while that's appealing to
  • 00:35:13
    some it can be a little bit overwhelming
  • 00:35:15
    to others um so substack on the other
  • 00:35:19
    hand removed almost all the automation
  • 00:35:22
    all the only thing they have is an
  • 00:35:23
    automated welcome email once you sign up
  • 00:35:26
    so for example on my newsletter on
  • 00:35:29
    convert kit when people sign up they get
  • 00:35:31
    a welcome email but then the next day
  • 00:35:33
    they get the best of mless Hustler a
  • 00:35:35
    week later I tell them happy
  • 00:35:37
    weekiversary how are you loving it a
  • 00:35:39
    month later I give them a free gift a
  • 00:35:40
    year later and so on I have it going on
  • 00:35:42
    I have it set for 10 years um nobody's
  • 00:35:45
    gotten past two yet because I only just
  • 00:35:48
    passed two years but it to give you an
  • 00:35:50
    idea like there's all this automation
  • 00:35:52
    that with substack it's it's not
  • 00:35:54
    possible
  • 00:35:55
    unfortunately but that said substack has
  • 00:35:57
    advantages that convert doesn't have the
  • 00:36:00
    number one being the growth aspect of it
  • 00:36:03
    so substack has has what's called
  • 00:36:05
    substack notes which is essentially what
  • 00:36:08
    x Twitter is it's you know a social
  • 00:36:11
    network but within substack and it's
  • 00:36:13
    just it it's it's much more enjoyable at
  • 00:36:16
    the moment I'm not sure it's going to
  • 00:36:18
    always say that it's it's pretty new and
  • 00:36:20
    there's there's no like uh scheduling
  • 00:36:22
    tools and so it's not very high on the
  • 00:36:25
    list for internet marketers to come in
  • 00:36:28
    you know suck the fun out and just try
  • 00:36:29
    and push products and affiliate links
  • 00:36:32
    but it's it's a place where you can grow
  • 00:36:34
    your newsletter really really quickly if
  • 00:36:36
    you if you engage and and not only is it
  • 00:36:38
    quickly but it's people that are
  • 00:36:40
    actually interested in you and whatever
  • 00:36:43
    topic you're writing about because it's
  • 00:36:45
    it's all linked together so that's the
  • 00:36:48
    the real advantage of so when people
  • 00:36:51
    come and see me and tell me Jamie which
  • 00:36:53
    one should I start with I'm like 90% of
  • 00:36:58
    the time it's substack but I the first
  • 00:37:00
    question I always ask them is do you
  • 00:37:02
    want Automation and most people say no I
  • 00:37:04
    don't I don't want automation the people
  • 00:37:06
    starting out don't want the complicated
  • 00:37:08
    stuff because you could always add that
  • 00:37:10
    later there there's options there's
  • 00:37:12
    people that have a newsletter on
  • 00:37:13
    substack and use convert kit for
  • 00:37:15
    automations and you know I like I was
  • 00:37:18
    doing for a year and a half I was doing
  • 00:37:20
    both and I'm still doing both till the
  • 00:37:22
    to this day I'm just I'm just
  • 00:37:24
    contemplating moving entirely to
  • 00:37:26
    substack because of the one the growth
  • 00:37:29
    aspect and two the paid subscription
  • 00:37:31
    upgrades so 90% of the time ining people
  • 00:37:34
    go with substack start writing start
  • 00:37:37
    engaging on notes and you're going to
  • 00:37:39
    have fun because you're going to be
  • 00:37:41
    choosing a topic that you like hopefully
  • 00:37:42
    that's one big mistake a lot of people
  • 00:37:44
    make is they choose subjects that they
  • 00:37:46
    don't like because they were told that
  • 00:37:48
    you could only make money if you talk
  • 00:37:49
    about losing weight or about making
  • 00:37:51
    money or about gambling or or so on but
  • 00:37:53
    if you pick a topic that you like I know
  • 00:37:55
    people that talk about witchcraft I know
  • 00:37:57
    people that talk about uh cars uh you
  • 00:38:00
    know any topic you want just start
  • 00:38:02
    writing about it and you can grow on
  • 00:38:03
    substack without needing to go on any
  • 00:38:07
    other platform or using anything else
  • 00:38:08
    you have a number of products um and
  • 00:38:11
    again I'm I'm leaving books out of this
  • 00:38:12
    right we've talked about that we could
  • 00:38:14
    even Circle back on it but aside from
  • 00:38:17
    the you know KDP side of your business
  • 00:38:19
    you have you know things like challenges
  • 00:38:21
    and templates and printables you talked
  • 00:38:23
    about print on demand briefly um how uh
  • 00:38:27
    how the product sales gone and how have
  • 00:38:29
    you chosen which ones to go after and
  • 00:38:32
    make so what's happened again it's it's
  • 00:38:34
    a little bit like the KDP so especially
  • 00:38:35
    with the print on demand the print on
  • 00:38:37
    demand is almost 99.9% unrelated to
  • 00:38:40
    minimalist Hustler I tried to bring some
  • 00:38:43
    in with some minimalist Hustler merch
  • 00:38:44
    but right now I'm using that more as uh
  • 00:38:47
    for contest I'm giving away minimalist
  • 00:38:49
    Hustler merch uh for engagement in the
  • 00:38:52
    community and stuff like that I'm not
  • 00:38:53
    promoting to try and sell the merch uh
  • 00:38:56
    that could change at some point but I'm
  • 00:38:57
    I'm not sure I like giving it away right
  • 00:38:59
    now it's fun people seem to love it and
  • 00:39:02
    and so on but you know all of that is is
  • 00:39:07
    outside of Ms huster is still doing
  • 00:39:09
    pretty well nothing even close to to KDP
  • 00:39:12
    though um but when I create products now
  • 00:39:15
    it's it's always to try and help my poor
  • 00:39:17
    audience through the newsletter and even
  • 00:39:20
    more so through the community I think
  • 00:39:21
    the community gives me a better snapshot
  • 00:39:23
    of who my target audience is so I'll
  • 00:39:26
    often whole you know votes in there and
  • 00:39:29
    seeing what I should do next or what I
  • 00:39:30
    should try or you guys think I should do
  • 00:39:33
    this or that and so on and I'll often
  • 00:39:35
    get feedback from there but at the end
  • 00:39:38
    of the day and this is unlike any of the
  • 00:39:41
    advice I've ever read from all the you
  • 00:39:44
    know the experts online is I do stuff
  • 00:39:47
    for me so when I write a book that I a
  • 00:39:51
    real book that I wrting not like a a no
  • 00:39:53
    content one but a real book it's
  • 00:39:55
    something a topic I enjoy
  • 00:39:57
    and I write it for in a format that
  • 00:40:02
    somebody like me would enjoy like all my
  • 00:40:03
    content even my longer form content is
  • 00:40:07
    really short and if it's if it's long
  • 00:40:09
    it's really formatted so that it's easy
  • 00:40:11
    to skim it's easy to pick out Parts
  • 00:40:14
    because I don't like long form content
  • 00:40:16
    whether it be videos whether it be
  • 00:40:17
    podcasts whether it be you know books
  • 00:40:20
    blog posts I love short form and I'll
  • 00:40:23
    consume I'll consume an hour of of of
  • 00:40:26
    videos but they have to be 60 different
  • 00:40:29
    videos I won't watch one video this an
  • 00:40:31
    hour and in some cases I will but as a
  • 00:40:33
    general rule so my target audience is
  • 00:40:36
    basically me and that's that's how I
  • 00:40:39
    write because I enjoy writing like that
  • 00:40:40
    and I know that there are people out
  • 00:40:42
    there that will enjoy it because there's
  • 00:40:44
    8 billion people in the world so there's
  • 00:40:46
    about to be others people like me and
  • 00:40:48
    having just seen my newsletter audience
  • 00:40:49
    grow and seen my you know my followers
  • 00:40:51
    on medium grow on substack and Community
  • 00:40:54
    grow I think shows that it works maybe
  • 00:40:56
    taking a step step back here and kind of
  • 00:40:58
    looking at your minimalist Hustler brand
  • 00:41:00
    from a high level who's the typical like
  • 00:41:03
    what's the typical Avatar of someone
  • 00:41:04
    who's on your newsletter someone who
  • 00:41:06
    buys your KDP books again the ones
  • 00:41:09
    targeted at this style at this at this
  • 00:41:11
    Avatar like maybe who is the the the the
  • 00:41:15
    typical person that you find on your
  • 00:41:16
    list so so I have a lot of conversations
  • 00:41:19
    so one of the the things I love the most
  • 00:41:23
    and I BR a lot of people especially at
  • 00:41:26
    the bigger newsletters miss out on this
  • 00:41:27
    is they don't they don't talk to the
  • 00:41:29
    readers so I'll often encourage in a
  • 00:41:31
    newsletter issue to to reply something
  • 00:41:34
    and then I'll get a conversation going
  • 00:41:37
    and I mean it it it range in terms of
  • 00:41:40
    demographic it it's really wide ranging
  • 00:41:43
    but it's all people that are looking to
  • 00:41:46
    earn money
  • 00:41:47
    online and most of them it's they don't
  • 00:41:50
    have a lot of time so I get a lot of
  • 00:41:52
    busy parents I get a lot of people that
  • 00:41:54
    have high demand jobs and I also get a
  • 00:41:57
    lot of retirees that that are coming and
  • 00:41:59
    they're like well I got my pension and
  • 00:42:01
    it's not as much as I thought or as much
  • 00:42:02
    as I hoped and I I I'm trying to find
  • 00:42:04
    something that I could do that is not
  • 00:42:07
    too demanding but that could you know
  • 00:42:09
    help me supplement my income so I get a
  • 00:42:12
    lot of that too and I mean the one the
  • 00:42:14
    one part where I'd like you know they
  • 00:42:17
    say you need to go after one target
  • 00:42:18
    audience but I I I'd love helping
  • 00:42:20
    everybody and and one target audience I
  • 00:42:23
    seem to be missing that I'd like to go
  • 00:42:24
    after but I haven't really made any
  • 00:42:26
    efforts to do it is students students
  • 00:42:30
    like you know starting University and
  • 00:42:32
    stuff like that like I really think uh
  • 00:42:34
    they would take advantage of this and
  • 00:42:36
    and be able to to earn some money and if
  • 00:42:39
    and if I look back if I started when I
  • 00:42:42
    started in the mid 90s a newsletter and
  • 00:42:44
    even if the topic maybe have changed and
  • 00:42:46
    things have changed over time and I kept
  • 00:42:48
    growing it till today I could only
  • 00:42:50
    imagine what it how different it would
  • 00:42:52
    be you know it's it's the same as taking
  • 00:42:54
    somebody like pet Flynn for example and
  • 00:42:56
    you know I've ever conversating with him
  • 00:42:58
    you know in the mid 2000s and he was
  • 00:43:00
    already you know pretty well known in
  • 00:43:02
    the Comm in the community but to what he
  • 00:43:05
    is today is just a whole whole different
  • 00:43:07
    ball game right and it's just long-term
  • 00:43:09
    consistency with what you're doing is is
  • 00:43:11
    just a total Game Changer and I have two
  • 00:43:14
    boys one's 12 and one's 10 and I I've
  • 00:43:17
    been trying to I got them doing some KDP
  • 00:43:19
    books some print on demand but they they
  • 00:43:22
    didn't really have a feel for it the
  • 00:43:23
    money to them is not really that
  • 00:43:26
    important yet I think my 12-year-old is
  • 00:43:28
    coming around to it now and uh I'm going
  • 00:43:31
    to try and see if I can get him started
  • 00:43:32
    on substack with uh something here you
  • 00:43:35
    kind of touched on it the type of people
  • 00:43:37
    that are listening like for someone
  • 00:43:38
    listening right now who is either
  • 00:43:41
    struggling with their side hustle
  • 00:43:43
    efforts or hasn't started one yet what
  • 00:43:46
    types of uh you know advice or feedback
  • 00:43:48
    do you have for those kind of people I
  • 00:43:49
    mean I'm guessing that's the kind of
  • 00:43:50
    person you're talking to every day on
  • 00:43:51
    your email list but you know what are
  • 00:43:53
    some tangible takeaways maybe that
  • 00:43:55
    you've learned along the process that
  • 00:43:56
    will give someone the opportunity or
  • 00:43:58
    help someone have the opportunity to
  • 00:43:59
    earn you know $500 a month or $1,000 a
  • 00:44:02
    month or something that's meaningful
  • 00:44:03
    from a side hustle they start well I
  • 00:44:05
    mean there there's three things there's
  • 00:44:07
    expectations there's consistency and
  • 00:44:10
    there's uh enjoyment so those are the
  • 00:44:14
    three things that I that come up a lot
  • 00:44:16
    is is you got to first before anything
  • 00:44:18
    else what are you expecting if you're
  • 00:44:20
    expecting to make $500 a month starting
  • 00:44:23
    next month well nothing that I have for
  • 00:44:26
    you likely do that I mean it's possible
  • 00:44:29
    but it's
  • 00:44:30
    unlikely usually for those types of
  • 00:44:32
    people I'll tell them either you want to
  • 00:44:34
    get a gig job in the gig economy like
  • 00:44:36
    Uber Eats or something like that or if
  • 00:44:38
    you want to do it online become a
  • 00:44:39
    freelancer a ghost
  • 00:44:40
    writer something to that that effect um
  • 00:44:45
    but even to those people I I tell them
  • 00:44:47
    that's fine you need the $500 a month
  • 00:44:49
    now or whatever it is go do that but at
  • 00:44:51
    the same time start thinking about the
  • 00:44:53
    long term you know because you could
  • 00:44:56
    start a newsletter with as little as
  • 00:44:57
    maybe 15 to 30 minutes a week it really
  • 00:45:01
    doesn't take much time but that 15 30
  • 00:45:03
    minutes a week is not going to make you
  • 00:45:04
    $500 a month starting next year or two
  • 00:45:06
    years it might take three four five six
  • 00:45:08
    years you know but starting it now it it
  • 00:45:12
    adds up over time so I always preach
  • 00:45:15
    consistency so find the minimum that you
  • 00:45:18
    can give on a weekly basis and start
  • 00:45:21
    with that whether you still need to go
  • 00:45:23
    freelance do 9 to5 have your kids to
  • 00:45:26
    deal with find a minimum amount of time
  • 00:45:28
    start with that and start building and
  • 00:45:31
    often times when you start with that
  • 00:45:33
    you'll start seeing some growth and if
  • 00:45:35
    you're if you do the steps that that I
  • 00:45:38
    you know lay out for them which is
  • 00:45:39
    starting the newsletter on substack and
  • 00:45:42
    having a medium blog usually the the
  • 00:45:44
    little bit of money they can make off
  • 00:45:45
    medium in the first month usually gets
  • 00:45:47
    them excited to keep going because
  • 00:45:48
    medium is a pretty low bar to start
  • 00:45:51
    making a little bit of money it doesn't
  • 00:45:52
    scale for much people but it's you know
  • 00:45:56
    a decent f $0000 uh a month pretty
  • 00:45:59
    easily if you're writing consistently on
  • 00:46:01
    there and and the third thing is is
  • 00:46:03
    enjoyment don't don't do things you
  • 00:46:07
    don't enjoy unless you need the money
  • 00:46:09
    again so I'm not going to tell somebody
  • 00:46:12
    that I don't like my job go quit your
  • 00:46:13
    job you you need money there's no
  • 00:46:16
    there's no way around it you need an
  • 00:46:17
    income you need to pay the bills
  • 00:46:19
    nobody's telling you to stop that but at
  • 00:46:20
    the same time again take that minimum
  • 00:46:22
    amount of time that you could give each
  • 00:46:23
    week and build something that you enjoy
  • 00:46:26
    at the very least you'll learn something
  • 00:46:28
    you'll you'll have fun because it's
  • 00:46:29
    something you enjoy you might meet
  • 00:46:31
    people that enjoy the same things that
  • 00:46:33
    you do and over time you can grow it if
  • 00:46:36
    you really want to and you can monetize
  • 00:46:38
    it if you really want to I mean and just
  • 00:46:41
    as much as the topic is important on
  • 00:46:43
    what you enjoy how you do it is
  • 00:46:45
    important too you know if you don't like
  • 00:46:47
    being on video don't start doing videos
  • 00:46:50
    on YouTube if you don't like writing
  • 00:46:52
    well then start doing videos on YouTube
  • 00:46:54
    or Tik Tok or whatever it doesn't you
  • 00:46:56
    need you need to find the what you like
  • 00:46:59
    and also the how you like it's got to go
  • 00:47:01
    together going forward like what's next
  • 00:47:04
    I feel like for you you're always you
  • 00:47:05
    seem to have your hands in five 10
  • 00:47:07
    things at once it's probably a hard
  • 00:47:08
    question to answer but you I I guess I
  • 00:47:11
    went back to that initial question I had
  • 00:47:13
    for you on where minimalist Hustler is
  • 00:47:15
    and you know you mentioned that by next
  • 00:47:17
    year you'll be cracking the six figure
  • 00:47:19
    Mark like what are you what are you
  • 00:47:21
    focusing on going forward um as this
  • 00:47:25
    brand expands I'm I'm guessing some of
  • 00:47:27
    it has to do with a combination what you
  • 00:47:28
    just talked about what you like what's
  • 00:47:30
    working what's scalable these sorts of
  • 00:47:32
    things yeah so one of the things that's
  • 00:47:36
    uh the the imminent thing is is I even
  • 00:47:39
    myself till September 1st which I mean
  • 00:47:41
    is probably already passed by the time
  • 00:47:43
    this podcast airs but that's in in four
  • 00:47:46
    day or five days from now and uh I've
  • 00:47:49
    given myself till that day to decide if
  • 00:47:51
    I'm moving to substack or not so that's
  • 00:47:53
    going to play a big decision in what's
  • 00:47:55
    next um um either way I really think the
  • 00:47:59
    premium paain option with all the perks
  • 00:48:03
    is something I really want to build out
  • 00:48:04
    more and I I'm also really loving
  • 00:48:07
    writing minimalist books so I've I
  • 00:48:10
    started a 12 books in 12 months
  • 00:48:12
    challenge four months ago so I've
  • 00:48:15
    published actually three books and I'm
  • 00:48:18
    publishing the fourth one after tomorrow
  • 00:48:21
    and I want to continue with that to get
  • 00:48:23
    through the 12 books and I I think I
  • 00:48:24
    might even continue after that because
  • 00:48:26
    I'm in these are all books that are
  • 00:48:28
    related to minimalist huster that I
  • 00:48:29
    could promote to my audience or give
  • 00:48:31
    away included in the paid subscription
  • 00:48:33
    that's great that's great I mean you're
  • 00:48:36
    almost like a uh like a like a human
  • 00:48:38
    test case for all of us wondering which
  • 00:48:40
    side hustles to go into and test you
  • 00:48:42
    kind of test them all for us and tell us
  • 00:48:44
    how they're going and we you kind of
  • 00:48:45
    decide which ones we want to grab off
  • 00:48:47
    the shelf that that was actually a one
  • 00:48:49
    of the websites I had back in like maybe
  • 00:48:53
    2003 or something like that and it
  • 00:48:55
    wasn't called side hustles back then but
  • 00:48:56
    it was about making money online and it
  • 00:48:58
    was just like here's a case study on
  • 00:49:00
    this and here's a case study on that and
  • 00:49:01
    it was just like me trying different
  • 00:49:03
    things and you know documenting it and
  • 00:49:05
    it was it was early on back then but you
  • 00:49:08
    know imagine if I had started the
  • 00:49:09
    newsletter on making money back then and
  • 00:49:12
    what it would be today it would be a
  • 00:49:14
    much different ball game but you know
  • 00:49:16
    you live you learn you can't change the
  • 00:49:17
    past but you could focus on now and uh
  • 00:49:20
    see where you're
  • 00:49:21
    going yep yeah you can't uh High 2020
  • 00:49:24
    right but uh doesn't mean you can't uh
  • 00:49:26
    continue working on what what you can
  • 00:49:28
    right now so speaking of where can
  • 00:49:30
    people follow along with what you're
  • 00:49:31
    doing where's the best place to direct
  • 00:49:33
    people so so the best place is is I
  • 00:49:36
    always tell the people the same thing go
  • 00:49:37
    to minimalist hustler.com
  • 00:49:39
    and you just sign up for newsletter
  • 00:49:41
    there's nothing else you can do there
  • 00:49:42
    you get there it's just a simple there's
  • 00:49:44
    no scrolling nothing it's just really
  • 00:49:46
    minimalist you just sign up there and
  • 00:49:48
    you're going to get a welcome email and
  • 00:49:50
    I'm going to tell you and that welcome
  • 00:49:51
    email say hi and I'll I'll talk to you
  • 00:49:54
    and we could figure out where you are at
  • 00:49:56
    where you want to go what you want to do
  • 00:49:58
    and if not you you're not comfortable
  • 00:50:00
    you don't want to don't want to say hi
  • 00:50:01
    just keep seeing the emails there's got
  • 00:50:03
    to be so many different things coming
  • 00:50:04
    through in terms of ways you can make
  • 00:50:07
    money online different platforms you
  • 00:50:08
    could use you know help and and so on
  • 00:50:11
    and uh from there you'll be able to get
  • 00:50:13
    through to my books my community my
  • 00:50:14
    products like everything is is is
  • 00:50:16
    through there um so and like I said I
  • 00:50:19
    answer every email and I I love it so if
  • 00:50:21
    you want if you want to reach me just
  • 00:50:22
    sign up for my newsletter reply to the
  • 00:50:24
    welcome email and you'll be talking to
  • 00:50:26
    me irly uh I I'm 100% soulpreneur I get
  • 00:50:29
    people that email me all the time to try
  • 00:50:31
    and delicate stuff and I my OCD won't
  • 00:50:34
    let me delegate anything so I have a
  • 00:50:36
    control freak so everything that uh
  • 00:50:38
    everything's by me when you see anything
  • 00:50:39
    written online well Jamie thanks for
  • 00:50:41
    coming on and sharing like I said I
  • 00:50:42
    think there's so many things that you
  • 00:50:43
    talked about that listeners will have
  • 00:50:45
    either tried or are dabbling in right
  • 00:50:47
    now or have figured out how to make it
  • 00:50:49
    their primary focus their side hustle
  • 00:50:51
    whatever it is so um this has been great
  • 00:50:54
    giving us uh kind of a look or a window
  • 00:50:56
    into into so many different ways to earn
  • 00:50:58
    money online I feel like we've kind of
  • 00:50:59
    jumped all over the map in a good way um
  • 00:51:02
    thank you thanks again hopefully we'll
  • 00:51:04
    have what's that go ahead F I was just
  • 00:51:06
    saying thank you for having me it was a
  • 00:51:07
    pleasure to be here I love talking about
  • 00:51:08
    this stuff so I could go on for
  • 00:51:10
    days I love it well I was just saying we
  • 00:51:13
    we'll have to do a part two down the
  • 00:51:14
    road maybe next year check in on your uh
  • 00:51:16
    on some of your new mileston some of the
  • 00:51:17
    new side houses you're working on but uh
  • 00:51:19
    thank you again until then have a good
  • 00:51:21
    one hey everyone thank you so much for
  • 00:51:23
    listening to the niche Pursuits podcast
  • 00:51:25
    I just wanted to remind you that if you
  • 00:51:27
    are ready to start building smarter
  • 00:51:29
    faster and easier internal links you
  • 00:51:31
    should check out link whisper you can
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    get $15 off link whisper when you use
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    the coupon code podcast to checkout head
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    over to link whisper.com and use the
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    code podcast in order to save $15 thanks
  • 00:51:44
    again for listening
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