Are you a Nurse Entrepreneur or Intrepreneur

00:54:17
https://www.youtube.com/watch?v=USbsNtAcEwo

الملخص

TLDRWebinarul, prezentat de Nicole Nash Arnold, explorează diferențele dintre antreprenori și angajații de carieră, cu un accent special pe domeniul nursingului. Nicole subliniază cum antreprenoriatul presupune identificarea și exploatarea oportunităților pentru dezvoltarea personală sau a organizației. Deși medicii și alți profesioniști din domeniul sănătății sunt adesea antreprenoriali, la asistente acest lucru este mai puțin comun din motive culturale mai degrabă decât din lipsă de oportunități. Webinarul își propune să ajute participanții să identifice dacă sunt antreprenori ascunși în corpul unui angajat de carieră și să folosească această conștientizare pentru câștiguri proprii sau ale organizației. Nicole prezintă caracteristicile antreprenorilor, cum ar fi creativitatea și capacitatea de a vedea greșelile ca oportunități de învățare, și subliniază diferențele față de angajații de carieră. Exemple de asistente care au devenit antreprenori sunt oferite pentru a demonstra cum pot fi valorificate oportunitățile în sănătate.

الوجبات الجاهزة

  • 💡 Antreprenoriatul înseamnă a exploata o idee pentru dezvoltarea personală sau organizațională.
  • 👩‍⚕️ Exemplele din sănătate arată cum asistentele pot deveni antreprenori.
  • 📈 Antreprenorii găsesc oportunități în problemele existente.
  • 🧠 Gândirea antreprenorială poate aduce beneficii și în carierele tradiționale.
  • 🔍 Identificarea trăsăturilor proprii poate ajuta la dezvoltarea unei cariere adecvate.
  • 💼 Antreprenorii sunt motivați de dorința de a vedea lucrurile din perspectivă inovatoare.
  • 🥇 Antreprenorii valorifică greșelile pentru a găsi soluții mai bune.
  • 🔄 Diferența majoră: antreprenorii își asumă riscuri pentru a implementa idei noi.
  • 📚 Antreprenorii sunt într-o continuă învățare pentru a-și dezvolta afacerile.
  • 🌍 Exemplele internaționale demonstrează succesul antreprenorilor din domeniul sănătății.

الجدول الزمني

  • 00:00:00 - 00:05:00

    Prezentarea discută despre conceptul de antreprenoriat și aplicarea sa în carierele de nursing, subliniind importanța identificării și exploatării oportunităților fie pentru beneficiul personal, fie pentru cel al organizației. Nicole Nash Arnold, un antrenor managerial în nursing, își folosește experiența pentru a discuta despre cum nursele pot deveni lideri respectați.

  • 00:05:00 - 00:10:00

    În acest segment se explorează caracteristicile antreprenorilor, recunoscând că, deși mulți încearcă mai multe afaceri înainte de a reuși, doar câțiva au succes. Antreprenorii sunt descriși ca fiind inovatori, rapizi, creativi și persuasivi, dar adeseori lucrează singuri și se confruntă cu provocări precum crize în afaceri și multe ore de muncă.

  • 00:10:00 - 00:15:00

    Contrastul dintre antreprenori și angajații din carieră este analizat, subliniind că angajații lucrează pentru a îndeplini viziunea altcuiva, iar performanța și remunerația nu sunt întotdeauna corelate. Angajații din carieră sunt descriși ca implementatori și executanți eficienți, dar care pot fi prea reacțivi și dependenți de procedurile stabilite.

  • 00:15:00 - 00:20:00

    Problemele generale ale angajaților din carieră sunt discutate, arătând cum reorganizarea constantă și alinierea valorilor cu scopurile organizației pot provoca dificultăți. Se subliniază importanța siguranței și avansării pentru acești angajați. Acest segment încurajează cei care se identifică cu trăsăturile antreprenorilor să le exploateze în beneficiul lor.

  • 00:20:00 - 00:25:00

    Metodele de exploatare a spiritului antreprenorial într-un mod care să fie benefic personal sau pentru organizație sunt discutate. Se subliniază importanța rezolvării problemelor ca o cheie pentru succesul afacerii, cu exemple din problemele actuale ale sistemului de sănătate care pot fi percepute ca oportunități de afaceri.

  • 00:25:00 - 00:30:00

    O serie de studii de caz ale unor asistente care au fondat afaceri de succes sunt prezentate, incluzând exemple de moduri inovatoare de a rezolva probleme din sistemul de sănătate. Se explorează de asemenea diferențele între abordările antreprenorilor și ale angajaților în carieră în ceea ce privește percepția problemelor și a oportunităților.

  • 00:30:00 - 00:35:00

    Antreprenorii sunt descriși ca fiind adoptatori timpurii care văd provocările ca pe niște oportunități. Spre deosebire de angajații din carieră, antreprenorii privesc eșecurile ca pe oportunități de creștere, iar perfecțiunea ca un inamic al progresului. Se discută de asemenea despre mentalitatea lor axată pe „lucrați mai inteligent, nu mai greoi”.

  • 00:35:00 - 00:40:00

    Disciplina antreprenorilor este pusă în contrast cu cea a angajaților, subliniindu-se că antreprenorii folosesc aceeași disciplină înstrăinata lor pentru a prelua controlul asupra rezultatului final dorit în afacerea lor. Angajații din carieră, deși disciplinați, sunt adesea restrânși de birocrație și politică.

  • 00:40:00 - 00:45:00

    Cele opt calități necesare pentru succesul antreprenorial conform Forbes sunt discutate, incluzând reziliența, concentrarea și investiția pe termen lung. Se accentuează pregătirea pentru a face saltul de la spiritul creativ la întreprinderea efectivă a unei afaceri, și provocările care pot apărea din acest proces.

  • 00:45:00 - 00:54:17

    Se încheie cu resurse pentru asistentele care vor să își exploreze tendințele antreprenoriale și să își înceapă propriile afaceri. Nicole oferă perspective asupra acestei călătorii și subliniază oportunitățile disponibile pentru antreprenorii din domeniul sănătății. Prezentarea încurajează auto-reflecția și explorarea sprijinului disponibil pentru a facilita tranziția.

اعرض المزيد

الخريطة الذهنية

Mind Map

الأسئلة الشائعة

  • Cine este un antreprenor?

    Un antreprenor este o persoană care identifică și exploatează o oportunitate pentru a-și dezvolta propria afacere sau pentru a contribui la beneficiul organizației.

  • Ce este un angajat de carieră?

    Un angajat de carieră este cineva care lucrează pentru a atinge viziunea și obiectivele unei organizații sub supravegherea altcuiva.

  • Care sunt trăsăturile distinctive ale antreprenorilor?

    Antreprenorii sunt creativi, rapizi, încrezători, sursă de rezolvare creativă a problemelor și persuasivi.

  • Care sunt trăsăturile comune ale angajaților de carieră?

    Angajații de carieră sunt adesea orientați spre sarcini, respectă procedurile și sunt motivați de securitate.

  • Cum privesc antreprenorii greșelile?

    Antreprenorii văd greșelile ca pe oportunități de creștere și evoluție.

  • De ce este nevoie de disciplina în antreprenoriat?

    Disciplina și tenacitatea sunt esențiale pentru a începe și a rămâne pe drumul unei afaceri.

  • Cum devine o afacere de succes?

    Fiecare afacere de succes rezolvă o problemă pentru care oamenii sunt dispuși să plătească.

  • Ce au de câștigat angajații de carieră gândind antreprenorial?

    Se discută despre modalități prin care angajații în carieră pot să gândească antreprenorial în beneficiul organizațiilor lor.

  • Cine este Nicole Nash Arnold?

    Nicole Nash Arnold este un coach de carieră în nursing care ajută asistentele medicale să devină lideri respectați.

  • Cum pot asistentele să devină antreprenori?

    Există exemple de asistente care au fondat afaceri de succes pentru a rezolva probleme specifice din domeniul sănătății.

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الترجمات
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التمرير التلقائي:
  • 00:00:00
    hello everyone and Welcome to our
  • 00:00:02
    webinar today are you an entrepreneur
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    trapped in a career employees body our
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    presenter is Nicole Nash
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    Arnold Nicole is a nursing career coach
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    who helps great nurses transform into
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    respected leaders she shares her 15
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    years of experience in both senior and
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    Executive Health leadership roles to
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    germinate great leadership clinically
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    Nicole has over 10 years per operative
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    experience before moving into her nurse
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    educator and management roles she has
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    post-graduate confli complications
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    qualifications in peroperative nursing
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    and currently a masters in nursing
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    Nicole is a member of the international
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    coaches Federation Nicole Welcome to the
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    microphone thanks very much
  • 00:00:54
    Sue so today what we're going to talk
  • 00:00:57
    about is the concept of entrepreneurial
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    ISM and how it can be um applied to our
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    nursing
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    careers really entrepreneurialism is
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    about taking an opportunity and
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    exploiting it either to our benefit or
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    to our organization's benefit and then
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    the last few um years there's been a
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    concept that has developed about
  • 00:01:20
    entrepreneurialism where we take an idea
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    and exploit it for our own business game
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    or intrapreneurial ISM where we exploit
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    an idea for our organizational um
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    organizations game either way whether
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    you're doing it for your own business or
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    somebody else's business the thought
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    processes and the way in which our
  • 00:01:41
    neural grooves are thinking is is
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    distinctly an entrepreneurialism thought
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    process and it's about exploiting an
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    idea or an
  • 00:01:51
    opportunity and that's about there's
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    either you know you think one way or
  • 00:01:56
    another you're either an entrepreneur
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    and an ideas person or you're a career
  • 00:02:02
    employee and you're excellent at
  • 00:02:04
    executing somebody else's idea there's
  • 00:02:06
    usually two types of people in the world
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    for us um in our world there's not a lot
  • 00:02:12
    of nurse entrepreneurs for whatever
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    reason doctors in our world are
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    exceptional at it they're running very
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    profitable and very healthy private
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    practices in surgeons in private
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    emergency medicine in the Physicians and
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    um pretty much every specialty that
  • 00:02:31
    there is in medicine there is an way to
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    exploit that opportunity for a private
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    practice in their own business our wide
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    Health practitioners are great at it
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    again they either have the option of
  • 00:02:42
    being career employees in the public or
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    the private sector or they set up their
  • 00:02:48
    own private clinics and you have
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    optometrists having their own clinics
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    and you've got obviously
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    physiotherapists exercise physios um
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    you've got um
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    stal therapists and an an enormous body
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    of Allied Health practitioners who are
  • 00:03:06
    running their own clinics and practices
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    and they're using those entrepreneurial
  • 00:03:12
    ways to exploit an opportunity but in
  • 00:03:15
    nursing it is actually pretty rare and
  • 00:03:18
    it's more of a cultural thing than lack
  • 00:03:21
    of opportunity it's just something that
  • 00:03:23
    we're not taught to necessarily think in
  • 00:03:25
    the way that entrepreneurs think and
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    this is what this next hour is about is
  • 00:03:32
    exploring who an entrepreneur is as
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    opposed to who a career employee is and
  • 00:03:37
    the traits of each of those categories
  • 00:03:40
    and it will be the traits in terms of
  • 00:03:42
    The Good the Bad and the Ugly for each
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    of those the entrepreneur and the career
  • 00:03:47
    employee and it will help you discern
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    about where you intuitively sit where
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    innately are you an entrepreneur who's
  • 00:03:55
    actually trapped in a career employees
  • 00:03:56
    body or are you very very happy being
  • 00:03:59
    the career employee because that's
  • 00:04:00
    certainly a perfectly exceptional way of
  • 00:04:04
    carrying out your career the other thing
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    is that this even if you are a career
  • 00:04:10
    employee understanding how an
  • 00:04:12
    entrepreneur thinks may give you the
  • 00:04:14
    opportunity to leverage some great ideas
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    and opportunities that you see in an
  • 00:04:19
    entrepreneurial way and see how you
  • 00:04:22
    might be able to exploit an idea or
  • 00:04:24
    concept for your organization's benefit
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    and start to think innovatively and it's
  • 00:04:30
    a great way of um exploiting another
  • 00:04:33
    Avenue of your career but within an
  • 00:04:36
    organization so that's what we're going
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    to cover today who is a career employee
  • 00:04:40
    who is an entrepreneur and what do you
  • 00:04:42
    need to do if you actually are an
  • 00:04:44
    entrepreneur and you want to exploit
  • 00:04:48
    that so first of all we're going to
  • 00:04:50
    explore who the entrepreneur
  • 00:04:53
    is so these are the characteristics of
  • 00:04:56
    what an entrepreneur and it pretty much
  • 00:04:58
    is Universal whether you're an engineer
  • 00:05:02
    or whether you're an accountant or
  • 00:05:04
    whether you're a plumber or whether
  • 00:05:06
    you're a tech guy sitting there and
  • 00:05:08
    you've come up with the next Facebook or
  • 00:05:10
    the next Pokémon go these
  • 00:05:13
    characteristics are the same whether
  • 00:05:15
    you're a nurse or anything
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    else entrepreneurs enjoy seeing
  • 00:05:19
    something new and they really enjoy
  • 00:05:22
    seeing and exploring whether it will
  • 00:05:25
    succeed they like the
  • 00:05:27
    unknown they thrive on being different
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    they spend a great deal of energy on
  • 00:05:33
    time proving themselves because there's
  • 00:05:35
    a lot of doubt and a lot of people going
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    that's stupid who's going to play
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    Pokémon go and they spend a lot of time
  • 00:05:42
    going I think lots of
  • 00:05:44
    people for entrepreneurs few are truly
  • 00:05:48
    successful in their entrepreneurial
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    Adventures some are able to build
  • 00:05:52
    incredibly strong businesses just and
  • 00:05:55
    live an enormously wealthy life on the
  • 00:05:58
    back of their idea
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    another body are able to build a strong
  • 00:06:03
    enough business to support themselves
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    but most entrepreneurs fail in this
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    endeavor and often entrepreneurs will
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    try many a different iteration and many
  • 00:06:14
    a different idea and many a different
  • 00:06:17
    business plan business strategy and
  • 00:06:19
    concept before they actually do find a
  • 00:06:21
    successful one that's either successful
  • 00:06:23
    enough just to be self- sustaining or
  • 00:06:26
    incredibly
  • 00:06:27
    profitable recogniz traits of the
  • 00:06:30
    entrepreneur are usually things like
  • 00:06:31
    they're really fast-paced they often
  • 00:06:34
    work alone because other people can't
  • 00:06:35
    really keep up with them because they
  • 00:06:37
    tend to be a little bit sporadic in
  • 00:06:38
    their thought process they are creative
  • 00:06:42
    and they're creative in the sense of
  • 00:06:43
    they're not too dissimilar to the artist
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    in that very left of center thinking
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    sometimes they're confident and perhaps
  • 00:06:51
    they have confidence when there's no
  • 00:06:53
    reason to be
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    confident universally they are
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    resourceful and they have an incredible
  • 00:06:59
    knack for solving problems and they are
  • 00:07:01
    always very persuasive they can convince
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    others to trust them they can convince
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    others to buy their ideas they can
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    therefore convince other people to buy
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    their products and services and at the
  • 00:07:14
    other end they can build trust so that
  • 00:07:17
    people invest in their
  • 00:07:19
    idea for the entrepreneur common
  • 00:07:21
    problems is that their business is often
  • 00:07:23
    in crisis or they're in denial and
  • 00:07:26
    they're Paralyzed by how overwhelmed
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    they can be they're successful but often
  • 00:07:32
    at a cost of too many working hours they
  • 00:07:34
    struggle more for that need to feel um
  • 00:07:38
    that judgment in then the counter the
  • 00:07:41
    Judgment that they feel about that
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    relates to their products their people
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    and their methods they're always
  • 00:07:47
    starting something new the bright shiny
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    object syndrome is profound with this
  • 00:07:51
    particular group they're frustrated and
  • 00:07:54
    bored by the administration side of
  • 00:07:56
    their business their relationship with
  • 00:07:58
    their product or their Serv service is
  • 00:08:00
    often quite skewed they either overvalue
  • 00:08:02
    or they undervalue their
  • 00:08:05
    product they're motivated by things like
  • 00:08:08
    dissatisfaction with the way things are
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    currently done just because that's the
  • 00:08:11
    way we've always done it doesn't
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    necessarily mean it's a good idea to
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    continue with it and that
  • 00:08:17
    dissatisfaction is the mother of their
  • 00:08:20
    creation they love new things new ideas
  • 00:08:23
    new methods products Services anything
  • 00:08:26
    that's new is fascinating to them they
  • 00:08:29
    incredibly motivated by their need for
  • 00:08:31
    achievement and recognition and they're
  • 00:08:33
    often very motivated by that need to
  • 00:08:35
    prove something because so many people
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    have said no just just do what everybody
  • 00:08:40
    else does and go to work and have a job
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    and they want to prove that there's an
  • 00:08:44
    opportunity to do things quite
  • 00:08:46
    differently to the way that other people
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    have done
  • 00:08:50
    them that's in contrast to who the
  • 00:08:53
    career employee
  • 00:08:55
    is the nature of the career employee is
  • 00:08:59
    that you work for someone and you work
  • 00:09:02
    to achieve their Vision their idea their
  • 00:09:06
    goal and their big
  • 00:09:08
    picture usually a career employee varies
  • 00:09:11
    in their level of responsibility and
  • 00:09:13
    Authority but irrespective of who you
  • 00:09:16
    are and what job you do as a career
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    employee you are managed and supervised
  • 00:09:21
    by someone else whether you're the
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    cleaner or whether you're the CEO you
  • 00:09:26
    are still managed by the board and the
  • 00:09:28
    board is still managed by the
  • 00:09:30
    shareholders so it just goes around and
  • 00:09:33
    goes around irrespective of whatever
  • 00:09:35
    role you hold in an organization as an
  • 00:09:37
    employee you are supervised and you are
  • 00:09:40
    managed often career employees there is
  • 00:09:44
    a distinction between working hard and
  • 00:09:46
    producing results there are lots of
  • 00:09:49
    people that can toil away unnecessarily
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    and they're working hard and they're The
  • 00:09:54
    Little Engine That Could but they're not
  • 00:09:56
    actually delivering anything whereas
  • 00:09:59
    there are a lot of employees that are
  • 00:10:01
    producing results and that they not
  • 00:10:03
    necessarily working all that hard but
  • 00:10:05
    ultimately their performance and their
  • 00:10:08
    remuneration isn't necessarily linked
  • 00:10:11
    with each other and it depends on the
  • 00:10:12
    way in which you're employed but where
  • 00:10:14
    an entrepreneur is absolutely rewarded
  • 00:10:17
    for the results that they produce a
  • 00:10:21
    career employee quite conversely might
  • 00:10:24
    work hard they might produce results but
  • 00:10:27
    irrespective they pay whatever it is
  • 00:10:30
    that they get
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    paid recognizable traits about the
  • 00:10:34
    career employee things like they are
  • 00:10:36
    usually linear that's not so relevant
  • 00:10:39
    for nurses nursing career employee
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    aren't necessarily linear we're able to
  • 00:10:44
    think very broadly and very promptly
  • 00:10:48
    about what's going on in our setting
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    with different patients and clients and
  • 00:10:52
    demands that are going on but for the
  • 00:10:55
    general career employee they're usually
  • 00:10:57
    very linear thinkers they start at the
  • 00:10:59
    beginning of a project and they work
  • 00:11:00
    towards
  • 00:11:02
    completion very task orientated that is
  • 00:11:05
    something inherently recognizable about
  • 00:11:07
    nursing as we move away from that
  • 00:11:10
    thought process still we are often quite
  • 00:11:13
    task
  • 00:11:15
    orientated as career employees the
  • 00:11:18
    career employee is focused on doing
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    things the right way this is the way we
  • 00:11:22
    do it this is the protocol this is the
  • 00:11:24
    procedure this is the policy this is the
  • 00:11:26
    standing operated procedure whereas in
  • 00:11:30
    entrepreneurs turn that on its head and
  • 00:11:32
    do things completely conversely to the
  • 00:11:35
    way that it's historically been
  • 00:11:37
    done again compensation may not be
  • 00:11:39
    linked to Performance career employees
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    are inherently implementers and they are
  • 00:11:45
    doers and not necessarily the ideas
  • 00:11:47
    people but where the ideas people can't
  • 00:11:49
    execute the career employee does an
  • 00:11:52
    excellent job of executing their vision
  • 00:11:54
    and they're able to deliver what the
  • 00:11:56
    entrepreneur and the ideas person
  • 00:11:58
    necessarily can
  • 00:12:00
    not often they're a coordinator and
  • 00:12:03
    they're always dependent and always
  • 00:12:05
    reactive in their
  • 00:12:07
    role common problems that the career
  • 00:12:10
    employee um experiences and again this
  • 00:12:14
    is universal but for um us in our
  • 00:12:17
    nursing world is that the organization
  • 00:12:21
    or for us the hospital um or Healthcare
  • 00:12:23
    delivery service can often be
  • 00:12:26
    reorganizing and Ever Changing and the
  • 00:12:29
    career employee needs a strategy for
  • 00:12:31
    always protecting their job and
  • 00:12:33
    protecting their status quo and
  • 00:12:35
    protecting the way in which we've always
  • 00:12:37
    done things so that we can continue to
  • 00:12:39
    deliver and we've definitely seen that
  • 00:12:41
    in nursing and how our role has changed
  • 00:12:44
    and we have given away certain
  • 00:12:45
    responsibilities to Allied health
  • 00:12:47
    professionals that were were inherently
  • 00:12:49
    nursing roles so we're ever protecting
  • 00:12:52
    what we do and who we are and what we
  • 00:12:55
    represent the career employee recognizes
  • 00:12:58
    that their philosophy
  • 00:12:59
    May no longer be a fit within
  • 00:13:01
    organization and that can be a
  • 00:13:03
    significant problem for them because
  • 00:13:05
    what they believe and particularly for
  • 00:13:07
    us in nursing world what we believe is
  • 00:13:09
    right for the patient and what we
  • 00:13:11
    believe might be right in the way
  • 00:13:13
    forward may not necessarily be lined
  • 00:13:15
    with what the hospital wants or in the
  • 00:13:17
    direction that they're going and
  • 00:13:19
    certainly in organizations that are for
  • 00:13:21
    profit I hear that a lot when I talk to
  • 00:13:23
    nurses that you know the career employee
  • 00:13:26
    says my hospital is always talking about
  • 00:13:28
    money I'm not in the money I just want
  • 00:13:30
    to deliver great patient
  • 00:13:32
    care and that grind between the values
  • 00:13:36
    and the Visions starts to have an impact
  • 00:13:39
    on whether you want to be a part of that
  • 00:13:41
    organization and their Vision any
  • 00:13:43
    longer career employees are motivated by
  • 00:13:46
    security they want to know that they're
  • 00:13:48
    going to get paid every fort night on a
  • 00:13:50
    Wednesday the entrepreneurial Spirit
  • 00:13:52
    doesn't have any of that security I
  • 00:13:54
    might get paid this month and not that
  • 00:13:56
    month but the career employee needs that
  • 00:13:59
    security and know that they have a job
  • 00:14:02
    and they've got a lot of constructs and
  • 00:14:05
    Industrial relations and Human Resources
  • 00:14:07
    around them to support them and secure
  • 00:14:09
    them in the world in which they want to
  • 00:14:11
    live they're motivated by the sense of
  • 00:14:14
    achievement and they're motivated Often
  • 00:14:16
    by
  • 00:14:20
    advancement so for us we need to work
  • 00:14:24
    out if if you actually are have heard
  • 00:14:27
    those um um two definitions of what an
  • 00:14:31
    entrepreneur is and what a career
  • 00:14:32
    employee is and you're starting to hear
  • 00:14:35
    some bells ringing for yourself to think
  • 00:14:38
    I'm a entrepreneur trapped in a career
  • 00:14:40
    employes body then how you're going to
  • 00:14:44
    exploit that needs to start taking shape
  • 00:14:47
    in your head so that you can exploit it
  • 00:14:50
    for your own gain and that may be
  • 00:14:52
    financial and it may be just simply job
  • 00:14:55
    satisfaction but irrespective that
  • 00:14:57
    realization that you've got some of
  • 00:14:59
    those traits they're not going to go
  • 00:15:01
    away and you need to for your own sanity
  • 00:15:05
    and your own satisfaction be able to use
  • 00:15:07
    them for good instead of
  • 00:15:09
    evil so the way these are the ways in
  • 00:15:12
    which you might be able to exploit those
  • 00:15:15
    and it's not necessarily starting a
  • 00:15:16
    business tomorrow um but it's still ways
  • 00:15:19
    that you can use those
  • 00:15:21
    skills and that's what I talked about
  • 00:15:23
    from the very um beginning of this is
  • 00:15:25
    that the entrepreneur is someone who
  • 00:15:27
    takes a great idea and builds their own
  • 00:15:29
    own business to make it profitable
  • 00:15:31
    whereas sometimes there's simply the
  • 00:15:33
    entrepreneur that they still want the
  • 00:15:35
    security and they still want the
  • 00:15:37
    opportunity for advancement but they do
  • 00:15:40
    have some of those those skill sets so
  • 00:15:43
    an entrepreneur will take a really great
  • 00:15:45
    idea and make it profitable and
  • 00:15:46
    successful for their
  • 00:15:48
    organization and in fact how to leverage
  • 00:15:51
    that is something that I've spoken
  • 00:15:52
    recently about in another webinar about
  • 00:15:55
    how you might use those um thought
  • 00:15:57
    processes for a career dis disruption
  • 00:16:01
    and how you might work through that from
  • 00:16:03
    a step-by-step
  • 00:16:05
    basis but irrespective of whether you're
  • 00:16:08
    looking to exploit an idea for your
  • 00:16:09
    financial gain or for your organizations
  • 00:16:12
    the facts are that this is about finding
  • 00:16:15
    a problem to
  • 00:16:17
    solve any business that has been
  • 00:16:19
    successful in any Market that you look
  • 00:16:22
    at is about solving a problem they've
  • 00:16:24
    solved a problem that people want to pay
  • 00:16:25
    money to have solved and they will pay
  • 00:16:28
    it and The Business business is
  • 00:16:29
    successful and that's how you're going
  • 00:16:31
    to build your solution and that's how
  • 00:16:32
    you're going to build your
  • 00:16:35
    Innovation so if you were thinking about
  • 00:16:39
    right I'm a bit of an entrepreneur what
  • 00:16:41
    does that mean then you need to have a
  • 00:16:44
    look at what problems you were solving
  • 00:16:45
    and like we talked about last time in
  • 00:16:47
    career disruption you need to have a
  • 00:16:49
    look in your own um Health Care backyard
  • 00:16:53
    to see what opportunities May lie
  • 00:16:54
    because you already have a significant
  • 00:16:56
    body of knowledge here and you could go
  • 00:16:58
    and own Baskin and Robin's ice cream
  • 00:17:00
    store but that's not something that you
  • 00:17:03
    know a lot about but you do know a great
  • 00:17:05
    deal about Healthcare
  • 00:17:07
    delivery so if we take a snapshot of
  • 00:17:09
    what's going on in our current health
  • 00:17:11
    care today then problems that we need to
  • 00:17:14
    solve are things like this we have a
  • 00:17:17
    considerable growth in chronic disease
  • 00:17:20
    we have a considerable growth in our
  • 00:17:21
    aging
  • 00:17:22
    population the stability and decline in
  • 00:17:25
    our community needing acute care
  • 00:17:27
    services is rapidly declining and that
  • 00:17:30
    need is now moving across out of acute
  • 00:17:33
    care into primary care and in community
  • 00:17:36
    care and in home care we have a
  • 00:17:40
    declining Workforce there is a greater
  • 00:17:42
    need on the training Pipeline and
  • 00:17:45
    arguably International recruitment than
  • 00:17:46
    we've ever needed
  • 00:17:48
    before there is a changing models of
  • 00:17:51
    funding changing models of care so that
  • 00:17:53
    we can do more for less and
  • 00:17:55
    geographically across our country
  • 00:17:57
    Australians have ever increasing
  • 00:17:59
    challenges about accessing the care that
  • 00:18:02
    they need particularly in the rural and
  • 00:18:03
    the remote where they are need they have
  • 00:18:06
    the same Healthcare needs as we have in
  • 00:18:08
    Metropolitan Sydney but a smidgen of the
  • 00:18:13
    resources that the same have in those
  • 00:18:15
    sort of
  • 00:18:16
    areas those problems are opportunities
  • 00:18:21
    and they opportunities to exploit and
  • 00:18:23
    there are opportunities that people are
  • 00:18:25
    exploiting already to leverage as they
  • 00:18:28
    entrepreneurial ways entail so that they
  • 00:18:31
    can exploit that to make profit for
  • 00:18:34
    themselves or for their
  • 00:18:36
    organization and again even in your own
  • 00:18:39
    specialty not necessarily broadly from
  • 00:18:41
    the whole of Australia you might see in
  • 00:18:44
    your own specialty in your own backyard
  • 00:18:47
    where there are problems that need to be
  • 00:18:50
    solved I'm from a traditional acute care
  • 00:18:52
    background myself and there are enormous
  • 00:18:55
    unmet needs in the hospitals that I have
  • 00:18:57
    worked in every single day we
  • 00:19:00
    continuously have problems with patient
  • 00:19:01
    flow we continuously have problems with
  • 00:19:04
    ambulance uh ramping and access block
  • 00:19:08
    our Fe weit times can be enormous we
  • 00:19:11
    have delayed discharge which is even
  • 00:19:13
    worsening our problems with access block
  • 00:19:16
    and intern ambulance ramping length of
  • 00:19:18
    stay with patients staying longer is
  • 00:19:21
    becoming
  • 00:19:22
    problematic we have patients which which
  • 00:19:25
    have far more complex needs now than
  • 00:19:27
    they used to 20 or 30 years ago gone of
  • 00:19:30
    the single disease diagnosis where
  • 00:19:32
    someone comes in for their
  • 00:19:34
    appendicectomy now they come with their
  • 00:19:36
    appendectomy at 99 years of age with
  • 00:19:39
    every comorbidity Under the Sun and have
  • 00:19:42
    acute confusion and now can't go home
  • 00:19:45
    for 58 days and they should have been in
  • 00:19:49
    overnight we've got blocks to Community
  • 00:19:51
    Care which is increasing our length of
  • 00:19:53
    stay and the everchanging conversation
  • 00:19:57
    about budget blowouts
  • 00:19:59
    all of these problems present an
  • 00:20:01
    opportunity where we have expert
  • 00:20:04
    knowledge and we have expert um
  • 00:20:07
    opportunities and we have expert
  • 00:20:09
    networks where if we are finding that we
  • 00:20:12
    have a Synergy and those traits around
  • 00:20:15
    the entrepreneur start to resonate with
  • 00:20:17
    us where there is fertile ground for us
  • 00:20:20
    to exploit
  • 00:20:23
    that by way of example I'll give you a
  • 00:20:27
    case study of a nurse who done just that
  • 00:20:31
    um but first by uh there are lots of
  • 00:20:33
    examples there's a website that um is
  • 00:20:37
    that showcases exactly what nurses do in
  • 00:20:41
    terms of um opportunities that they have
  • 00:20:44
    exploited and there are some really
  • 00:20:46
    really great examples and these are not
  • 00:20:48
    necessarily All American or the website
  • 00:20:51
    that I refer to as American some of
  • 00:20:53
    these examples are nurses that have
  • 00:20:56
    exploited an idea that they've come
  • 00:20:58
    cross found a niche need and made a very
  • 00:21:02
    profitable business some of them are
  • 00:21:04
    multinational companies and some of them
  • 00:21:07
    just support their lifestyle know more
  • 00:21:10
    than what nursing did but they have
  • 00:21:12
    control over their own world and it's
  • 00:21:14
    more Synergy with who they are as a
  • 00:21:17
    person there's a website called pocket
  • 00:21:20
    nurse that was started by a nurse pocket
  • 00:21:23
    nurse.com and this particular nurse
  • 00:21:25
    sells around
  • 00:21:27
    $85,000 um 8 and a half thousand
  • 00:21:29
    different products that are specifically
  • 00:21:32
    designed for nurses watches stethoscopes
  • 00:21:37
    scrubs pencil belts all sorts of things
  • 00:21:40
    shoes um theater attire whole range of
  • 00:21:44
    things that are just perfect to solve
  • 00:21:46
    nurses problems that they experience
  • 00:21:48
    every single
  • 00:21:49
    day amren.com disseminates forensic
  • 00:21:53
    information and resources to those who
  • 00:21:55
    work in the forensic field
  • 00:21:58
    uniforms proper is a scrub supplier that
  • 00:22:01
    was started by a nurse First Choice
  • 00:22:04
    agency here in Queensland was something
  • 00:22:06
    that was um started by a nurse and it's
  • 00:22:09
    simply providing agency nurses to acute
  • 00:22:12
    hospitals and Subacute Healthcare
  • 00:22:14
    delivery service Karen bom.com is an
  • 00:22:19
    internationally recognized expert and
  • 00:22:20
    motivational speaker in the concept of
  • 00:22:24
    therapeutic humor she learned everything
  • 00:22:27
    she needed to know from just being a
  • 00:22:29
    nurse and a shift worker in a
  • 00:22:32
    hospital nurse keith.com is a qualified
  • 00:22:35
    nurse coach he's a life coach that
  • 00:22:38
    dedicated his life to nurses and how
  • 00:22:41
    they can lead fulfilling lives despite
  • 00:22:44
    our challenges of shift work work life
  • 00:22:47
    balances and warning out off
  • 00:22:50
    burnout Healthcare Training Services is
  • 00:22:53
    a provider in um Australia that provides
  • 00:22:56
    delivering certified life support uh
  • 00:23:00
    training to hospitals and individuals so
  • 00:23:03
    that they can be recognized with
  • 00:23:06
    ALS fad.
  • 00:23:08
    net.au is started by a local Brisbane
  • 00:23:11
    nurse who saw a need for child care
  • 00:23:14
    centers and parents of young children
  • 00:23:17
    who had no idea about how to resuscitate
  • 00:23:20
    their child in the event that the worst
  • 00:23:22
    case scenario happened and she runs a
  • 00:23:26
    business across the entire Eastern seab
  • 00:23:28
    board of Australia where she teaches
  • 00:23:31
    Child Care Centers and parents how to do
  • 00:23:34
    CPR there are stal therapists out there
  • 00:23:37
    that are running very successful
  • 00:23:39
    businesses delivering care ICU in the
  • 00:23:43
    home is a Melbourne uh nurse that
  • 00:23:45
    started a long-term ICU ventilated
  • 00:23:49
    patient care service so that those
  • 00:23:51
    patients didn't have to be
  • 00:23:52
    institutionalized
  • 00:23:54
    anymore there is an enormous body of
  • 00:23:56
    Home Care home birth midwives that are
  • 00:23:58
    in private practice and then there's
  • 00:24:01
    organizations like jees angels.com
  • 00:24:03
    that's providing support to adult
  • 00:24:05
    children who are trying to navigate an
  • 00:24:08
    incredibly complex Health Care system
  • 00:24:09
    for their aging parents an amazingly
  • 00:24:12
    Niche area that specifically targets
  • 00:24:17
    children that just are accountants and
  • 00:24:19
    their lawyers and their cleaners and
  • 00:24:22
    their their child care workers and they
  • 00:24:26
    have no idea when their aging parent
  • 00:24:28
    gets sick what doctors to go to what any
  • 00:24:31
    what x-rays mean why they need an MRI
  • 00:24:34
    how to get care for their parent never
  • 00:24:36
    even thought about any of that and she
  • 00:24:38
    set up a business so that she could just
  • 00:24:40
    help adult children navigate the Health
  • 00:24:43
    Care system not delivering care just
  • 00:24:45
    helping them understand
  • 00:24:47
    it conversely that brings me to Linda
  • 00:24:51
    delot um she did her nursing training
  • 00:24:54
    here in Brisbane at the rural Brisbane
  • 00:24:55
    in the late 80s and worked as an irn in
  • 00:24:58
    a iety of roles throughout Queensland
  • 00:25:00
    and New South Wales for about 15 years
  • 00:25:03
    just from in her words a gun variety RN
  • 00:25:07
    doing what we all
  • 00:25:10
    do after her kids were a bit older she
  • 00:25:12
    went back to tertiary education and her
  • 00:25:15
    career diverted into the corporate world
  • 00:25:17
    oddly and to her surprise where she
  • 00:25:19
    actually took on a human and and human
  • 00:25:22
    resources and business management
  • 00:25:24
    roles after 2009 she graduated with an
  • 00:25:27
    MBA and a year after that decided to
  • 00:25:30
    combine her business and her nursing
  • 00:25:32
    experience to create a business and
  • 00:25:34
    that's called your home care your home
  • 00:25:37
    care is a company that provides
  • 00:25:39
    personalized support to children and
  • 00:25:40
    adults with very complex disability and
  • 00:25:43
    mental health needs to enable them to
  • 00:25:45
    live quality of life your home care
  • 00:25:48
    employs personal carers and right
  • 00:25:50
    through up to registered nurses and
  • 00:25:53
    provide continuity care to clients as
  • 00:25:56
    their needs change as their health care
  • 00:25:58
    needs
  • 00:25:59
    change after establishing that 5 years
  • 00:26:02
    ago liinda managed an saw an incredible
  • 00:26:05
    growth in her your home care business
  • 00:26:08
    with service delivered delivered through
  • 00:26:10
    all of Southeast Queensland and she
  • 00:26:13
    expands ever each year on year as that
  • 00:26:16
    demand
  • 00:26:18
    Rises Linda saw that there was a massive
  • 00:26:21
    need for Community Care and home care
  • 00:26:24
    because we were moving away from our
  • 00:26:25
    needs in in acute care she saw that
  • 00:26:28
    opportunity very early on and she saw at
  • 00:26:32
    the beginning the increasing chronic
  • 00:26:34
    disease and aging population and saw
  • 00:26:37
    that as an
  • 00:26:38
    opportunity in
  • 00:26:40
    2015 these things aren't necessarily a
  • 00:26:43
    surprise but in 2009 it was definitely
  • 00:26:46
    something that we would have all gone hm
  • 00:26:49
    really is that really going to be a
  • 00:26:51
    thing and she has seen enormous
  • 00:26:54
    opportunity and she has um Untold growth
  • 00:26:57
    in that se
  • 00:26:58
    sector it's a perfect example where that
  • 00:27:01
    entrepreneurial Spirit was constantly
  • 00:27:04
    knocking on the door and she saw an
  • 00:27:06
    opportunity and she exploited that
  • 00:27:09
    opportunity to for her gain but also She
  • 00:27:13
    is delivering amazing client care in the
  • 00:27:16
    community in the way that she wants it
  • 00:27:19
    to be seen and find finds that
  • 00:27:21
    incredibly
  • 00:27:22
    fulfilling she's a perfect example of
  • 00:27:25
    someone who saw a problem as an
  • 00:27:27
    opportunity
  • 00:27:29
    and it's probably one of the most
  • 00:27:30
    notable characteristics about
  • 00:27:32
    entrepreneurs as opposed to Career
  • 00:27:34
    employees and professionals is that they
  • 00:27:37
    universally see challenges as
  • 00:27:40
    opportunities entrepreneurs are early
  • 00:27:43
    adopters and they easily adopt massive
  • 00:27:46
    problems but intuitively see it as an
  • 00:27:49
    opportunity the career employee in the
  • 00:27:51
    traditional nursing Mo role tend to see
  • 00:27:54
    their workload for example as a massive
  • 00:27:57
    problem and career employees are
  • 00:27:59
    generally talking a lot about their
  • 00:28:02
    workload particularly in the clinical
  • 00:28:04
    setting but they really see that as an
  • 00:28:07
    opportunity they see it as a
  • 00:28:10
    problem entrepreneurs deal with the
  • 00:28:12
    exact same workload issues their
  • 00:28:14
    workload in fact is enormous to the
  • 00:28:17
    point where they're working to their
  • 00:28:19
    detriment um long long long hours and
  • 00:28:23
    often seven days a week but they often
  • 00:28:26
    language it quite differently they see
  • 00:28:28
    their workload as and they use terms
  • 00:28:31
    like capacity constraint they realize
  • 00:28:33
    that if they're working 20 hours a day
  • 00:28:35
    and they're generating revenue for that
  • 00:28:36
    20 hours a day seven days a week then
  • 00:28:39
    they've maxed out their capacity and
  • 00:28:41
    they need to do something about that so
  • 00:28:43
    they start to think about how they might
  • 00:28:45
    delegate and en and and employ people in
  • 00:28:49
    certain capacities so that they can free
  • 00:28:51
    up their time so that they have more
  • 00:28:54
    capacity to build the business whereas a
  • 00:28:57
    career employee
  • 00:28:59
    struggles through and pushes through and
  • 00:29:01
    doesn't necessarily come up with the
  • 00:29:03
    ideas about how to continue through and
  • 00:29:06
    solve those
  • 00:29:07
    problems it's definitely career um
  • 00:29:10
    entrepreneurs have an intuitive sense of
  • 00:29:13
    working smarter not
  • 00:29:15
    harder and it's in it's a quite distinct
  • 00:29:18
    characteristic for
  • 00:29:20
    them the other thing about entrepreneurs
  • 00:29:23
    is that they've generally learned a
  • 00:29:25
    lesson that per Perfection is the enemy
  • 00:29:29
    of progress and it's something that's
  • 00:29:31
    also quite unique to
  • 00:29:33
    entrepreneurs for entrepreneurs while
  • 00:29:36
    they're busy if they were very very
  • 00:29:38
    committed to Crossing every T and
  • 00:29:40
    dotting every single eye that they have
  • 00:29:43
    so that they could perfect the ideal
  • 00:29:46
    product or service that they want to get
  • 00:29:48
    out and sell so that they can leverage
  • 00:29:51
    it to build a business it means very
  • 00:29:53
    likely that they're going to miss the
  • 00:29:55
    market and someone else is going to have
  • 00:29:56
    moved in and picked up all their market
  • 00:29:59
    share entrepreneurs tend to go to market
  • 00:30:04
    with what they call minimal viable
  • 00:30:06
    product it is the bare minimum and
  • 00:30:08
    sometimes it's not even functional they
  • 00:30:10
    might go to the Apple store to sell an
  • 00:30:14
    app with something that is barely
  • 00:30:16
    functional but they want to put it out
  • 00:30:18
    there with minimal expense and minimal
  • 00:30:21
    time so that they can see if is anyone
  • 00:30:22
    going to buy this thing and if they are
  • 00:30:25
    then we'll put what we need to put into
  • 00:30:26
    it
  • 00:30:28
    the and it's often and in fact it's
  • 00:30:32
    rarely the best version of the product
  • 00:30:34
    that it can be but it delivers value
  • 00:30:38
    that's their measure of success does it
  • 00:30:39
    deliver value does it make someone's
  • 00:30:41
    life better than it is today is it
  • 00:30:43
    everything it could be no but it does
  • 00:30:45
    have some function and offers some
  • 00:30:48
    value career employees and in particular
  • 00:30:52
    nurses have an incredible commitment to
  • 00:30:55
    best patient outcomes and the patient
  • 00:30:58
    care and it's a black and white scenario
  • 00:31:01
    if it's not the best care that it can be
  • 00:31:04
    or their team is not the best care that
  • 00:31:06
    it could be then we have no business
  • 00:31:08
    delivering it
  • 00:31:10
    care of course in our setting we want to
  • 00:31:13
    be delivering everything that we can and
  • 00:31:15
    it's incumbent upon us to do
  • 00:31:17
    that but nurses as career employees
  • 00:31:20
    carry the weight of the world on their
  • 00:31:22
    shoulders and feel like the best care is
  • 00:31:24
    the only care entrepreneurs however get
  • 00:31:27
    out there and they take a risk and for
  • 00:31:30
    many it can be poorly planned and it can
  • 00:31:32
    be poorly executed and so there's often
  • 00:31:34
    failures and iterations and moving on to
  • 00:31:37
    something that's more
  • 00:31:39
    successful it may not be as good as it's
  • 00:31:41
    going to be in two or five years but
  • 00:31:43
    they've still helped people and they've
  • 00:31:45
    solved a problem I imagine for Linda
  • 00:31:48
    when she started and the care that she
  • 00:31:49
    was delivering to the her clients in the
  • 00:31:53
    community the way the in which that it
  • 00:31:55
    is done now is not the way that it was
  • 00:31:58
    done back there and that the systems and
  • 00:32:01
    processes are unbelievable compared to
  • 00:32:03
    how she
  • 00:32:05
    started but she was still adding value
  • 00:32:07
    and she was still delivering Safe Care
  • 00:32:10
    it just wasn't the best care as it can
  • 00:32:12
    be compared to as today but it met some
  • 00:32:16
    Bare Basics and some some minimums that
  • 00:32:18
    it was these patients were getting a
  • 00:32:20
    better quality of life because she was a
  • 00:32:22
    part of their
  • 00:32:23
    Journey nurses of course need to deliver
  • 00:32:26
    safe care and that's a non-negotiable
  • 00:32:28
    but realizing that a thing moves and
  • 00:32:30
    improves is something to be celebrated
  • 00:32:33
    and not treated like a failure looking
  • 00:32:36
    for where an example um where people
  • 00:32:38
    have delivered a a solution that wasn't
  • 00:32:41
    the best can to be can be seen
  • 00:32:42
    everywhere in our particularly in our
  • 00:32:44
    Acute Care Service the way in which we
  • 00:32:47
    deal with an appendicitis today is
  • 00:32:50
    vastly different to how we dealt with it
  • 00:32:52
    in
  • 00:32:53
    1942 and it's not necessarily that it
  • 00:32:55
    was wrong then it's just that things
  • 00:32:57
    evolved back then it was a minimal
  • 00:32:59
    viable product and we've learned them
  • 00:33:01
    we've grown and if we didn't treat it
  • 00:33:05
    back then because it wasn't everything
  • 00:33:06
    that it was going to be then a lot of
  • 00:33:09
    people would have suffered for it so
  • 00:33:11
    entrepreneurs have an incredible ability
  • 00:33:13
    to see that Perfection is the enemy of
  • 00:33:19
    progress
  • 00:33:21
    similarly they make mistakes a lot of
  • 00:33:25
    them and they have a lot of very tough
  • 00:33:29
    lessons to learn when you're on this
  • 00:33:31
    entrepreneurial
  • 00:33:32
    journey and they've learned that M
  • 00:33:35
    mistakes are healthy that's actually
  • 00:33:36
    where the growth is that's where your
  • 00:33:38
    stretch zone is career employees treat
  • 00:33:42
    and them and carry their mistakes like a
  • 00:33:44
    personal
  • 00:33:45
    failure in Industries such as um
  • 00:33:48
    software development the experts in that
  • 00:33:51
    field adopt a seven-step process where
  • 00:33:54
    they start right through to where they
  • 00:33:57
    finish the start seven steps to where
  • 00:33:59
    they finish they recognize that there
  • 00:34:01
    are seven iterations of a product from
  • 00:34:04
    beta to completed from concept to
  • 00:34:08
    perfected we actually have the same
  • 00:34:11
    model in our own nursing industry if we
  • 00:34:15
    take Patricia Benner's model and her
  • 00:34:17
    work where she identified and defined
  • 00:34:20
    nurses how we transition from novice to
  • 00:34:22
    expert and we might apply the same
  • 00:34:25
    thinking that there are four or five
  • 00:34:28
    iterations and inherently those
  • 00:34:31
    iterations come with mistakes where we
  • 00:34:34
    transition from being a novice to an
  • 00:34:36
    advanced beginner to an intermediate to
  • 00:34:39
    an
  • 00:34:40
    expert on every single given nursing
  • 00:34:42
    function that we perform and of all of
  • 00:34:45
    the time that I've spent with nurses
  • 00:34:47
    through education or or management or
  • 00:34:50
    talking and coaching with nurses they
  • 00:34:52
    all tell me that with each stage that
  • 00:34:55
    they progress to be the expert that they
  • 00:34:57
    are today is peppered with their
  • 00:34:59
    mistakes and not necessarily with their
  • 00:35:01
    failures it is a fundamentally
  • 00:35:04
    entrepreneurial thought process that we
  • 00:35:07
    do own our mistakes and see that's where
  • 00:35:10
    our growth and learning happened and
  • 00:35:12
    entrepreneurialism is exactly the same
  • 00:35:15
    when you step out there and you take on
  • 00:35:17
    this opportunity and you exploit it for
  • 00:35:19
    your benefit then where you learn and
  • 00:35:23
    where you progress and where you iterate
  • 00:35:25
    to make this amazing thing that you
  • 00:35:27
    never thought of from in the beginning
  • 00:35:29
    comes from the mistakes that we make
  • 00:35:32
    carrying them as failure will be toxic
  • 00:35:36
    and entrepreneurial nurses rethink those
  • 00:35:39
    mistakes and see them to get them closer
  • 00:35:41
    to the perfect solution and the perfect
  • 00:35:44
    Sol service and the perfect
  • 00:35:49
    product one thing that again the nursing
  • 00:35:54
    career employee and the entrepreneur
  • 00:35:56
    have in incredible similarity and
  • 00:35:59
    Synergy with is the concept of
  • 00:36:02
    discipline it takes enormous discipline
  • 00:36:05
    and tenacity and determination to stay
  • 00:36:08
    the course and start up a business
  • 00:36:11
    nurses possess a level of discipline in
  • 00:36:14
    in that in as a career employee that I
  • 00:36:17
    believe I'm unlikely to ever see at the
  • 00:36:20
    same level an execution in any other
  • 00:36:23
    industry the nurses that I know and have
  • 00:36:26
    educated and have managed over 15 20
  • 00:36:29
    years are truly committed and harder
  • 00:36:31
    working than is probably good for their
  • 00:36:33
    own
  • 00:36:34
    health nurse entrepreneurs take that
  • 00:36:37
    exact passion that they have and the
  • 00:36:40
    discipline that they have but they just
  • 00:36:43
    take it that one step further in that
  • 00:36:45
    they see that maybe the care that we're
  • 00:36:48
    delivering isn't exactly the way I would
  • 00:36:51
    do it if I had total control and I want
  • 00:36:53
    to see it and feel it and know it
  • 00:36:56
    differently to how it is being done
  • 00:36:58
    before and that's the
  • 00:37:01
    next iteration is that I know what I'm
  • 00:37:05
    doing I know how to deliver great care
  • 00:37:07
    I'm committed to having exceptional
  • 00:37:09
    patient outcomes now I want to do it for
  • 00:37:11
    myself to know that I can do it better
  • 00:37:14
    and they take total control over the
  • 00:37:15
    outcomes that they're able to deliver P
  • 00:37:18
    to patients in whatever form that might
  • 00:37:21
    take in an education business or a care
  • 00:37:24
    delivery business or in the many ations
  • 00:37:28
    that they have for exploiting a business
  • 00:37:32
    and exploiting an idea and solving a
  • 00:37:34
    problem if you own a home care agency
  • 00:37:37
    like Linda does then you're able to
  • 00:37:39
    control everything that goes with that
  • 00:37:41
    for the clients that you have and for
  • 00:37:44
    any nurse that's
  • 00:37:45
    appealing without any restriction of the
  • 00:37:48
    bureaucracy and the funding and the
  • 00:37:50
    politicking that we do see every day in
  • 00:37:52
    our world then you're able to apply that
  • 00:37:55
    to your discipline to your group of
  • 00:37:57
    clients and patients that you have in
  • 00:37:59
    your business in your own little patch
  • 00:38:02
    of the healthcare World your cognitive
  • 00:38:04
    processes are innately different and
  • 00:38:07
    therefore your actions around what
  • 00:38:08
    problems that you have are also innately
  • 00:38:11
    different simply as a result of having
  • 00:38:13
    complete control of how health care is
  • 00:38:15
    delivered to your people we already have
  • 00:38:18
    the discipline around that that's the
  • 00:38:20
    nature of what we do as registered nurse
  • 00:38:22
    every day but entrepreneurial nurses
  • 00:38:25
    take it that step further now they take
  • 00:38:27
    that discipline so that they can take
  • 00:38:29
    control and complete control of Health
  • 00:38:32
    Care
  • 00:38:35
    outcomes there the sorts
  • 00:38:38
    of
  • 00:38:40
    um qualities and I guess innate sense of
  • 00:38:44
    um what a career employee is as opposed
  • 00:38:46
    to an entrepreneur but usually when
  • 00:38:49
    people are get to this phase of had this
  • 00:38:52
    conversation about who they are an
  • 00:38:54
    entrepreneur or whether they're a um a
  • 00:38:57
    career employee the fear starts to kick
  • 00:38:59
    in so they're actually starting to think
  • 00:39:02
    I might have some ENT entrepreneurial
  • 00:39:04
    streaks that are running through me but
  • 00:39:06
    the fear of what that means in terms
  • 00:39:10
    of starting a new business is incredibly
  • 00:39:14
    terrifying so they start to things think
  • 00:39:17
    about things like what do I need to know
  • 00:39:20
    um and what do I need to have that I
  • 00:39:22
    don't have right
  • 00:39:24
    now and so one of the things that you
  • 00:39:26
    have is there some if you're going to be
  • 00:39:29
    a business owner and start up this thing
  • 00:39:31
    then there are some qualities above and
  • 00:39:34
    beyond just being an an entrepreneurial
  • 00:39:37
    and creative spirit that you do need to
  • 00:39:40
    have and According to fors which is a
  • 00:39:43
    well-respected website that does a great
  • 00:39:45
    job of business
  • 00:39:47
    writing is that they um talk about eight
  • 00:39:51
    key qualities that you need to have in
  • 00:39:54
    terms of um the journey to
  • 00:39:59
    entrepreneurialism
  • 00:40:00
    so one is
  • 00:40:04
    resiliency
  • 00:40:06
    um are you able to cope with the roller
  • 00:40:09
    coaster of the ups and downs that small
  • 00:40:12
    business
  • 00:40:13
    is the second is focus there is a
  • 00:40:18
    sizable Gap it is a dip between this
  • 00:40:22
    great idea that you have that keeps you
  • 00:40:24
    up at night you're so excited about it
  • 00:40:26
    and the thriving business at the other
  • 00:40:28
    end and simply maintaining the
  • 00:40:30
    concentration through that dip is beyond
  • 00:40:33
    what most human beings are capable of
  • 00:40:35
    it's tough It's fraught with self-doubt
  • 00:40:38
    and it can be actually really really
  • 00:40:40
    tedious what's more is that there are so
  • 00:40:43
    many bright shiny objects of promise and
  • 00:40:45
    potential along the way that it can be
  • 00:40:48
    really hard to stay on message and stay
  • 00:40:52
    true to the vision that you had when you
  • 00:40:54
    were lying awake or night with this idea
  • 00:40:56
    of this Home Care agent in your neck of
  • 00:40:58
    the woods and then all of a sudden you
  • 00:41:00
    start to think maybe I'm should just do
  • 00:41:02
    shopping for people at home and not do
  • 00:41:04
    this nursing thing and all of these
  • 00:41:07
    clouds of self-doubt and other ideas and
  • 00:41:10
    other opportunities come along the way
  • 00:41:12
    and it's incredibly
  • 00:41:14
    distracting the very nature of the
  • 00:41:17
    entrepreneur is to be attracted to the
  • 00:41:19
    new and the fun so staying true to an
  • 00:41:22
    original concept can be nigh on
  • 00:41:24
    impossible for the entrepreneurial
  • 00:41:26
    spirit
  • 00:41:29
    the third is investing in the long term
  • 00:41:32
    again the entrepreneurial spirit is a
  • 00:41:33
    creative it is an artist at heart and
  • 00:41:37
    not innately about the
  • 00:41:39
    unforeseeable overnight success can be a
  • 00:41:43
    two to sevene journey and sometimes at
  • 00:41:45
    best being able to stop and eat this
  • 00:41:48
    elephant one bite at a time can be very
  • 00:41:51
    very
  • 00:41:53
    difficult finding the right people and
  • 00:41:56
    managing those people
  • 00:41:58
    is difficult nurses actually come with
  • 00:42:00
    this skill intuitively by nature of what
  • 00:42:02
    we do we don't think we do but our role
  • 00:42:05
    is about managing situations risk and
  • 00:42:08
    delegating tasks we are excellent
  • 00:42:10
    excellent
  • 00:42:12
    managers but the mental leap from when
  • 00:42:14
    we're doing it in our own business and
  • 00:42:16
    the technicalities of paying people in
  • 00:42:18
    HR and Industrial relations and all of
  • 00:42:21
    that can be very
  • 00:42:24
    challenging number five is is cell
  • 00:42:28
    and I think this for nurses is the
  • 00:42:32
    hardest we do this
  • 00:42:35
    dreadfully not necessarily because we're
  • 00:42:37
    bad at it I think just psychologically
  • 00:42:40
    it is so foreign to what we do that it
  • 00:42:43
    just doesn't sit well with our very core
  • 00:42:47
    gut there isn't a single skill in our
  • 00:42:50
    native nursing world that is
  • 00:42:52
    transferable to Skilling selling worse
  • 00:42:55
    we have a core belief that everyone in
  • 00:42:57
    our healthare world is entitled to the
  • 00:42:59
    same health care whether your public or
  • 00:43:00
    private or overseas or a refugee whoever
  • 00:43:03
    you are you should get health
  • 00:43:05
    care if you now put yourself in a
  • 00:43:08
    position where you own a home care
  • 00:43:10
    agency and you can see someone who
  • 00:43:12
    desperately needs the skills and the
  • 00:43:14
    resources that you have but they need to
  • 00:43:16
    pay you for it and if they're not going
  • 00:43:18
    to pay you for it then they can't have
  • 00:43:20
    it and they just can't afford it that's
  • 00:43:23
    incredibly difficult we desperately want
  • 00:43:25
    to give away our knowledge and our
  • 00:43:26
    skills to people in need but that's not
  • 00:43:29
    business it's charity and selling and
  • 00:43:32
    most notably taking money is a learned
  • 00:43:36
    skill learn is the six skill that you
  • 00:43:39
    always need to be a lifelong
  • 00:43:41
    learner we're good at this we're all
  • 00:43:43
    over this one this isn't a challenge for
  • 00:43:45
    for us we're amazing at being able to
  • 00:43:48
    identify gaps in our knowledge in our
  • 00:43:50
    clinical situation we know what we know
  • 00:43:52
    and we know what we don't know and more
  • 00:43:54
    of the point the expert nurse know know
  • 00:43:57
    that she that he or she is standing on
  • 00:43:59
    the abyss of everything that they don't
  • 00:44:01
    know so owning the fact that we're
  • 00:44:03
    lifelong Learners is okay with us the
  • 00:44:06
    trick for nursing entrepreneurs is to
  • 00:44:08
    know when to
  • 00:44:09
    Outsource doctors are great at
  • 00:44:11
    Outsourcing that's kind of their Core
  • 00:44:13
    Business and so are Allied Health they
  • 00:44:15
    have a very clear scope of practice but
  • 00:44:18
    if nurses we're often the ones that are
  • 00:44:20
    there 24/7 and we're the one holding the
  • 00:44:23
    bag at the end of the day so we're the
  • 00:44:24
    ones there at the end of the day to sort
  • 00:44:26
    everything perspective of what bizarre
  • 00:44:29
    and miscellaneous sorts of things crop
  • 00:44:31
    up but in business we can't know
  • 00:44:34
    everything and we shouldn't be doing
  • 00:44:36
    everything because we have a core
  • 00:44:37
    knowledge that we're exploiting and if
  • 00:44:40
    we're running around with minutia then
  • 00:44:43
    we're never going to grow our business
  • 00:44:44
    and never going to be successful so
  • 00:44:46
    learning to know what we need to know
  • 00:44:49
    and what we don't need to know is
  • 00:44:50
    probably the challenge for us as
  • 00:44:53
    nurses seven is self-reflection again I
  • 00:44:56
    think a nurse are intuitively really
  • 00:44:58
    good at this by nature of what we do can
  • 00:45:01
    be a really confronting process um when
  • 00:45:03
    we make a mistake then we know that that
  • 00:45:06
    mistake impacts our client and our
  • 00:45:09
    patient that's right in front of us if
  • 00:45:10
    we give them the wrong drug then it's us
  • 00:45:13
    that have caused harm and maybe a poor
  • 00:45:17
    outcome so we have spent many and many a
  • 00:45:20
    year in our nursing Journeys
  • 00:45:22
    self-reflecting on what we do and what
  • 00:45:25
    we can potentially do
  • 00:45:28
    um so taking a minute to think for us
  • 00:45:31
    not difficult number eight self-reliance
  • 00:45:35
    again easy streight for us
  • 00:45:37
    resourcefulness is absolutely fine for
  • 00:45:39
    us we're professional problem solvers so
  • 00:45:43
    this skill is really easy for us as
  • 00:45:46
    well the next thing is knowledge it's
  • 00:45:50
    great got the entrepreneurial spirit and
  • 00:45:53
    of those eight qualities you know you
  • 00:45:55
    might be thinking that you've got five
  • 00:45:57
    or six and the rest you'll learn on the
  • 00:46:00
    way but then there was universally the
  • 00:46:03
    question about you know there is a
  • 00:46:06
    enormous amount out there about running
  • 00:46:08
    a business that you don't know anything
  • 00:46:09
    about the actual nuts and bolts
  • 00:46:12
    mechanics about what you need to do and
  • 00:46:16
    it's true it can be a significant amount
  • 00:46:20
    um of things that you've never even had
  • 00:46:22
    a need to think about or know about
  • 00:46:24
    before and there're things like cash
  • 00:46:27
    flow and Taxation where you know every
  • 00:46:31
    time we need to go and get a pen there's
  • 00:46:33
    uh a nice little corporate Express order
  • 00:46:37
    that someone has done for us and we've
  • 00:46:38
    got rings of paper and folders if we
  • 00:46:41
    need them and a ward clerk that knows
  • 00:46:43
    how to get it if we do need something
  • 00:46:45
    else so even getting supplies we on our
  • 00:46:47
    own is
  • 00:46:50
    complicated um so there's an enormous
  • 00:46:53
    amount of you know cash flow taxation
  • 00:46:55
    how to pay for supply
  • 00:46:57
    about financial knowledge that we need
  • 00:46:59
    to know you need things like opening a
  • 00:47:02
    bank account and bookkeeping and
  • 00:47:04
    sourcing Finance um managing the cash
  • 00:47:07
    flow and financial reporting and when to
  • 00:47:10
    seek some financial help with things
  • 00:47:13
    like that it's again like one of the
  • 00:47:15
    qualities that we were talking about in
  • 00:47:17
    the earlier slide in terms of um learn
  • 00:47:21
    you know what you know and you know what
  • 00:47:23
    you don't know the trick is not sitting
  • 00:47:25
    for Endless hours youtubing videos on
  • 00:47:29
    how to build your own website and you
  • 00:47:32
    know Australian bookkeeping
  • 00:47:34
    101 it's just a fact that you can't
  • 00:47:37
    build that knowledge and it would be a
  • 00:47:40
    waste of your core knowledge in the what
  • 00:47:43
    you're going to do to be spending that
  • 00:47:46
    time and you have to accept that you're
  • 00:47:48
    not going to know anything and you need
  • 00:47:49
    to get on the phone and say I need a
  • 00:47:50
    bookkeeper I need an accountant I need
  • 00:47:53
    someone to tell me how I get a loan to
  • 00:47:57
    cover these costs and if I am going to
  • 00:47:58
    get a loan how do I know how much for
  • 00:48:01
    all of those resources and advices out
  • 00:48:03
    there and a lot of it is for free as
  • 00:48:05
    well Australian government is incredibly
  • 00:48:07
    committed to small business and startups
  • 00:48:11
    so there is a lot of resources out there
  • 00:48:13
    that you can access for
  • 00:48:15
    free there are decisions that you need
  • 00:48:17
    to make about bricks and mortar versus
  • 00:48:20
    online are you going to be a disruptive
  • 00:48:23
    service and be the next Uber to the Home
  • 00:48:26
    Care world or the agency World um and so
  • 00:48:30
    like uber you're the greatest provider
  • 00:48:32
    of taxi services and don't own any taxes
  • 00:48:35
    and so you maybe you're the greatest
  • 00:48:37
    provider of Health Care and nurses that
  • 00:48:40
    don't actually employ
  • 00:48:42
    anybody um or is this an idea that you
  • 00:48:44
    have that can be administered online and
  • 00:48:47
    you're selling products to nurses that
  • 00:48:50
    they need they want scrubs that look
  • 00:48:52
    good and not Buri back of house and
  • 00:48:55
    poorly made so you're going to make
  • 00:48:56
    scrubs that are fabulous it's something
  • 00:48:59
    that can be done online and you don't
  • 00:49:01
    need to go and get a shop front
  • 00:49:04
    for um marketing is something that of
  • 00:49:07
    course as nurses we have no interest in
  • 00:49:11
    knowing in the core business when we're
  • 00:49:13
    a uh career employee and again it's
  • 00:49:16
    something that we shouldn't necessarily
  • 00:49:17
    know about we know what we know and
  • 00:49:19
    we're trying to deliver it to clients
  • 00:49:22
    and if that's what we're doing that's
  • 00:49:24
    what we should be doing and Outsource
  • 00:49:27
    those sorts of um tasks is fundamental
  • 00:49:30
    because there are people with as much
  • 00:49:32
    knowledge about marketing as we have
  • 00:49:33
    about nursing so let them do that
  • 00:49:35
    because it's much easier for them to do
  • 00:49:37
    it than it is for us business planning
  • 00:49:40
    and finding investment is something
  • 00:49:42
    that's important and that you need some
  • 00:49:44
    help with but the important part is
  • 00:49:48
    probably coming up with you know how
  • 00:49:50
    you're going to deliver and what you're
  • 00:49:52
    going to deliver and why you're going to
  • 00:49:53
    deliver it more than any of these tasks
  • 00:49:57
    all of these tasks can be very easily
  • 00:50:00
    consumed by expert knowledge paying
  • 00:50:02
    other people or finding resources around
  • 00:50:05
    and not something that should be
  • 00:50:07
    crippling to the
  • 00:50:10
    greater journey and really indulging
  • 00:50:14
    that entrepreneurial spirit that lies
  • 00:50:19
    within so that's who we are as an
  • 00:50:22
    entrepreneur and if that's something
  • 00:50:24
    unusually that you're starting at the
  • 00:50:26
    end of this presentation to think um
  • 00:50:30
    that it is something that lies within
  • 00:50:32
    you there are lots of ways that people
  • 00:50:35
    have um indulged those little
  • 00:50:38
    entrepreneurial urges that um are within
  • 00:50:41
    them and so at my website at that that
  • 00:50:44
    you can see on here at n manager.com um
  • 00:50:47
    entrepreneurs I've got some resources
  • 00:50:51
    and some of them are nuts and bols
  • 00:50:52
    resources that will send you to things
  • 00:50:54
    that are worrying you that keeping up
  • 00:50:56
    like that night like how do you write a
  • 00:50:58
    a business loan um so that you can see
  • 00:51:02
    that it's easy and it's
  • 00:51:04
    consumable um but more importantly some
  • 00:51:07
    of the other resources and some
  • 00:51:08
    interviews that I've done with um
  • 00:51:10
    entrepreneurs including Linda delot um
  • 00:51:13
    and how she
  • 00:51:15
    started um and how she enjoys her life
  • 00:51:20
    as an entrepreneur and how she can't
  • 00:51:22
    imagine going back and mainly because
  • 00:51:25
    she feels that she can do so much more
  • 00:51:28
    when she has complete control over what
  • 00:51:30
    she can do for her clients as opposed to
  • 00:51:33
    how she could do it as a career
  • 00:51:35
    employee um she's incredibly um
  • 00:51:39
    motivational for those who actually do
  • 00:51:41
    have a bit of an entrepreneurial streak
  • 00:51:43
    within them and so there are some other
  • 00:51:46
    resources there as well about um some
  • 00:51:49
    fantastic case studies about nurses who
  • 00:51:51
    have started their own businesses which
  • 00:51:54
    hopefully will be a help
  • 00:51:59
    Nicole thank you very much for a very
  • 00:52:02
    interesting
  • 00:52:03
    presentation um if you're attending this
  • 00:52:06
    session live and you have a question
  • 00:52:09
    that you would like to put to Nicole you
  • 00:52:11
    just need to click on that question mark
  • 00:52:13
    button and a little box will appear for
  • 00:52:15
    you you can type it into the box and hit
  • 00:52:18
    send and it will come
  • 00:52:20
    through so Nicole as I was listening to
  • 00:52:23
    you I was thinking um
  • 00:52:27
    as a nurse we do have a very large uh
  • 00:52:31
    diverse skill base and for those who are
  • 00:52:34
    listening I would recommend that you um
  • 00:52:37
    go to nurse manager HQ because there are
  • 00:52:40
    some exceptional resources located on
  • 00:52:42
    that
  • 00:52:43
    website is that part of nurse coaching
  • 00:52:47
    to assist
  • 00:52:49
    nurses identify the skills that they've
  • 00:52:52
    got yeah I think so I think there are
  • 00:52:55
    lots of nurses out there that have got a
  • 00:52:57
    very diverse um skill set um and
  • 00:53:02
    character traits that aren't
  • 00:53:04
    necessarily um well um exploited I guess
  • 00:53:10
    in that career employee um and the you
  • 00:53:13
    Garden vary career path that we have um
  • 00:53:16
    but it's not something that we often
  • 00:53:18
    talk about like I don't know that 5 or
  • 00:53:21
    10 years ago I'd really given any
  • 00:53:23
    thought to how many nurses had started
  • 00:53:25
    businesses
  • 00:53:27
    um just seems almost so foreign doesn't
  • 00:53:30
    it um but seeing that there are so many
  • 00:53:33
    nurses out there that are really got
  • 00:53:35
    thriving practices and thriving
  • 00:53:38
    businesses um but making you know
  • 00:53:41
    pointing that out to people I think is
  • 00:53:42
    an important part of you know that shift
  • 00:53:46
    from I've could give something more and
  • 00:53:49
    differently to how I'm doing it now
  • 00:53:52
    certainly look a very interesting
  • 00:53:54
    presentation Nicole and
  • 00:53:56
    the um resources that Nicole has
  • 00:53:59
    identified to you are available via that
  • 00:54:02
    link thank you
  • 00:54:06
    again to everyone who's listening I wish
  • 00:54:09
    you an absolutely exceptional day and I
  • 00:54:11
    look forward to seeing you online at
  • 00:54:14
    another webinar very soon goodbye
الوسوم
  • Antreprenoriat
  • Angajați în carieră
  • Nursing
  • Oportunități
  • Leadership
  • Inovație
  • Cultură
  • Creativitate
  • Dezvoltare personală
  • Nicole Nash Arnold