Are you a Nurse Entrepreneur or Intrepreneur
Summary
TLDRWebinarul, prezentat de Nicole Nash Arnold, explorează diferențele dintre antreprenori și angajații de carieră, cu un accent special pe domeniul nursingului. Nicole subliniază cum antreprenoriatul presupune identificarea și exploatarea oportunităților pentru dezvoltarea personală sau a organizației. Deși medicii și alți profesioniști din domeniul sănătății sunt adesea antreprenoriali, la asistente acest lucru este mai puțin comun din motive culturale mai degrabă decât din lipsă de oportunități. Webinarul își propune să ajute participanții să identifice dacă sunt antreprenori ascunși în corpul unui angajat de carieră și să folosească această conștientizare pentru câștiguri proprii sau ale organizației. Nicole prezintă caracteristicile antreprenorilor, cum ar fi creativitatea și capacitatea de a vedea greșelile ca oportunități de învățare, și subliniază diferențele față de angajații de carieră. Exemple de asistente care au devenit antreprenori sunt oferite pentru a demonstra cum pot fi valorificate oportunitățile în sănătate.
Takeaways
- 💡 Antreprenoriatul înseamnă a exploata o idee pentru dezvoltarea personală sau organizațională.
- 👩⚕️ Exemplele din sănătate arată cum asistentele pot deveni antreprenori.
- 📈 Antreprenorii găsesc oportunități în problemele existente.
- 🧠 Gândirea antreprenorială poate aduce beneficii și în carierele tradiționale.
- 🔍 Identificarea trăsăturilor proprii poate ajuta la dezvoltarea unei cariere adecvate.
- 💼 Antreprenorii sunt motivați de dorința de a vedea lucrurile din perspectivă inovatoare.
- 🥇 Antreprenorii valorifică greșelile pentru a găsi soluții mai bune.
- 🔄 Diferența majoră: antreprenorii își asumă riscuri pentru a implementa idei noi.
- 📚 Antreprenorii sunt într-o continuă învățare pentru a-și dezvolta afacerile.
- 🌍 Exemplele internaționale demonstrează succesul antreprenorilor din domeniul sănătății.
Timeline
- 00:00:00 - 00:05:00
Prezentarea discută despre conceptul de antreprenoriat și aplicarea sa în carierele de nursing, subliniind importanța identificării și exploatării oportunităților fie pentru beneficiul personal, fie pentru cel al organizației. Nicole Nash Arnold, un antrenor managerial în nursing, își folosește experiența pentru a discuta despre cum nursele pot deveni lideri respectați.
- 00:05:00 - 00:10:00
În acest segment se explorează caracteristicile antreprenorilor, recunoscând că, deși mulți încearcă mai multe afaceri înainte de a reuși, doar câțiva au succes. Antreprenorii sunt descriși ca fiind inovatori, rapizi, creativi și persuasivi, dar adeseori lucrează singuri și se confruntă cu provocări precum crize în afaceri și multe ore de muncă.
- 00:10:00 - 00:15:00
Contrastul dintre antreprenori și angajații din carieră este analizat, subliniind că angajații lucrează pentru a îndeplini viziunea altcuiva, iar performanța și remunerația nu sunt întotdeauna corelate. Angajații din carieră sunt descriși ca implementatori și executanți eficienți, dar care pot fi prea reacțivi și dependenți de procedurile stabilite.
- 00:15:00 - 00:20:00
Problemele generale ale angajaților din carieră sunt discutate, arătând cum reorganizarea constantă și alinierea valorilor cu scopurile organizației pot provoca dificultăți. Se subliniază importanța siguranței și avansării pentru acești angajați. Acest segment încurajează cei care se identifică cu trăsăturile antreprenorilor să le exploateze în beneficiul lor.
- 00:20:00 - 00:25:00
Metodele de exploatare a spiritului antreprenorial într-un mod care să fie benefic personal sau pentru organizație sunt discutate. Se subliniază importanța rezolvării problemelor ca o cheie pentru succesul afacerii, cu exemple din problemele actuale ale sistemului de sănătate care pot fi percepute ca oportunități de afaceri.
- 00:25:00 - 00:30:00
O serie de studii de caz ale unor asistente care au fondat afaceri de succes sunt prezentate, incluzând exemple de moduri inovatoare de a rezolva probleme din sistemul de sănătate. Se explorează de asemenea diferențele între abordările antreprenorilor și ale angajaților în carieră în ceea ce privește percepția problemelor și a oportunităților.
- 00:30:00 - 00:35:00
Antreprenorii sunt descriși ca fiind adoptatori timpurii care văd provocările ca pe niște oportunități. Spre deosebire de angajații din carieră, antreprenorii privesc eșecurile ca pe oportunități de creștere, iar perfecțiunea ca un inamic al progresului. Se discută de asemenea despre mentalitatea lor axată pe „lucrați mai inteligent, nu mai greoi”.
- 00:35:00 - 00:40:00
Disciplina antreprenorilor este pusă în contrast cu cea a angajaților, subliniindu-se că antreprenorii folosesc aceeași disciplină înstrăinata lor pentru a prelua controlul asupra rezultatului final dorit în afacerea lor. Angajații din carieră, deși disciplinați, sunt adesea restrânși de birocrație și politică.
- 00:40:00 - 00:45:00
Cele opt calități necesare pentru succesul antreprenorial conform Forbes sunt discutate, incluzând reziliența, concentrarea și investiția pe termen lung. Se accentuează pregătirea pentru a face saltul de la spiritul creativ la întreprinderea efectivă a unei afaceri, și provocările care pot apărea din acest proces.
- 00:45:00 - 00:54:17
Se încheie cu resurse pentru asistentele care vor să își exploreze tendințele antreprenoriale și să își înceapă propriile afaceri. Nicole oferă perspective asupra acestei călătorii și subliniază oportunitățile disponibile pentru antreprenorii din domeniul sănătății. Prezentarea încurajează auto-reflecția și explorarea sprijinului disponibil pentru a facilita tranziția.
Mind Map
Frequently Asked Question
Cine este un antreprenor?
Un antreprenor este o persoană care identifică și exploatează o oportunitate pentru a-și dezvolta propria afacere sau pentru a contribui la beneficiul organizației.
Ce este un angajat de carieră?
Un angajat de carieră este cineva care lucrează pentru a atinge viziunea și obiectivele unei organizații sub supravegherea altcuiva.
Care sunt trăsăturile distinctive ale antreprenorilor?
Antreprenorii sunt creativi, rapizi, încrezători, sursă de rezolvare creativă a problemelor și persuasivi.
Care sunt trăsăturile comune ale angajaților de carieră?
Angajații de carieră sunt adesea orientați spre sarcini, respectă procedurile și sunt motivați de securitate.
Cum privesc antreprenorii greșelile?
Antreprenorii văd greșelile ca pe oportunități de creștere și evoluție.
De ce este nevoie de disciplina în antreprenoriat?
Disciplina și tenacitatea sunt esențiale pentru a începe și a rămâne pe drumul unei afaceri.
Cum devine o afacere de succes?
Fiecare afacere de succes rezolvă o problemă pentru care oamenii sunt dispuși să plătească.
Ce au de câștigat angajații de carieră gândind antreprenorial?
Se discută despre modalități prin care angajații în carieră pot să gândească antreprenorial în beneficiul organizațiilor lor.
Cine este Nicole Nash Arnold?
Nicole Nash Arnold este un coach de carieră în nursing care ajută asistentele medicale să devină lideri respectați.
Cum pot asistentele să devină antreprenori?
Există exemple de asistente care au fondat afaceri de succes pentru a rezolva probleme specifice din domeniul sănătății.
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Debate Night In America | September 10, 2024
- 00:00:00hello everyone and Welcome to our
- 00:00:02webinar today are you an entrepreneur
- 00:00:05trapped in a career employees body our
- 00:00:08presenter is Nicole Nash
- 00:00:11Arnold Nicole is a nursing career coach
- 00:00:15who helps great nurses transform into
- 00:00:18respected leaders she shares her 15
- 00:00:21years of experience in both senior and
- 00:00:23Executive Health leadership roles to
- 00:00:25germinate great leadership clinically
- 00:00:28Nicole has over 10 years per operative
- 00:00:30experience before moving into her nurse
- 00:00:32educator and management roles she has
- 00:00:35post-graduate confli complications
- 00:00:39qualifications in peroperative nursing
- 00:00:42and currently a masters in nursing
- 00:00:44Nicole is a member of the international
- 00:00:47coaches Federation Nicole Welcome to the
- 00:00:51microphone thanks very much
- 00:00:54Sue so today what we're going to talk
- 00:00:57about is the concept of entrepreneurial
- 00:01:00ISM and how it can be um applied to our
- 00:01:04nursing
- 00:01:05careers really entrepreneurialism is
- 00:01:08about taking an opportunity and
- 00:01:10exploiting it either to our benefit or
- 00:01:13to our organization's benefit and then
- 00:01:15the last few um years there's been a
- 00:01:18concept that has developed about
- 00:01:20entrepreneurialism where we take an idea
- 00:01:23and exploit it for our own business game
- 00:01:26or intrapreneurial ISM where we exploit
- 00:01:29an idea for our organizational um
- 00:01:31organizations game either way whether
- 00:01:34you're doing it for your own business or
- 00:01:36somebody else's business the thought
- 00:01:38processes and the way in which our
- 00:01:41neural grooves are thinking is is
- 00:01:44distinctly an entrepreneurialism thought
- 00:01:47process and it's about exploiting an
- 00:01:50idea or an
- 00:01:51opportunity and that's about there's
- 00:01:54either you know you think one way or
- 00:01:56another you're either an entrepreneur
- 00:01:58and an ideas person or you're a career
- 00:02:02employee and you're excellent at
- 00:02:04executing somebody else's idea there's
- 00:02:06usually two types of people in the world
- 00:02:09for us um in our world there's not a lot
- 00:02:12of nurse entrepreneurs for whatever
- 00:02:15reason doctors in our world are
- 00:02:17exceptional at it they're running very
- 00:02:19profitable and very healthy private
- 00:02:22practices in surgeons in private
- 00:02:24emergency medicine in the Physicians and
- 00:02:29um pretty much every specialty that
- 00:02:31there is in medicine there is an way to
- 00:02:34exploit that opportunity for a private
- 00:02:36practice in their own business our wide
- 00:02:39Health practitioners are great at it
- 00:02:41again they either have the option of
- 00:02:42being career employees in the public or
- 00:02:45the private sector or they set up their
- 00:02:48own private clinics and you have
- 00:02:51optometrists having their own clinics
- 00:02:53and you've got obviously
- 00:02:55physiotherapists exercise physios um
- 00:02:58you've got um
- 00:03:00stal therapists and an an enormous body
- 00:03:05of Allied Health practitioners who are
- 00:03:06running their own clinics and practices
- 00:03:10and they're using those entrepreneurial
- 00:03:12ways to exploit an opportunity but in
- 00:03:15nursing it is actually pretty rare and
- 00:03:18it's more of a cultural thing than lack
- 00:03:21of opportunity it's just something that
- 00:03:23we're not taught to necessarily think in
- 00:03:25the way that entrepreneurs think and
- 00:03:28this is what this next hour is about is
- 00:03:32exploring who an entrepreneur is as
- 00:03:34opposed to who a career employee is and
- 00:03:37the traits of each of those categories
- 00:03:40and it will be the traits in terms of
- 00:03:42The Good the Bad and the Ugly for each
- 00:03:43of those the entrepreneur and the career
- 00:03:47employee and it will help you discern
- 00:03:49about where you intuitively sit where
- 00:03:52innately are you an entrepreneur who's
- 00:03:55actually trapped in a career employees
- 00:03:56body or are you very very happy being
- 00:03:59the career employee because that's
- 00:04:00certainly a perfectly exceptional way of
- 00:04:04carrying out your career the other thing
- 00:04:07is that this even if you are a career
- 00:04:10employee understanding how an
- 00:04:12entrepreneur thinks may give you the
- 00:04:14opportunity to leverage some great ideas
- 00:04:17and opportunities that you see in an
- 00:04:19entrepreneurial way and see how you
- 00:04:22might be able to exploit an idea or
- 00:04:24concept for your organization's benefit
- 00:04:27and start to think innovatively and it's
- 00:04:30a great way of um exploiting another
- 00:04:33Avenue of your career but within an
- 00:04:36organization so that's what we're going
- 00:04:37to cover today who is a career employee
- 00:04:40who is an entrepreneur and what do you
- 00:04:42need to do if you actually are an
- 00:04:44entrepreneur and you want to exploit
- 00:04:48that so first of all we're going to
- 00:04:50explore who the entrepreneur
- 00:04:53is so these are the characteristics of
- 00:04:56what an entrepreneur and it pretty much
- 00:04:58is Universal whether you're an engineer
- 00:05:02or whether you're an accountant or
- 00:05:04whether you're a plumber or whether
- 00:05:06you're a tech guy sitting there and
- 00:05:08you've come up with the next Facebook or
- 00:05:10the next Pokémon go these
- 00:05:13characteristics are the same whether
- 00:05:15you're a nurse or anything
- 00:05:17else entrepreneurs enjoy seeing
- 00:05:19something new and they really enjoy
- 00:05:22seeing and exploring whether it will
- 00:05:25succeed they like the
- 00:05:27unknown they thrive on being different
- 00:05:31they spend a great deal of energy on
- 00:05:33time proving themselves because there's
- 00:05:35a lot of doubt and a lot of people going
- 00:05:37that's stupid who's going to play
- 00:05:39Pokémon go and they spend a lot of time
- 00:05:42going I think lots of
- 00:05:44people for entrepreneurs few are truly
- 00:05:48successful in their entrepreneurial
- 00:05:50Adventures some are able to build
- 00:05:52incredibly strong businesses just and
- 00:05:55live an enormously wealthy life on the
- 00:05:58back of their idea
- 00:06:00another body are able to build a strong
- 00:06:03enough business to support themselves
- 00:06:05but most entrepreneurs fail in this
- 00:06:08endeavor and often entrepreneurs will
- 00:06:12try many a different iteration and many
- 00:06:14a different idea and many a different
- 00:06:17business plan business strategy and
- 00:06:19concept before they actually do find a
- 00:06:21successful one that's either successful
- 00:06:23enough just to be self- sustaining or
- 00:06:26incredibly
- 00:06:27profitable recogniz traits of the
- 00:06:30entrepreneur are usually things like
- 00:06:31they're really fast-paced they often
- 00:06:34work alone because other people can't
- 00:06:35really keep up with them because they
- 00:06:37tend to be a little bit sporadic in
- 00:06:38their thought process they are creative
- 00:06:42and they're creative in the sense of
- 00:06:43they're not too dissimilar to the artist
- 00:06:45in that very left of center thinking
- 00:06:49sometimes they're confident and perhaps
- 00:06:51they have confidence when there's no
- 00:06:53reason to be
- 00:06:55confident universally they are
- 00:06:57resourceful and they have an incredible
- 00:06:59knack for solving problems and they are
- 00:07:01always very persuasive they can convince
- 00:07:04others to trust them they can convince
- 00:07:06others to buy their ideas they can
- 00:07:08therefore convince other people to buy
- 00:07:10their products and services and at the
- 00:07:14other end they can build trust so that
- 00:07:17people invest in their
- 00:07:19idea for the entrepreneur common
- 00:07:21problems is that their business is often
- 00:07:23in crisis or they're in denial and
- 00:07:26they're Paralyzed by how overwhelmed
- 00:07:29they can be they're successful but often
- 00:07:32at a cost of too many working hours they
- 00:07:34struggle more for that need to feel um
- 00:07:38that judgment in then the counter the
- 00:07:41Judgment that they feel about that
- 00:07:43relates to their products their people
- 00:07:45and their methods they're always
- 00:07:47starting something new the bright shiny
- 00:07:49object syndrome is profound with this
- 00:07:51particular group they're frustrated and
- 00:07:54bored by the administration side of
- 00:07:56their business their relationship with
- 00:07:58their product or their Serv service is
- 00:08:00often quite skewed they either overvalue
- 00:08:02or they undervalue their
- 00:08:05product they're motivated by things like
- 00:08:08dissatisfaction with the way things are
- 00:08:09currently done just because that's the
- 00:08:11way we've always done it doesn't
- 00:08:13necessarily mean it's a good idea to
- 00:08:15continue with it and that
- 00:08:17dissatisfaction is the mother of their
- 00:08:20creation they love new things new ideas
- 00:08:23new methods products Services anything
- 00:08:26that's new is fascinating to them they
- 00:08:29incredibly motivated by their need for
- 00:08:31achievement and recognition and they're
- 00:08:33often very motivated by that need to
- 00:08:35prove something because so many people
- 00:08:37have said no just just do what everybody
- 00:08:40else does and go to work and have a job
- 00:08:42and they want to prove that there's an
- 00:08:44opportunity to do things quite
- 00:08:46differently to the way that other people
- 00:08:48have done
- 00:08:50them that's in contrast to who the
- 00:08:53career employee
- 00:08:55is the nature of the career employee is
- 00:08:59that you work for someone and you work
- 00:09:02to achieve their Vision their idea their
- 00:09:06goal and their big
- 00:09:08picture usually a career employee varies
- 00:09:11in their level of responsibility and
- 00:09:13Authority but irrespective of who you
- 00:09:16are and what job you do as a career
- 00:09:18employee you are managed and supervised
- 00:09:21by someone else whether you're the
- 00:09:23cleaner or whether you're the CEO you
- 00:09:26are still managed by the board and the
- 00:09:28board is still managed by the
- 00:09:30shareholders so it just goes around and
- 00:09:33goes around irrespective of whatever
- 00:09:35role you hold in an organization as an
- 00:09:37employee you are supervised and you are
- 00:09:40managed often career employees there is
- 00:09:44a distinction between working hard and
- 00:09:46producing results there are lots of
- 00:09:49people that can toil away unnecessarily
- 00:09:52and they're working hard and they're The
- 00:09:54Little Engine That Could but they're not
- 00:09:56actually delivering anything whereas
- 00:09:59there are a lot of employees that are
- 00:10:01producing results and that they not
- 00:10:03necessarily working all that hard but
- 00:10:05ultimately their performance and their
- 00:10:08remuneration isn't necessarily linked
- 00:10:11with each other and it depends on the
- 00:10:12way in which you're employed but where
- 00:10:14an entrepreneur is absolutely rewarded
- 00:10:17for the results that they produce a
- 00:10:21career employee quite conversely might
- 00:10:24work hard they might produce results but
- 00:10:27irrespective they pay whatever it is
- 00:10:30that they get
- 00:10:31paid recognizable traits about the
- 00:10:34career employee things like they are
- 00:10:36usually linear that's not so relevant
- 00:10:39for nurses nursing career employee
- 00:10:42aren't necessarily linear we're able to
- 00:10:44think very broadly and very promptly
- 00:10:48about what's going on in our setting
- 00:10:50with different patients and clients and
- 00:10:52demands that are going on but for the
- 00:10:55general career employee they're usually
- 00:10:57very linear thinkers they start at the
- 00:10:59beginning of a project and they work
- 00:11:00towards
- 00:11:02completion very task orientated that is
- 00:11:05something inherently recognizable about
- 00:11:07nursing as we move away from that
- 00:11:10thought process still we are often quite
- 00:11:13task
- 00:11:15orientated as career employees the
- 00:11:18career employee is focused on doing
- 00:11:20things the right way this is the way we
- 00:11:22do it this is the protocol this is the
- 00:11:24procedure this is the policy this is the
- 00:11:26standing operated procedure whereas in
- 00:11:30entrepreneurs turn that on its head and
- 00:11:32do things completely conversely to the
- 00:11:35way that it's historically been
- 00:11:37done again compensation may not be
- 00:11:39linked to Performance career employees
- 00:11:42are inherently implementers and they are
- 00:11:45doers and not necessarily the ideas
- 00:11:47people but where the ideas people can't
- 00:11:49execute the career employee does an
- 00:11:52excellent job of executing their vision
- 00:11:54and they're able to deliver what the
- 00:11:56entrepreneur and the ideas person
- 00:11:58necessarily can
- 00:12:00not often they're a coordinator and
- 00:12:03they're always dependent and always
- 00:12:05reactive in their
- 00:12:07role common problems that the career
- 00:12:10employee um experiences and again this
- 00:12:14is universal but for um us in our
- 00:12:17nursing world is that the organization
- 00:12:21or for us the hospital um or Healthcare
- 00:12:23delivery service can often be
- 00:12:26reorganizing and Ever Changing and the
- 00:12:29career employee needs a strategy for
- 00:12:31always protecting their job and
- 00:12:33protecting their status quo and
- 00:12:35protecting the way in which we've always
- 00:12:37done things so that we can continue to
- 00:12:39deliver and we've definitely seen that
- 00:12:41in nursing and how our role has changed
- 00:12:44and we have given away certain
- 00:12:45responsibilities to Allied health
- 00:12:47professionals that were were inherently
- 00:12:49nursing roles so we're ever protecting
- 00:12:52what we do and who we are and what we
- 00:12:55represent the career employee recognizes
- 00:12:58that their philosophy
- 00:12:59May no longer be a fit within
- 00:13:01organization and that can be a
- 00:13:03significant problem for them because
- 00:13:05what they believe and particularly for
- 00:13:07us in nursing world what we believe is
- 00:13:09right for the patient and what we
- 00:13:11believe might be right in the way
- 00:13:13forward may not necessarily be lined
- 00:13:15with what the hospital wants or in the
- 00:13:17direction that they're going and
- 00:13:19certainly in organizations that are for
- 00:13:21profit I hear that a lot when I talk to
- 00:13:23nurses that you know the career employee
- 00:13:26says my hospital is always talking about
- 00:13:28money I'm not in the money I just want
- 00:13:30to deliver great patient
- 00:13:32care and that grind between the values
- 00:13:36and the Visions starts to have an impact
- 00:13:39on whether you want to be a part of that
- 00:13:41organization and their Vision any
- 00:13:43longer career employees are motivated by
- 00:13:46security they want to know that they're
- 00:13:48going to get paid every fort night on a
- 00:13:50Wednesday the entrepreneurial Spirit
- 00:13:52doesn't have any of that security I
- 00:13:54might get paid this month and not that
- 00:13:56month but the career employee needs that
- 00:13:59security and know that they have a job
- 00:14:02and they've got a lot of constructs and
- 00:14:05Industrial relations and Human Resources
- 00:14:07around them to support them and secure
- 00:14:09them in the world in which they want to
- 00:14:11live they're motivated by the sense of
- 00:14:14achievement and they're motivated Often
- 00:14:16by
- 00:14:20advancement so for us we need to work
- 00:14:24out if if you actually are have heard
- 00:14:27those um um two definitions of what an
- 00:14:31entrepreneur is and what a career
- 00:14:32employee is and you're starting to hear
- 00:14:35some bells ringing for yourself to think
- 00:14:38I'm a entrepreneur trapped in a career
- 00:14:40employes body then how you're going to
- 00:14:44exploit that needs to start taking shape
- 00:14:47in your head so that you can exploit it
- 00:14:50for your own gain and that may be
- 00:14:52financial and it may be just simply job
- 00:14:55satisfaction but irrespective that
- 00:14:57realization that you've got some of
- 00:14:59those traits they're not going to go
- 00:15:01away and you need to for your own sanity
- 00:15:05and your own satisfaction be able to use
- 00:15:07them for good instead of
- 00:15:09evil so the way these are the ways in
- 00:15:12which you might be able to exploit those
- 00:15:15and it's not necessarily starting a
- 00:15:16business tomorrow um but it's still ways
- 00:15:19that you can use those
- 00:15:21skills and that's what I talked about
- 00:15:23from the very um beginning of this is
- 00:15:25that the entrepreneur is someone who
- 00:15:27takes a great idea and builds their own
- 00:15:29own business to make it profitable
- 00:15:31whereas sometimes there's simply the
- 00:15:33entrepreneur that they still want the
- 00:15:35security and they still want the
- 00:15:37opportunity for advancement but they do
- 00:15:40have some of those those skill sets so
- 00:15:43an entrepreneur will take a really great
- 00:15:45idea and make it profitable and
- 00:15:46successful for their
- 00:15:48organization and in fact how to leverage
- 00:15:51that is something that I've spoken
- 00:15:52recently about in another webinar about
- 00:15:55how you might use those um thought
- 00:15:57processes for a career dis disruption
- 00:16:01and how you might work through that from
- 00:16:03a step-by-step
- 00:16:05basis but irrespective of whether you're
- 00:16:08looking to exploit an idea for your
- 00:16:09financial gain or for your organizations
- 00:16:12the facts are that this is about finding
- 00:16:15a problem to
- 00:16:17solve any business that has been
- 00:16:19successful in any Market that you look
- 00:16:22at is about solving a problem they've
- 00:16:24solved a problem that people want to pay
- 00:16:25money to have solved and they will pay
- 00:16:28it and The Business business is
- 00:16:29successful and that's how you're going
- 00:16:31to build your solution and that's how
- 00:16:32you're going to build your
- 00:16:35Innovation so if you were thinking about
- 00:16:39right I'm a bit of an entrepreneur what
- 00:16:41does that mean then you need to have a
- 00:16:44look at what problems you were solving
- 00:16:45and like we talked about last time in
- 00:16:47career disruption you need to have a
- 00:16:49look in your own um Health Care backyard
- 00:16:53to see what opportunities May lie
- 00:16:54because you already have a significant
- 00:16:56body of knowledge here and you could go
- 00:16:58and own Baskin and Robin's ice cream
- 00:17:00store but that's not something that you
- 00:17:03know a lot about but you do know a great
- 00:17:05deal about Healthcare
- 00:17:07delivery so if we take a snapshot of
- 00:17:09what's going on in our current health
- 00:17:11care today then problems that we need to
- 00:17:14solve are things like this we have a
- 00:17:17considerable growth in chronic disease
- 00:17:20we have a considerable growth in our
- 00:17:21aging
- 00:17:22population the stability and decline in
- 00:17:25our community needing acute care
- 00:17:27services is rapidly declining and that
- 00:17:30need is now moving across out of acute
- 00:17:33care into primary care and in community
- 00:17:36care and in home care we have a
- 00:17:40declining Workforce there is a greater
- 00:17:42need on the training Pipeline and
- 00:17:45arguably International recruitment than
- 00:17:46we've ever needed
- 00:17:48before there is a changing models of
- 00:17:51funding changing models of care so that
- 00:17:53we can do more for less and
- 00:17:55geographically across our country
- 00:17:57Australians have ever increasing
- 00:17:59challenges about accessing the care that
- 00:18:02they need particularly in the rural and
- 00:18:03the remote where they are need they have
- 00:18:06the same Healthcare needs as we have in
- 00:18:08Metropolitan Sydney but a smidgen of the
- 00:18:13resources that the same have in those
- 00:18:15sort of
- 00:18:16areas those problems are opportunities
- 00:18:21and they opportunities to exploit and
- 00:18:23there are opportunities that people are
- 00:18:25exploiting already to leverage as they
- 00:18:28entrepreneurial ways entail so that they
- 00:18:31can exploit that to make profit for
- 00:18:34themselves or for their
- 00:18:36organization and again even in your own
- 00:18:39specialty not necessarily broadly from
- 00:18:41the whole of Australia you might see in
- 00:18:44your own specialty in your own backyard
- 00:18:47where there are problems that need to be
- 00:18:50solved I'm from a traditional acute care
- 00:18:52background myself and there are enormous
- 00:18:55unmet needs in the hospitals that I have
- 00:18:57worked in every single day we
- 00:19:00continuously have problems with patient
- 00:19:01flow we continuously have problems with
- 00:19:04ambulance uh ramping and access block
- 00:19:08our Fe weit times can be enormous we
- 00:19:11have delayed discharge which is even
- 00:19:13worsening our problems with access block
- 00:19:16and intern ambulance ramping length of
- 00:19:18stay with patients staying longer is
- 00:19:21becoming
- 00:19:22problematic we have patients which which
- 00:19:25have far more complex needs now than
- 00:19:27they used to 20 or 30 years ago gone of
- 00:19:30the single disease diagnosis where
- 00:19:32someone comes in for their
- 00:19:34appendicectomy now they come with their
- 00:19:36appendectomy at 99 years of age with
- 00:19:39every comorbidity Under the Sun and have
- 00:19:42acute confusion and now can't go home
- 00:19:45for 58 days and they should have been in
- 00:19:49overnight we've got blocks to Community
- 00:19:51Care which is increasing our length of
- 00:19:53stay and the everchanging conversation
- 00:19:57about budget blowouts
- 00:19:59all of these problems present an
- 00:20:01opportunity where we have expert
- 00:20:04knowledge and we have expert um
- 00:20:07opportunities and we have expert
- 00:20:09networks where if we are finding that we
- 00:20:12have a Synergy and those traits around
- 00:20:15the entrepreneur start to resonate with
- 00:20:17us where there is fertile ground for us
- 00:20:20to exploit
- 00:20:23that by way of example I'll give you a
- 00:20:27case study of a nurse who done just that
- 00:20:31um but first by uh there are lots of
- 00:20:33examples there's a website that um is
- 00:20:37that showcases exactly what nurses do in
- 00:20:41terms of um opportunities that they have
- 00:20:44exploited and there are some really
- 00:20:46really great examples and these are not
- 00:20:48necessarily All American or the website
- 00:20:51that I refer to as American some of
- 00:20:53these examples are nurses that have
- 00:20:56exploited an idea that they've come
- 00:20:58cross found a niche need and made a very
- 00:21:02profitable business some of them are
- 00:21:04multinational companies and some of them
- 00:21:07just support their lifestyle know more
- 00:21:10than what nursing did but they have
- 00:21:12control over their own world and it's
- 00:21:14more Synergy with who they are as a
- 00:21:17person there's a website called pocket
- 00:21:20nurse that was started by a nurse pocket
- 00:21:23nurse.com and this particular nurse
- 00:21:25sells around
- 00:21:27$85,000 um 8 and a half thousand
- 00:21:29different products that are specifically
- 00:21:32designed for nurses watches stethoscopes
- 00:21:37scrubs pencil belts all sorts of things
- 00:21:40shoes um theater attire whole range of
- 00:21:44things that are just perfect to solve
- 00:21:46nurses problems that they experience
- 00:21:48every single
- 00:21:49day amren.com disseminates forensic
- 00:21:53information and resources to those who
- 00:21:55work in the forensic field
- 00:21:58uniforms proper is a scrub supplier that
- 00:22:01was started by a nurse First Choice
- 00:22:04agency here in Queensland was something
- 00:22:06that was um started by a nurse and it's
- 00:22:09simply providing agency nurses to acute
- 00:22:12hospitals and Subacute Healthcare
- 00:22:14delivery service Karen bom.com is an
- 00:22:19internationally recognized expert and
- 00:22:20motivational speaker in the concept of
- 00:22:24therapeutic humor she learned everything
- 00:22:27she needed to know from just being a
- 00:22:29nurse and a shift worker in a
- 00:22:32hospital nurse keith.com is a qualified
- 00:22:35nurse coach he's a life coach that
- 00:22:38dedicated his life to nurses and how
- 00:22:41they can lead fulfilling lives despite
- 00:22:44our challenges of shift work work life
- 00:22:47balances and warning out off
- 00:22:50burnout Healthcare Training Services is
- 00:22:53a provider in um Australia that provides
- 00:22:56delivering certified life support uh
- 00:23:00training to hospitals and individuals so
- 00:23:03that they can be recognized with
- 00:23:06ALS fad.
- 00:23:08net.au is started by a local Brisbane
- 00:23:11nurse who saw a need for child care
- 00:23:14centers and parents of young children
- 00:23:17who had no idea about how to resuscitate
- 00:23:20their child in the event that the worst
- 00:23:22case scenario happened and she runs a
- 00:23:26business across the entire Eastern seab
- 00:23:28board of Australia where she teaches
- 00:23:31Child Care Centers and parents how to do
- 00:23:34CPR there are stal therapists out there
- 00:23:37that are running very successful
- 00:23:39businesses delivering care ICU in the
- 00:23:43home is a Melbourne uh nurse that
- 00:23:45started a long-term ICU ventilated
- 00:23:49patient care service so that those
- 00:23:51patients didn't have to be
- 00:23:52institutionalized
- 00:23:54anymore there is an enormous body of
- 00:23:56Home Care home birth midwives that are
- 00:23:58in private practice and then there's
- 00:24:01organizations like jees angels.com
- 00:24:03that's providing support to adult
- 00:24:05children who are trying to navigate an
- 00:24:08incredibly complex Health Care system
- 00:24:09for their aging parents an amazingly
- 00:24:12Niche area that specifically targets
- 00:24:17children that just are accountants and
- 00:24:19their lawyers and their cleaners and
- 00:24:22their their child care workers and they
- 00:24:26have no idea when their aging parent
- 00:24:28gets sick what doctors to go to what any
- 00:24:31what x-rays mean why they need an MRI
- 00:24:34how to get care for their parent never
- 00:24:36even thought about any of that and she
- 00:24:38set up a business so that she could just
- 00:24:40help adult children navigate the Health
- 00:24:43Care system not delivering care just
- 00:24:45helping them understand
- 00:24:47it conversely that brings me to Linda
- 00:24:51delot um she did her nursing training
- 00:24:54here in Brisbane at the rural Brisbane
- 00:24:55in the late 80s and worked as an irn in
- 00:24:58a iety of roles throughout Queensland
- 00:25:00and New South Wales for about 15 years
- 00:25:03just from in her words a gun variety RN
- 00:25:07doing what we all
- 00:25:10do after her kids were a bit older she
- 00:25:12went back to tertiary education and her
- 00:25:15career diverted into the corporate world
- 00:25:17oddly and to her surprise where she
- 00:25:19actually took on a human and and human
- 00:25:22resources and business management
- 00:25:24roles after 2009 she graduated with an
- 00:25:27MBA and a year after that decided to
- 00:25:30combine her business and her nursing
- 00:25:32experience to create a business and
- 00:25:34that's called your home care your home
- 00:25:37care is a company that provides
- 00:25:39personalized support to children and
- 00:25:40adults with very complex disability and
- 00:25:43mental health needs to enable them to
- 00:25:45live quality of life your home care
- 00:25:48employs personal carers and right
- 00:25:50through up to registered nurses and
- 00:25:53provide continuity care to clients as
- 00:25:56their needs change as their health care
- 00:25:58needs
- 00:25:59change after establishing that 5 years
- 00:26:02ago liinda managed an saw an incredible
- 00:26:05growth in her your home care business
- 00:26:08with service delivered delivered through
- 00:26:10all of Southeast Queensland and she
- 00:26:13expands ever each year on year as that
- 00:26:16demand
- 00:26:18Rises Linda saw that there was a massive
- 00:26:21need for Community Care and home care
- 00:26:24because we were moving away from our
- 00:26:25needs in in acute care she saw that
- 00:26:28opportunity very early on and she saw at
- 00:26:32the beginning the increasing chronic
- 00:26:34disease and aging population and saw
- 00:26:37that as an
- 00:26:38opportunity in
- 00:26:402015 these things aren't necessarily a
- 00:26:43surprise but in 2009 it was definitely
- 00:26:46something that we would have all gone hm
- 00:26:49really is that really going to be a
- 00:26:51thing and she has seen enormous
- 00:26:54opportunity and she has um Untold growth
- 00:26:57in that se
- 00:26:58sector it's a perfect example where that
- 00:27:01entrepreneurial Spirit was constantly
- 00:27:04knocking on the door and she saw an
- 00:27:06opportunity and she exploited that
- 00:27:09opportunity to for her gain but also She
- 00:27:13is delivering amazing client care in the
- 00:27:16community in the way that she wants it
- 00:27:19to be seen and find finds that
- 00:27:21incredibly
- 00:27:22fulfilling she's a perfect example of
- 00:27:25someone who saw a problem as an
- 00:27:27opportunity
- 00:27:29and it's probably one of the most
- 00:27:30notable characteristics about
- 00:27:32entrepreneurs as opposed to Career
- 00:27:34employees and professionals is that they
- 00:27:37universally see challenges as
- 00:27:40opportunities entrepreneurs are early
- 00:27:43adopters and they easily adopt massive
- 00:27:46problems but intuitively see it as an
- 00:27:49opportunity the career employee in the
- 00:27:51traditional nursing Mo role tend to see
- 00:27:54their workload for example as a massive
- 00:27:57problem and career employees are
- 00:27:59generally talking a lot about their
- 00:28:02workload particularly in the clinical
- 00:28:04setting but they really see that as an
- 00:28:07opportunity they see it as a
- 00:28:10problem entrepreneurs deal with the
- 00:28:12exact same workload issues their
- 00:28:14workload in fact is enormous to the
- 00:28:17point where they're working to their
- 00:28:19detriment um long long long hours and
- 00:28:23often seven days a week but they often
- 00:28:26language it quite differently they see
- 00:28:28their workload as and they use terms
- 00:28:31like capacity constraint they realize
- 00:28:33that if they're working 20 hours a day
- 00:28:35and they're generating revenue for that
- 00:28:3620 hours a day seven days a week then
- 00:28:39they've maxed out their capacity and
- 00:28:41they need to do something about that so
- 00:28:43they start to think about how they might
- 00:28:45delegate and en and and employ people in
- 00:28:49certain capacities so that they can free
- 00:28:51up their time so that they have more
- 00:28:54capacity to build the business whereas a
- 00:28:57career employee
- 00:28:59struggles through and pushes through and
- 00:29:01doesn't necessarily come up with the
- 00:29:03ideas about how to continue through and
- 00:29:06solve those
- 00:29:07problems it's definitely career um
- 00:29:10entrepreneurs have an intuitive sense of
- 00:29:13working smarter not
- 00:29:15harder and it's in it's a quite distinct
- 00:29:18characteristic for
- 00:29:20them the other thing about entrepreneurs
- 00:29:23is that they've generally learned a
- 00:29:25lesson that per Perfection is the enemy
- 00:29:29of progress and it's something that's
- 00:29:31also quite unique to
- 00:29:33entrepreneurs for entrepreneurs while
- 00:29:36they're busy if they were very very
- 00:29:38committed to Crossing every T and
- 00:29:40dotting every single eye that they have
- 00:29:43so that they could perfect the ideal
- 00:29:46product or service that they want to get
- 00:29:48out and sell so that they can leverage
- 00:29:51it to build a business it means very
- 00:29:53likely that they're going to miss the
- 00:29:55market and someone else is going to have
- 00:29:56moved in and picked up all their market
- 00:29:59share entrepreneurs tend to go to market
- 00:30:04with what they call minimal viable
- 00:30:06product it is the bare minimum and
- 00:30:08sometimes it's not even functional they
- 00:30:10might go to the Apple store to sell an
- 00:30:14app with something that is barely
- 00:30:16functional but they want to put it out
- 00:30:18there with minimal expense and minimal
- 00:30:21time so that they can see if is anyone
- 00:30:22going to buy this thing and if they are
- 00:30:25then we'll put what we need to put into
- 00:30:26it
- 00:30:28the and it's often and in fact it's
- 00:30:32rarely the best version of the product
- 00:30:34that it can be but it delivers value
- 00:30:38that's their measure of success does it
- 00:30:39deliver value does it make someone's
- 00:30:41life better than it is today is it
- 00:30:43everything it could be no but it does
- 00:30:45have some function and offers some
- 00:30:48value career employees and in particular
- 00:30:52nurses have an incredible commitment to
- 00:30:55best patient outcomes and the patient
- 00:30:58care and it's a black and white scenario
- 00:31:01if it's not the best care that it can be
- 00:31:04or their team is not the best care that
- 00:31:06it could be then we have no business
- 00:31:08delivering it
- 00:31:10care of course in our setting we want to
- 00:31:13be delivering everything that we can and
- 00:31:15it's incumbent upon us to do
- 00:31:17that but nurses as career employees
- 00:31:20carry the weight of the world on their
- 00:31:22shoulders and feel like the best care is
- 00:31:24the only care entrepreneurs however get
- 00:31:27out there and they take a risk and for
- 00:31:30many it can be poorly planned and it can
- 00:31:32be poorly executed and so there's often
- 00:31:34failures and iterations and moving on to
- 00:31:37something that's more
- 00:31:39successful it may not be as good as it's
- 00:31:41going to be in two or five years but
- 00:31:43they've still helped people and they've
- 00:31:45solved a problem I imagine for Linda
- 00:31:48when she started and the care that she
- 00:31:49was delivering to the her clients in the
- 00:31:53community the way the in which that it
- 00:31:55is done now is not the way that it was
- 00:31:58done back there and that the systems and
- 00:32:01processes are unbelievable compared to
- 00:32:03how she
- 00:32:05started but she was still adding value
- 00:32:07and she was still delivering Safe Care
- 00:32:10it just wasn't the best care as it can
- 00:32:12be compared to as today but it met some
- 00:32:16Bare Basics and some some minimums that
- 00:32:18it was these patients were getting a
- 00:32:20better quality of life because she was a
- 00:32:22part of their
- 00:32:23Journey nurses of course need to deliver
- 00:32:26safe care and that's a non-negotiable
- 00:32:28but realizing that a thing moves and
- 00:32:30improves is something to be celebrated
- 00:32:33and not treated like a failure looking
- 00:32:36for where an example um where people
- 00:32:38have delivered a a solution that wasn't
- 00:32:41the best can to be can be seen
- 00:32:42everywhere in our particularly in our
- 00:32:44Acute Care Service the way in which we
- 00:32:47deal with an appendicitis today is
- 00:32:50vastly different to how we dealt with it
- 00:32:52in
- 00:32:531942 and it's not necessarily that it
- 00:32:55was wrong then it's just that things
- 00:32:57evolved back then it was a minimal
- 00:32:59viable product and we've learned them
- 00:33:01we've grown and if we didn't treat it
- 00:33:05back then because it wasn't everything
- 00:33:06that it was going to be then a lot of
- 00:33:09people would have suffered for it so
- 00:33:11entrepreneurs have an incredible ability
- 00:33:13to see that Perfection is the enemy of
- 00:33:19progress
- 00:33:21similarly they make mistakes a lot of
- 00:33:25them and they have a lot of very tough
- 00:33:29lessons to learn when you're on this
- 00:33:31entrepreneurial
- 00:33:32journey and they've learned that M
- 00:33:35mistakes are healthy that's actually
- 00:33:36where the growth is that's where your
- 00:33:38stretch zone is career employees treat
- 00:33:42and them and carry their mistakes like a
- 00:33:44personal
- 00:33:45failure in Industries such as um
- 00:33:48software development the experts in that
- 00:33:51field adopt a seven-step process where
- 00:33:54they start right through to where they
- 00:33:57finish the start seven steps to where
- 00:33:59they finish they recognize that there
- 00:34:01are seven iterations of a product from
- 00:34:04beta to completed from concept to
- 00:34:08perfected we actually have the same
- 00:34:11model in our own nursing industry if we
- 00:34:15take Patricia Benner's model and her
- 00:34:17work where she identified and defined
- 00:34:20nurses how we transition from novice to
- 00:34:22expert and we might apply the same
- 00:34:25thinking that there are four or five
- 00:34:28iterations and inherently those
- 00:34:31iterations come with mistakes where we
- 00:34:34transition from being a novice to an
- 00:34:36advanced beginner to an intermediate to
- 00:34:39an
- 00:34:40expert on every single given nursing
- 00:34:42function that we perform and of all of
- 00:34:45the time that I've spent with nurses
- 00:34:47through education or or management or
- 00:34:50talking and coaching with nurses they
- 00:34:52all tell me that with each stage that
- 00:34:55they progress to be the expert that they
- 00:34:57are today is peppered with their
- 00:34:59mistakes and not necessarily with their
- 00:35:01failures it is a fundamentally
- 00:35:04entrepreneurial thought process that we
- 00:35:07do own our mistakes and see that's where
- 00:35:10our growth and learning happened and
- 00:35:12entrepreneurialism is exactly the same
- 00:35:15when you step out there and you take on
- 00:35:17this opportunity and you exploit it for
- 00:35:19your benefit then where you learn and
- 00:35:23where you progress and where you iterate
- 00:35:25to make this amazing thing that you
- 00:35:27never thought of from in the beginning
- 00:35:29comes from the mistakes that we make
- 00:35:32carrying them as failure will be toxic
- 00:35:36and entrepreneurial nurses rethink those
- 00:35:39mistakes and see them to get them closer
- 00:35:41to the perfect solution and the perfect
- 00:35:44Sol service and the perfect
- 00:35:49product one thing that again the nursing
- 00:35:54career employee and the entrepreneur
- 00:35:56have in incredible similarity and
- 00:35:59Synergy with is the concept of
- 00:36:02discipline it takes enormous discipline
- 00:36:05and tenacity and determination to stay
- 00:36:08the course and start up a business
- 00:36:11nurses possess a level of discipline in
- 00:36:14in that in as a career employee that I
- 00:36:17believe I'm unlikely to ever see at the
- 00:36:20same level an execution in any other
- 00:36:23industry the nurses that I know and have
- 00:36:26educated and have managed over 15 20
- 00:36:29years are truly committed and harder
- 00:36:31working than is probably good for their
- 00:36:33own
- 00:36:34health nurse entrepreneurs take that
- 00:36:37exact passion that they have and the
- 00:36:40discipline that they have but they just
- 00:36:43take it that one step further in that
- 00:36:45they see that maybe the care that we're
- 00:36:48delivering isn't exactly the way I would
- 00:36:51do it if I had total control and I want
- 00:36:53to see it and feel it and know it
- 00:36:56differently to how it is being done
- 00:36:58before and that's the
- 00:37:01next iteration is that I know what I'm
- 00:37:05doing I know how to deliver great care
- 00:37:07I'm committed to having exceptional
- 00:37:09patient outcomes now I want to do it for
- 00:37:11myself to know that I can do it better
- 00:37:14and they take total control over the
- 00:37:15outcomes that they're able to deliver P
- 00:37:18to patients in whatever form that might
- 00:37:21take in an education business or a care
- 00:37:24delivery business or in the many ations
- 00:37:28that they have for exploiting a business
- 00:37:32and exploiting an idea and solving a
- 00:37:34problem if you own a home care agency
- 00:37:37like Linda does then you're able to
- 00:37:39control everything that goes with that
- 00:37:41for the clients that you have and for
- 00:37:44any nurse that's
- 00:37:45appealing without any restriction of the
- 00:37:48bureaucracy and the funding and the
- 00:37:50politicking that we do see every day in
- 00:37:52our world then you're able to apply that
- 00:37:55to your discipline to your group of
- 00:37:57clients and patients that you have in
- 00:37:59your business in your own little patch
- 00:38:02of the healthcare World your cognitive
- 00:38:04processes are innately different and
- 00:38:07therefore your actions around what
- 00:38:08problems that you have are also innately
- 00:38:11different simply as a result of having
- 00:38:13complete control of how health care is
- 00:38:15delivered to your people we already have
- 00:38:18the discipline around that that's the
- 00:38:20nature of what we do as registered nurse
- 00:38:22every day but entrepreneurial nurses
- 00:38:25take it that step further now they take
- 00:38:27that discipline so that they can take
- 00:38:29control and complete control of Health
- 00:38:32Care
- 00:38:35outcomes there the sorts
- 00:38:38of
- 00:38:40um qualities and I guess innate sense of
- 00:38:44um what a career employee is as opposed
- 00:38:46to an entrepreneur but usually when
- 00:38:49people are get to this phase of had this
- 00:38:52conversation about who they are an
- 00:38:54entrepreneur or whether they're a um a
- 00:38:57career employee the fear starts to kick
- 00:38:59in so they're actually starting to think
- 00:39:02I might have some ENT entrepreneurial
- 00:39:04streaks that are running through me but
- 00:39:06the fear of what that means in terms
- 00:39:10of starting a new business is incredibly
- 00:39:14terrifying so they start to things think
- 00:39:17about things like what do I need to know
- 00:39:20um and what do I need to have that I
- 00:39:22don't have right
- 00:39:24now and so one of the things that you
- 00:39:26have is there some if you're going to be
- 00:39:29a business owner and start up this thing
- 00:39:31then there are some qualities above and
- 00:39:34beyond just being an an entrepreneurial
- 00:39:37and creative spirit that you do need to
- 00:39:40have and According to fors which is a
- 00:39:43well-respected website that does a great
- 00:39:45job of business
- 00:39:47writing is that they um talk about eight
- 00:39:51key qualities that you need to have in
- 00:39:54terms of um the journey to
- 00:39:59entrepreneurialism
- 00:40:00so one is
- 00:40:04resiliency
- 00:40:06um are you able to cope with the roller
- 00:40:09coaster of the ups and downs that small
- 00:40:12business
- 00:40:13is the second is focus there is a
- 00:40:18sizable Gap it is a dip between this
- 00:40:22great idea that you have that keeps you
- 00:40:24up at night you're so excited about it
- 00:40:26and the thriving business at the other
- 00:40:28end and simply maintaining the
- 00:40:30concentration through that dip is beyond
- 00:40:33what most human beings are capable of
- 00:40:35it's tough It's fraught with self-doubt
- 00:40:38and it can be actually really really
- 00:40:40tedious what's more is that there are so
- 00:40:43many bright shiny objects of promise and
- 00:40:45potential along the way that it can be
- 00:40:48really hard to stay on message and stay
- 00:40:52true to the vision that you had when you
- 00:40:54were lying awake or night with this idea
- 00:40:56of this Home Care agent in your neck of
- 00:40:58the woods and then all of a sudden you
- 00:41:00start to think maybe I'm should just do
- 00:41:02shopping for people at home and not do
- 00:41:04this nursing thing and all of these
- 00:41:07clouds of self-doubt and other ideas and
- 00:41:10other opportunities come along the way
- 00:41:12and it's incredibly
- 00:41:14distracting the very nature of the
- 00:41:17entrepreneur is to be attracted to the
- 00:41:19new and the fun so staying true to an
- 00:41:22original concept can be nigh on
- 00:41:24impossible for the entrepreneurial
- 00:41:26spirit
- 00:41:29the third is investing in the long term
- 00:41:32again the entrepreneurial spirit is a
- 00:41:33creative it is an artist at heart and
- 00:41:37not innately about the
- 00:41:39unforeseeable overnight success can be a
- 00:41:43two to sevene journey and sometimes at
- 00:41:45best being able to stop and eat this
- 00:41:48elephant one bite at a time can be very
- 00:41:51very
- 00:41:53difficult finding the right people and
- 00:41:56managing those people
- 00:41:58is difficult nurses actually come with
- 00:42:00this skill intuitively by nature of what
- 00:42:02we do we don't think we do but our role
- 00:42:05is about managing situations risk and
- 00:42:08delegating tasks we are excellent
- 00:42:10excellent
- 00:42:12managers but the mental leap from when
- 00:42:14we're doing it in our own business and
- 00:42:16the technicalities of paying people in
- 00:42:18HR and Industrial relations and all of
- 00:42:21that can be very
- 00:42:24challenging number five is is cell
- 00:42:28and I think this for nurses is the
- 00:42:32hardest we do this
- 00:42:35dreadfully not necessarily because we're
- 00:42:37bad at it I think just psychologically
- 00:42:40it is so foreign to what we do that it
- 00:42:43just doesn't sit well with our very core
- 00:42:47gut there isn't a single skill in our
- 00:42:50native nursing world that is
- 00:42:52transferable to Skilling selling worse
- 00:42:55we have a core belief that everyone in
- 00:42:57our healthare world is entitled to the
- 00:42:59same health care whether your public or
- 00:43:00private or overseas or a refugee whoever
- 00:43:03you are you should get health
- 00:43:05care if you now put yourself in a
- 00:43:08position where you own a home care
- 00:43:10agency and you can see someone who
- 00:43:12desperately needs the skills and the
- 00:43:14resources that you have but they need to
- 00:43:16pay you for it and if they're not going
- 00:43:18to pay you for it then they can't have
- 00:43:20it and they just can't afford it that's
- 00:43:23incredibly difficult we desperately want
- 00:43:25to give away our knowledge and our
- 00:43:26skills to people in need but that's not
- 00:43:29business it's charity and selling and
- 00:43:32most notably taking money is a learned
- 00:43:36skill learn is the six skill that you
- 00:43:39always need to be a lifelong
- 00:43:41learner we're good at this we're all
- 00:43:43over this one this isn't a challenge for
- 00:43:45for us we're amazing at being able to
- 00:43:48identify gaps in our knowledge in our
- 00:43:50clinical situation we know what we know
- 00:43:52and we know what we don't know and more
- 00:43:54of the point the expert nurse know know
- 00:43:57that she that he or she is standing on
- 00:43:59the abyss of everything that they don't
- 00:44:01know so owning the fact that we're
- 00:44:03lifelong Learners is okay with us the
- 00:44:06trick for nursing entrepreneurs is to
- 00:44:08know when to
- 00:44:09Outsource doctors are great at
- 00:44:11Outsourcing that's kind of their Core
- 00:44:13Business and so are Allied Health they
- 00:44:15have a very clear scope of practice but
- 00:44:18if nurses we're often the ones that are
- 00:44:20there 24/7 and we're the one holding the
- 00:44:23bag at the end of the day so we're the
- 00:44:24ones there at the end of the day to sort
- 00:44:26everything perspective of what bizarre
- 00:44:29and miscellaneous sorts of things crop
- 00:44:31up but in business we can't know
- 00:44:34everything and we shouldn't be doing
- 00:44:36everything because we have a core
- 00:44:37knowledge that we're exploiting and if
- 00:44:40we're running around with minutia then
- 00:44:43we're never going to grow our business
- 00:44:44and never going to be successful so
- 00:44:46learning to know what we need to know
- 00:44:49and what we don't need to know is
- 00:44:50probably the challenge for us as
- 00:44:53nurses seven is self-reflection again I
- 00:44:56think a nurse are intuitively really
- 00:44:58good at this by nature of what we do can
- 00:45:01be a really confronting process um when
- 00:45:03we make a mistake then we know that that
- 00:45:06mistake impacts our client and our
- 00:45:09patient that's right in front of us if
- 00:45:10we give them the wrong drug then it's us
- 00:45:13that have caused harm and maybe a poor
- 00:45:17outcome so we have spent many and many a
- 00:45:20year in our nursing Journeys
- 00:45:22self-reflecting on what we do and what
- 00:45:25we can potentially do
- 00:45:28um so taking a minute to think for us
- 00:45:31not difficult number eight self-reliance
- 00:45:35again easy streight for us
- 00:45:37resourcefulness is absolutely fine for
- 00:45:39us we're professional problem solvers so
- 00:45:43this skill is really easy for us as
- 00:45:46well the next thing is knowledge it's
- 00:45:50great got the entrepreneurial spirit and
- 00:45:53of those eight qualities you know you
- 00:45:55might be thinking that you've got five
- 00:45:57or six and the rest you'll learn on the
- 00:46:00way but then there was universally the
- 00:46:03question about you know there is a
- 00:46:06enormous amount out there about running
- 00:46:08a business that you don't know anything
- 00:46:09about the actual nuts and bolts
- 00:46:12mechanics about what you need to do and
- 00:46:16it's true it can be a significant amount
- 00:46:20um of things that you've never even had
- 00:46:22a need to think about or know about
- 00:46:24before and there're things like cash
- 00:46:27flow and Taxation where you know every
- 00:46:31time we need to go and get a pen there's
- 00:46:33uh a nice little corporate Express order
- 00:46:37that someone has done for us and we've
- 00:46:38got rings of paper and folders if we
- 00:46:41need them and a ward clerk that knows
- 00:46:43how to get it if we do need something
- 00:46:45else so even getting supplies we on our
- 00:46:47own is
- 00:46:50complicated um so there's an enormous
- 00:46:53amount of you know cash flow taxation
- 00:46:55how to pay for supply
- 00:46:57about financial knowledge that we need
- 00:46:59to know you need things like opening a
- 00:47:02bank account and bookkeeping and
- 00:47:04sourcing Finance um managing the cash
- 00:47:07flow and financial reporting and when to
- 00:47:10seek some financial help with things
- 00:47:13like that it's again like one of the
- 00:47:15qualities that we were talking about in
- 00:47:17the earlier slide in terms of um learn
- 00:47:21you know what you know and you know what
- 00:47:23you don't know the trick is not sitting
- 00:47:25for Endless hours youtubing videos on
- 00:47:29how to build your own website and you
- 00:47:32know Australian bookkeeping
- 00:47:34101 it's just a fact that you can't
- 00:47:37build that knowledge and it would be a
- 00:47:40waste of your core knowledge in the what
- 00:47:43you're going to do to be spending that
- 00:47:46time and you have to accept that you're
- 00:47:48not going to know anything and you need
- 00:47:49to get on the phone and say I need a
- 00:47:50bookkeeper I need an accountant I need
- 00:47:53someone to tell me how I get a loan to
- 00:47:57cover these costs and if I am going to
- 00:47:58get a loan how do I know how much for
- 00:48:01all of those resources and advices out
- 00:48:03there and a lot of it is for free as
- 00:48:05well Australian government is incredibly
- 00:48:07committed to small business and startups
- 00:48:11so there is a lot of resources out there
- 00:48:13that you can access for
- 00:48:15free there are decisions that you need
- 00:48:17to make about bricks and mortar versus
- 00:48:20online are you going to be a disruptive
- 00:48:23service and be the next Uber to the Home
- 00:48:26Care world or the agency World um and so
- 00:48:30like uber you're the greatest provider
- 00:48:32of taxi services and don't own any taxes
- 00:48:35and so you maybe you're the greatest
- 00:48:37provider of Health Care and nurses that
- 00:48:40don't actually employ
- 00:48:42anybody um or is this an idea that you
- 00:48:44have that can be administered online and
- 00:48:47you're selling products to nurses that
- 00:48:50they need they want scrubs that look
- 00:48:52good and not Buri back of house and
- 00:48:55poorly made so you're going to make
- 00:48:56scrubs that are fabulous it's something
- 00:48:59that can be done online and you don't
- 00:49:01need to go and get a shop front
- 00:49:04for um marketing is something that of
- 00:49:07course as nurses we have no interest in
- 00:49:11knowing in the core business when we're
- 00:49:13a uh career employee and again it's
- 00:49:16something that we shouldn't necessarily
- 00:49:17know about we know what we know and
- 00:49:19we're trying to deliver it to clients
- 00:49:22and if that's what we're doing that's
- 00:49:24what we should be doing and Outsource
- 00:49:27those sorts of um tasks is fundamental
- 00:49:30because there are people with as much
- 00:49:32knowledge about marketing as we have
- 00:49:33about nursing so let them do that
- 00:49:35because it's much easier for them to do
- 00:49:37it than it is for us business planning
- 00:49:40and finding investment is something
- 00:49:42that's important and that you need some
- 00:49:44help with but the important part is
- 00:49:48probably coming up with you know how
- 00:49:50you're going to deliver and what you're
- 00:49:52going to deliver and why you're going to
- 00:49:53deliver it more than any of these tasks
- 00:49:57all of these tasks can be very easily
- 00:50:00consumed by expert knowledge paying
- 00:50:02other people or finding resources around
- 00:50:05and not something that should be
- 00:50:07crippling to the
- 00:50:10greater journey and really indulging
- 00:50:14that entrepreneurial spirit that lies
- 00:50:19within so that's who we are as an
- 00:50:22entrepreneur and if that's something
- 00:50:24unusually that you're starting at the
- 00:50:26end of this presentation to think um
- 00:50:30that it is something that lies within
- 00:50:32you there are lots of ways that people
- 00:50:35have um indulged those little
- 00:50:38entrepreneurial urges that um are within
- 00:50:41them and so at my website at that that
- 00:50:44you can see on here at n manager.com um
- 00:50:47entrepreneurs I've got some resources
- 00:50:51and some of them are nuts and bols
- 00:50:52resources that will send you to things
- 00:50:54that are worrying you that keeping up
- 00:50:56like that night like how do you write a
- 00:50:58a business loan um so that you can see
- 00:51:02that it's easy and it's
- 00:51:04consumable um but more importantly some
- 00:51:07of the other resources and some
- 00:51:08interviews that I've done with um
- 00:51:10entrepreneurs including Linda delot um
- 00:51:13and how she
- 00:51:15started um and how she enjoys her life
- 00:51:20as an entrepreneur and how she can't
- 00:51:22imagine going back and mainly because
- 00:51:25she feels that she can do so much more
- 00:51:28when she has complete control over what
- 00:51:30she can do for her clients as opposed to
- 00:51:33how she could do it as a career
- 00:51:35employee um she's incredibly um
- 00:51:39motivational for those who actually do
- 00:51:41have a bit of an entrepreneurial streak
- 00:51:43within them and so there are some other
- 00:51:46resources there as well about um some
- 00:51:49fantastic case studies about nurses who
- 00:51:51have started their own businesses which
- 00:51:54hopefully will be a help
- 00:51:59Nicole thank you very much for a very
- 00:52:02interesting
- 00:52:03presentation um if you're attending this
- 00:52:06session live and you have a question
- 00:52:09that you would like to put to Nicole you
- 00:52:11just need to click on that question mark
- 00:52:13button and a little box will appear for
- 00:52:15you you can type it into the box and hit
- 00:52:18send and it will come
- 00:52:20through so Nicole as I was listening to
- 00:52:23you I was thinking um
- 00:52:27as a nurse we do have a very large uh
- 00:52:31diverse skill base and for those who are
- 00:52:34listening I would recommend that you um
- 00:52:37go to nurse manager HQ because there are
- 00:52:40some exceptional resources located on
- 00:52:42that
- 00:52:43website is that part of nurse coaching
- 00:52:47to assist
- 00:52:49nurses identify the skills that they've
- 00:52:52got yeah I think so I think there are
- 00:52:55lots of nurses out there that have got a
- 00:52:57very diverse um skill set um and
- 00:53:02character traits that aren't
- 00:53:04necessarily um well um exploited I guess
- 00:53:10in that career employee um and the you
- 00:53:13Garden vary career path that we have um
- 00:53:16but it's not something that we often
- 00:53:18talk about like I don't know that 5 or
- 00:53:2110 years ago I'd really given any
- 00:53:23thought to how many nurses had started
- 00:53:25businesses
- 00:53:27um just seems almost so foreign doesn't
- 00:53:30it um but seeing that there are so many
- 00:53:33nurses out there that are really got
- 00:53:35thriving practices and thriving
- 00:53:38businesses um but making you know
- 00:53:41pointing that out to people I think is
- 00:53:42an important part of you know that shift
- 00:53:46from I've could give something more and
- 00:53:49differently to how I'm doing it now
- 00:53:52certainly look a very interesting
- 00:53:54presentation Nicole and
- 00:53:56the um resources that Nicole has
- 00:53:59identified to you are available via that
- 00:54:02link thank you
- 00:54:06again to everyone who's listening I wish
- 00:54:09you an absolutely exceptional day and I
- 00:54:11look forward to seeing you online at
- 00:54:14another webinar very soon goodbye
- Antreprenoriat
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- Nicole Nash Arnold