Scorcher Interview: Clarity Of Thought | The Perspective

The discussion begins with the idea that the music industry is a journey of experiences. It emphasizes that initial ventures might not be the most rewarding financially and mentions a pizza discount promotion from sponsors. There's a greeting to Scorcher, reflecting on his career starting 14 years ago, and his Pro-black single from a signed deal, highlighting a shift in industry norms and personal artistic evolution. The talk also touches on the challenges and perceptions in the music scene over time.

Scorcher recounts the slow progress and bureaucratic obstacles faced with his music label, including multiple meetings to alter and improve songs for market preference. It turns out the label was shutting down, which delayed his music release process. He reflects on the natural progression of his sound and approach while waiting for official developments. This experience shows how industry setbacks can affect artists' output.

The narrative shifts to personal anecdotes of overlapping song ideas with other artists and industry figures, demonstrating needless competition and the grey areas of intellectual property in music. Scorcher shares insights into industry realities, like songs being shared without formal credit or recognition, and his hands-on involvement in creating music which is sometimes not acknowledged, revealing the struggles artists face against unjust claims.

Scorcher delves into an incident with a producer who wrongly claimed songwriting credits on a track, highlighting issues of integrity in music creation. This experience taught him much about the business side's intricacies and the exploitation risks from industry professionals, emphasizing his commitment to his art and the importance of self-defense against false accusations.

The conversation explores the broader industry context, underlining that disputes and setbacks are common experiences. Scorcher emphasizes the need to move past challenges and learn from them, likening surviving the music industry to toughening up. He shares a personal story about transitioning to music from a regular job, stressing the importance of following signs and maintaining focus while navigating the industry's complexities.

Scorcher discusses a period of detachment from music, partly due to jail time, which led him to reevaluate his career. He describes the journey of moving from non-release periods and discovering fresh sounds, acknowledging the shifts in managerial and industry alignment. Scorcher reflects on shows and tours he was a part of, attributing them as crucial periods for finding direction amidst complex industry dynamics.

There's a reflection on the shift in music styles and an artist's journey through evolving soundscapes. Scorcher recounts how he struggled with the industry's changing priorities, aligning to find his own artistic voice amidst genre trends. He elaborates on trying to break through conventional sound templates and industry expectations, eventually discovering his niche with a unique musical identity.

Scorcher reminisces about industry pressures pushing towards commercial sounds and how he stayed true to his art by rejecting forced conformities. He mentions avoiding popular beats and trends that didn't match his artistic intentions, emphasizing the importance of genuine musical expression over commercial success, leading to a more personal and authentic artistic presence.

The discussion highlights experiences of artists maneuvering through industry politics and navigating misleading representations of success. The influence of industry structures—like booking agencies and internal politics—on an artist's trajectory is highlighted. The conversation explores the narrative of artists being marketed inauthentically and the discrepancy between public perception and the actual music business.

Scorcher offers perspective on the changing dynamics of the music industry, social media's role in misrepresenting artist journey authenticity, and how numbers game affects public perception. He explores how music management and marketing manipulate artist images and successes, often hiding the reality of predetermined paths and PR strategies that the audience doesn’t see, complicating industry's landscape.

The conversation shifts to the notion of artists navigating through nepotism and structured hierarchies in the music industry, where connections often outweigh talent. There's a critique of the business environment where personal relationships can hinder or progress an artist's career. Scorcher reflects on strategies used by industry insiders that affect genuine artistic opportunities, underscoring the complexity of building a music career.